Tag: Sample

Five Years Business Plan For The Company: How To Write an Effective Business Plan.

Five Years Business Plan For The Company: How To Write an Effective Five Years Business Plan For Private Company. A Sample of The Five Years Business Plan for the Magic Touch Company with Infographic templates.

Table of Contents:

  1. What is five years business plan
  2. A Sample of The Five Years Business Plan for the Magic Touch Company
  3. Infographic Powerpoint Templates 100+ Free Download Link

Five Years Business Plan: 

A five years business plan represents a written statement of goal that the company plans to reach them within 5 years. It is a part of the mission and vision of the company. Five years plan is an inevitable portion of an effective company profile . It will assist to achieve the company’s vision in a dynamic way. Five years of a business plan not only make employees organized to perform their duties properly but persuade clients to keep faith in the company.


A Sample of The Five Years Business Plan for the Magic Touch Company

The magic touch company hereby has planed to achieve five goals following the next five years such as advertising in 2019, setting up another office in 2020, making more collaboration in 2021, associating with social work in 2022, and organizing international events in 2023.

Advertising in 2019

The magic touch has declared 2019 as the year of online marketing. Our company has taken all kinds of initiatives to achieve our common goal. Before, we had emphasized on both offline and online marketing. As our company declared 2019 as the year of online marketing, therefore, we are focusing on online marketing now. Our company, the magic touch has made an ideal plan and already implemented it. Now we are waiting to see the result of the campaign. We had chosen social media for online marketing to attract audiences. Social media especially Facebook has become one of the most famous media among youth. Hence, we used Facebook to target audiences as well as for our publicity. Finally, we have achieved our gratification through cumulative endeavors.

Setting up another office in 2020

According to the five years plan of the magic touch company, we are going to build a new office by 2020. This year is very important for decoration in our office because we are going to make some collaborations with the new organizations by 2021. Hence, we have to set up a new office near University Putra Malaysia. We are expecting that an agreement is going to be signed with University Putra Malaysia by 2021. Already our company fixed the location where our new office will be set up and it is near to Mines Resorts. The exact location of our new office is at South City Plaza. The magic touch company determines to complete decoration prior to 2021.

Making more collaboration in 2021

As it has mentioned that we are going to make a bilateral agreement between the magic touch and University Putra Malaysia by 2021. So, we will make collaboration with more organizations. It is estimated that our company will make more than 20 collaborations with different companies. On behalf of the magic touch a popular event management company in Malaysia, we believe in maintaining healthy relationships with all of our clients.

Associating with social work in 2022

Every year our company higher level authority sits together for further discussion about company mission and vision. Our company is very liberal to maintain the rules and laws of the county. We never intend to breach any rules and regulations. For helping the unprivileged people, our company is coming up with helping hands to conscious mass people about health. We are expecting to organize a health camp to arouse hatred to spread plastic bottles everywhere. We believe doing little things can make a big difference. It is estimated that more than 8 million tons of plastic are dumped into our oceans every year. This campaign can reduce a million of plastics dumped in the ocean and save the world.

Organizing international events in 2023

According to our five years business plan, we set our international goal to organize worldwide events beyond Malaysia. In 2023, the magic touch is planning to organize an international event in Singapore, Thailand, Indonesia, Bangladesh, and so on. The magic touch possesses all kinds of resources to manage an international event. Based on our employee’s confidence and resources, the magic touch firmly believes that it will achieve the common goal.

A Sample of The Five Years Business Plan for the Magic Touch Company

Five Years Business Plan For The Company: How To Write an Effective Five Years Business Plan For Private Company

Infographic Powerpoint Templates 100+ Free Download Link:

Download- 134 infographic powerpoint template free download

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Social Campaign Proposal of Anti-Bullying & Anti-Cyber-bullying.

Social Campaign Proposal of Anti-Bullying & Anti-Cyber-bullying. Social Campaign Proposal of Anti-Bullying & Anti-Cyber-bullying Created By The Students of University Putra Malaysia 2019-2010. The Components, Elements of the Social Campaign Proposal. PDF Download link of a Sample of the Social Campaign Proposal. How To Write an Effective Academic Proposal of Social Campaign.

Table of Contents:

  1. Elements of Social Campaign Proposal
  2. How to Write a Social Campaign proposal.
  3. A Sample of Anti-Bullying & Anti-Cyber-bullying Campaign Proposal

1. Elements of Social Campaign Proposal

  1. Introduction
  2. Objective of the program
  3. Purpose of the program
  4. Program implementation
  5. Location
  6. Target audience
  7. Program schedules
  8. Audiences
  9. Committee
  10. List of actors and actresses
  11.  Conclusion

2. How to Write a Social Campaign proposal


The birth of the Internet has become a part of people’s life; people express their opinions freely on the Internet. But the Internet is a double-edged sword. While emphasizing its advantages, it also exposes its disadvantages, such as information leakage, invasion of personal privacy, Internet violence and so on. In recent years, with the improvement of economic conditions and the popularity of the Internet, there has been an increase in and the number of Internet users and this has caused the proliferation of Internet violence.

It has been nearly 20 years since the Internet first came into people’s sight. Nowadays, the mobile Internet has gradually become an important part of people’s life. It not only brings more convenient and free space for Internet users but also provides a platform for Internet violence. Network violence from the initial rise of the PC terminal in the popularity of mobile terminals, the network environment, and Internet users has brought a great negative impact. By analyzing the current situation and characteristics of Internet violence in the new era, we can have a better understanding of the current situation of Internet violence and put forward corresponding governance strategies to purify the Internet environment.

In order to stop or to minimize the amount of Internet violence, lots of people started to do a social campaign to make people aware of the danger of Internet violence, one of internet violence is cyber-bullying. Cyber-bullying is a bully act causing by social media platform cyber-bullying causes, impacts of bullying also in real life that cause mental illness such as depression, anxiety, etc.


Since that our group decided to make a social campaign using video that’s going to be the general introduction of our act, a drama as the main social campaign telling the impact of cyber-bullying that also causes bullying in real life. This drama generally going to show about a student who’s been bullied for the rest of his high school life, ditch by the girl he likes and also causing his mentally unstable or illness that’s going to turn him into a psychopath.

In this drama, our group is trying to tell that cyber-bullying and bullying can cause a bad impact on the bully and also the victim. Our last project would be a small talk show, to share an experience, values, stories, and so much more to show that cyber-bullying and bullying really needs to stop. Using social media as a smart user, not as a bully.

  1. To raise awareness to the society on the negative effect of cyber-bullying
  2. To educate the society about how to prevent cyber-bullying



The purpose of this program is to raise awareness to the society about the negative impacts of cyber-bullying by giving a short video about bullying and cyber-bullying, a short drama, and also a talk show about sharing an experience about bullying and cyber-bullying, and also to educate them about the cyber-bullying itself. Because cyber-bullying is a complicated issue and not many people are being aware of it. In this program, we want to examine this incident in some aspects, such as, whose responsibility is it? How important is it to overcome? And what are the methods are being used to prevent and deal with cyber-bullying?

Usually, this program is given by the graduates (Exclusive) from the Faculty of Modern Languages and Communication it also gives effort in helping the cyber-bullying victims getting through their trauma times and gives them information on how to survive and how to stand up against cyber-bullying. Cyber-bullying affects negatively to both parties, either the victims or the bullies. It causes psychological damage and it can lead to mental illness, depression, and the worst, suicidal. Therefore, we want to prevent all the consequences of cyber-bullying by sharing this program to the audience, so they will also know the dangers of bullying and cyber-bullying and help us to prevent all the consequences.



Details of the program

Program Name: Social Campaign Of Anti Bullying and Anti Cyber-bullying.

Theme:‘’ Behind Every Victim ‘’

Date: 30 November 2019, Saturday

Time: 10.00am – 1.00pm

Location: Dewan Za’ba, Faculty of Modern Languages and Communication, University Putra Malaysia.



Faculty of Modern Languages and Communications

Small Group Communication (KOH3401) Group 1

Communication professors

University Putra Malaysia


In Collaboration

Faculty of Modern Languages and Communications

University Putra Malaysia



All students of the Faculty of Modern Languages and Communication,

University Putra Malaysia

Classmate of Small Group Communication course (KOH3401)



10AM- 10:05AM

An introduction/

Identify all members of the group themselves.

Dewan Za’ba

10:05AM- 10:10AM

Talk by the leader about the idea of drama and about the Bullying and Cyber-bullying.

10:10AM- 11:30AM

Video: Showing a short video about bullying and cyber-bullying

Drama: Presentation of the play or drama that revolves around the cyber-bullying.


11:30AM- 11:45AM

Talk Show: Talk about bullying and how it can be avoided or dealt with as soon as it occurs.

11:45AM- 12:00PM


Ask the audience about their experience.


12:00PM- 12:15PM


Ask some questions and some of the small gifts


12:15PM- 12:20PM


The Conclusion

3. A Sample of Anti-Bullying & Anti-Cyber-bullying Campaign Proposal


PDF Proposal of anti-bullying & cyber-bullying social campaign created by the student of University Putra Malaysia

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Campaign Report: A Climate Change Campaign Report Writing Sample

Campaign Report: A Climate Change Campaign Report Writing Sample. A Garbage-free Public Action Persuasive Campaign to Stop Throwing Empty Plastic Bottles Such as Drinking Water Bottle.

This is an academic assignment that asked students to do it according to the (KOH3366-1: PERSUASIVE CAMPAIGNS) lecturer’s instruction of University Putra Malaysia. It is an academic report writing based on students’ activities.

Table of Contents:

  1. Campaign Report.
  2. Instruction of Report Writing.
  3. Sample of Persuasive Campaign to Stop Throwing Empty Plastic Bottles.
  1. What is the Campaign Report:

Campaign report means an executive summary of campaign operations including campaign techniques, the objective of the campaign, executing the process, and target audiences.

  1. Instruction of the Campaign Report Writing.

Assignment (15%) Peer assessment (5%)

Create a public action persuasive campaign and upload it onto YouTube. The campaign must be related to the topic of “Climate Change”.

You must also write a report on your campaign. In your report, explain the following:

  • Firstly, Persuasive techniques used (e.g., bandwagon, etc.)
  • Secondly, Explain the objective of your campaign
  • Thirdly, Explain the implementation of the campaign(e.g., what is the message, who is the source, what is the channel used, and who is the receiver)
  • Fourthly, Explain the segmentation & targeting of the campaign (e.g., geographic, demographic, & psychographic)
  • Finally, Explain who the target audience is (active/passive) and why
Grading scheme:
  • The full score for each of these identifications is 2%. Therefore, responding well to these 5 items will earn you a total score of 10% (2% X 5 items)
  • The full score of the presentation of your assignment is 10% (not included in the total score of 15% (it’s a separate score).
  • Submit your assignment as a Microsoft Word document via e-mail to the class representative, Mary-am on 18 December 2019 (Wednesday) 23:59 am. Late submissions will not be entertained.
  • Your peer evaluation is anonymous. Please submit them directly to me in hard copy at the end of class on the 18th of December 2019. Late submissions will not be entertained.
  • Please include your YouTube video link for this assignment as an attachment to the email which you will submit for evaluation. The full score for the YouTube video is 5%.
  • Your assignment report should be typed in font 12, Times New Roman, 1.5 spacing. The length of the assignment should be around 5 pages.
  • the assignment must be in English as you will have at least 1 international group member.
  • Provide the metric number, name, and e-mail of each group member.

Grading scheme

Persuasive techniques2%
Objective of advertisement2%
implementation of advertisement2%
segmentation & targeting2%
Active/passive audience2%
YouTube video5%
Peer Evaluation5%

3. Sample of Persuasive Campaign Report to Stop Throwing Empty Plastic Bottles:

Table of contents:

  1. Persuasive techniques
  2. Objective of advertisement
  3. Implementation of advertisement
  4. Segmentation and Targeting audience of the campaign
  5. Active/passive audience:
  6. YouTube video link:

Contents at a glance:

SloganPut 2 empty bottles to get 1 free water
Persuasive techniquesSave money to be wealthy and bandwagon
  • To change and maintain the student’s behavior.
  • Creating awareness and arouse hatred to spread trash plastic bottles.
  • Stimulating students to pick up trash plastic bottles automatically for recycling.
  • Educating the public to improve cleanliness and ensuring the surrounding area is free of any waste.
Target audiencesUniversity’s students and staff
Types of audiencesBoth active and passive


  1. Persuasive techniques:

The persuasive technique of our garbage-free campaign is to save money to be wealthy and bandwagon. According to the geographic factor, most of the target audiences of our persuasive campaign are students. Students are struggler or survivors according to V.A.L.S (Values and Lifestyles) Typology Model. This model segments eight categories of people based on their lifestyles, psychological characteristics, and consumption patterns. Survivors or strugglers are financially needy person literally they are poor, low-skilled, ill-educated, without strong social bonds, elderly and passive in contrast to innovators. They avoid risk because of feeling powerless. It seems like their prime motive to meet safety and security demands. So, students are intended to save money and they are agreed to work for saving money.

The objective of stopping throwing the empty water bottle campaign is to make our campus garbage free. Students will work spontaneously to keep clean the campus if they get benefitted from their social work. It is called the reciprocity advertising policy. Reciprocity is the practice of exchanging things with others for mutual benefit.

  1. Objective of the advertisement:

  • To change and maintain the student’s behavior.
  • Creating awareness and arouse hatred to spread trash plastic bottles.
  • Stimulating students to pick up trash plastic bottles automatically for recycling.
  • Educating the public to improve cleanliness and ensuring the surrounding area is free of any waste.

Firstly, the garbage-free campaign is about to change the student’s behaviors to stop spreading trash plastic bottles. The purpose of this campaign is not only changing behaviors but maintain it also. It will stimulate students to pick up the empty bottles automatically and throw them into the dustbin to get 1 bottle of free water. It is part of positive reciprocity adverting because they will pick up empty bottles to get free water. So, they are changing their behaviors for getting something free. Reciprocity is a social norm of responding to a positive action with another positive action, rewarding kind actions.

In addition, this campaign is for educating the students to improve hygiene and ensuring the university area is free of any waste bottles or garbage. Any piece of empty plastic bottle can hold rainwater and this rainwater is a potential site for mosquitoes breeding.  The more breeding sites are the higher the risk of disease transmission. Further, the students can raise awareness and cultivate the community to practices cleanliness.

Besides that, this campaign also teaches the students to keep practicing to pick up the bottle not even at the university but anywhere they go. So, the public can learn from the students by observing the good things they are doing. Doing little things can make a big difference. It is estimated that More than 8 million tons of plastic are dumped into our oceans every year. This campaign can reduce a million of plastics dumped in the ocean and save the world.

Garbage-free campaign. Unchanged-plastic-bottle-for-houndred-years.jpeg

3. Implementation of advertisement:

This campaign has been implemented through three important steps such as making a creative idea, involving the entire team to work together, and executing the plan practically. First and foremost, we have made a creative idea on how to stop throwing plastic trash bottles based on the targeted audiences. As our target audiences are university students therefore we have tried to make them benefitted to change their behaviors.

We offered them to get one bottle of free water instead of putting two empty plastic bottles inside the bin. That means students need not pay money for buying water. They can take one bottle of water free if they put two empty water bottles inside the fixed bin.

Secondly, we got ready for our team to work together spontaneously. We installed some special trash bins near the water shelf in different places in our university. We had selected these places because every day most of the students have to follow these spots. Finally, our team started to collect empty water bottles from campus. And, we put them inside the bin. Meantime, students started to follow us and they are collecting trash water bottles on the university campus. Also, they are getting free water. It is estimated that it takes an average of 21 to 66 days to form a new habit.

4.Segmentation and Targeting audience of the campaign:

Audience segmentation is a process of separating people into subgroups based on different elements such as demographic, geographic, and psychographic. It is very useful in many fields because it can help the source to convey messages more efficiently and effectively to the target group in receiving messages. In the social campaigns, audiences are break down into subgroups and they are assumed to have similar interests, needs, and behavioral patterns and this assumption allows sources to design relevant messages that affect the people to adopt recommended behaviors. For instance, a social campaign about recycling in university is targeted to students and lecturers who are in the university.

By segmenting social campaigns, it can reduce time and costs by only targeting related audiences instead of wasting money and time to everyone but only some of them will be interested in it. Audience segmentation can reduce the risk of an unsuccessful or ineffective social campaign. This is because there is a higher chance of success than if sources create a generic campaign and try to implement it across all segments.

Types of Target Audience and Segmentation Factors:

  1. Geographic Target Audience Segmentation
  2. Demographic Target Audience Segmentation
  3. Psychographic Target Audience Segmentation

Firstly, In the geographical segment, our target audiences are students who are currently studying in Faculty Bahasa Moden dan Komunikasi, University Putra Malaysia. University Putra Malaysia is located at Serdang, Selangor, Malaysia, which is an urban area because it is near to the Kuala Lumpur, the capital of Malaysia and also the largest city in the country with a population of 1.808 million. Although this university is located in an urban area, but the students are from both urban and rural areas. Apart from students, the staff of the university are hailing from different places in Malaysia. But, we focused only on students for our advertising.

Secondly, the demographic element, the students are currently studying in UPM which is among 20-50 years old no matter they are diploma students, degree students, master students, or Ph.D. students. They can be both sex, either male or female from Malaysian or international students.

Psychographic Target Audience Segmentation

Finally, According to the V.A.L.S typology model, students belong to strivers or struggler segments. So, they tend to save money even though they have to do hard work. The psychographic element, some of them maybe have their own reasons why are they chosen to buy mineral water instead of bringing their own bottle. The mineral water which only costs RM1 for 500ml is very convenient since we can see a lot of places that selling mineral water around FBMK. Also, it is cheap and you can get it anywhere around FBMK. Besides, there is also reason for not enough dustbins that can recycle the bottle in FBMK, so they decided to throw it in the dustbin or just throw it anywhere after finished.

5.Active/passive audience:

Active audiences: Active audiences are those people who receive information actively as well as make sense of the messages from the perspective of their social and personal contexts. These audiences perform it unintentionally. For example, Active audiences are complicated people and Critical thinkers who have good schemata.

 Passive Audience: Passive Audiences are those people who watch and observe the program simply without making sense. Passive audiences are recognized as inactive receivers. For example, Passive audiences are merely an observer and cognitive misers who are lazy to think.

According to the effective implementation process of the garbage-free campaign, the active and passive audiences will be affected through our campaign. We have added some colorful and meaningful photos to attract passive audiences.

  1. YouTube video link-  Click here To get Youtube Link