Types of Research Design- 10 Different Types of Research Design

Types of Research Design- Different Types of Research Design & 10 Types of Research Design in Research.

Types of Research Design

Nobody can deny the importance of sophisticated research. Research is the process of discovering new knowledge and ideas. Recently, the researcher has become more advanced by skilled and trained. At present, researchers conduct the mixed method of research by applying both non-experimental and experimental designs. Usually, there are two types of research design such as experimental and nonexperimental research. Experimental research is divided into many designs, including Descriptive, Historical, Correlation, qualitative, et cetera. On the other hand, experimental research is divided into two methods: true experimental and Quasi-experimental research methods.

Difference Between Nonexperimental and Experimental Research

Nonexperimental Research Experimental Research
Firstly, Nonexperimental research determines the natural relationship between variables. In contrast, experimental research investigates the cause-and-effect relationship between variables.
Additionally, the researcher does not control the setting of the study. On the other hand, researchers control the setting of the study.
In this research design, researchers do not introduce external variables. In this research design, researchers introduce external variables.
Researchers do not manipulate the independent variable. Nonetheless, the researcher manipulates the independent variable methodically.
For example,  Investigating the perception of the children in the  COVID-19 pandemic. For example, Testing the effect of the COVID-19 vaccine among children.
Usually, Nonexperimental research is both quantitative and qualitative. On the other hand, experimental research is quantitative.
Nonexperimental research is intended to explain the subject’s characteristics, including the current situation, comparative position, and prediction. However, experimental research is used to solve problems, create advanced innovation, and progress in medical science.
Types of Research Design
Research Design Types of Research Design & Different Types of Research Method
Figure 1: Types of Research Design

1. Nonexperimental Research

Nonexperimental research explains the researcher’s observation describing the natural condition of the study phenomenon. The nonexperimental research determines the normal relationship between variables but is not intended to identify the cause-and-effect relationship between variables. It only describes relationships between variables without testing causal relationships among them. This research is not involved in the manipulation of the independent variable. Therefore, it does not introduce any external variable, and variables are not manipulated. Researchers do not control the setting of the research.

For example, a researcher wants to investigate the relationship between the awareness of fake news sharing and the brand trust of Facebook among youth. Here, the researcher wants to determine the relationship between awareness of fake news sharing and Brand trust of Facebook. It does not indicate the causal relationship between variables.

Different Types of Research Design

The 10 Types of Research Design are:

  1. Quantitative Research Design
  2. Descriptive Research Design
  3. Correlational Research Design
  4. Historical Research Design
  5. Qualitative Research
  6. Case Study Research Design
  7. Mixed Methods Research Design
  8. Review Research Design
  9. Developmental Research
  10. Experimental Research Design
Descriptive Research Design

The descriptive research method describes the characteristics and features of existing phenomena at the time of research. It also provides a broad picture of the phenomena to convey a better understanding through the study. The time frame of the study is present. Descriptive research is the foundation of all other types of research. It does not involve control variables or treatments. However, the correlation between variables is characterized.  There are many types of descriptive research, for example, Survey research, Correlation research, Developmental research (Longitudinal approach & Cross-section approach), Normative research, Naturalistic observational research, Comparative research, Data analysis research, Action research, etc. 

For example, a researcher wants to survey students’ practice of social media-based citizen journalism. Based on the topic, the researcher should apply the descriptive research method to explain the feature of social media-based citizen journalism among students. Another example of the descriptive research design is ” the perception of Malaysia people on the use of social media to spread fake political news.

Survey Research Design

Survey research examines the relationships and frequency between sociological and psychological variables. It assesses psychological factors such as beliefs, values, attitudes, prejudices, discriminations, opinions, and preferences.

Examples of the survey research are evaluating the following:

  • Student’s attitudes toward the use of smartphones in the classroom.
  • Teacher’s opinion in conducting online classes
  • The perception of teenagers in the advantage of social media platforms
How to Conduct Survey Research

Any survey research begins with a general (flow) plan that shows the entire process of survey research.

  1. Clarify the purpose of the study
  2. Defining the sample plan
  3. Define a method also part of the interviewing session 

Defining method stage of survey research will determine the answer to the following questions

  • How will the questions be structured?
  • What types of questions will be asked?
  • How will the sample be defined?
  • How will the data be collected?

4. Finally, Coding and scoring

Tools of the Survey Research- Interview

The interview is the primary tool of the survey research design. However, a Face sheet is an essential element to conducting an interview session properly. Face sheet information represents neutral information about the study respondent, such as age, gender, living place, educational level, income, etc.

Pros of  the Face sheet—Neutral background information
  • First, it helps establish rapport with the respondents or interviewees. For example, where did you study? How many siblings do you have?
  • Secondly, it establishes data frames or characteristics.
Two Types of Questions For Interviewees. 
  • Structured questions in which respondents can give explicit answers.
  • On the other hand, open-ended questions permit the interviewee to give elaborative answers.

Advantages of the Interview 

  • Flexibility in collecting data
  • The interviewer can set the tone and agenda

Disadvantages of the Interview

  • Expensive
  • Lack of anonymity, so responses might not be honest
  • Lack standardized questions
 Process of developing an Interview
  • Firstly, describe the goals of the project.
  • Secondly, select an appropriate sample.
  • thirdly, develop interview questions.
  • Fourthly, train interviewers.
  • Finally, Conduct interviews.
The Ten Essential Commandments of Interviewing 
  1. Do not begin the interview cold.
  2. Remember that you are there to get information.
  3. Be direct.
  4. Dress appropriately.
  5. Find a quiet place to conduct the interview.
  6. Don’t give up if your interviewee doesn’t give a satisfactory answer the first time.
  7. Use a tape recorder.
  8. Make the interviewee a part of the interview.
  9. To be a good interviewer, practice more.
  10. Thank interviewees for their help, and ask for questions. 
Advantages and Disadvantages of Survey Research

Advantages of Survey Research design

  • Permits researcher to get a broad picture (good generalization)
  • Efficient data collection
  • Can yield very accurate results

Disadvantages of Survey Research design

  • Bias (Interviewer bias and Interviewee bias)
  • Non-response

Correlational Research Design

Correlation research design describes the relationship between two variables. It identifies the associated factors of the phenomenon that are co-related to one another. It also discovers how connected these factors are to each other and the strength of the relationship between variables. A numerical index measures the strength of the relationship called the correlation coefficient. The time frame of this research might be present or past, and future. Actually, it shows the past or present relationship between variables and offers predictions for the future. It implies that variables share something in common.

For example, a researcher wants to identify the relationship between social media addiction among students and their results in the final exam. Based on the topic, the researcher should use a Correlation research design to identify the relationship between social media addiction among students and their results in the final exam. Another example of the correlation research design is “Influence of Teenager’s Awareness of Fake News Spreading and Perceived Message Trustworthiness towards The Brand Trust of Twitter.

Correlation Coefficient

The correlation coefficient measures the degree of linear relatedness between two variables. There are two types of correlation, for example, positive correlation and negative correlation. The positive correlation is good, yet the negative correlation is not bad. basically, both positive and negative correlation indicates the direction of the relationship; nothing else. The absolute value of the coefficient indicates the strength of the relationship. Variance increased when a stronger relationship between variables existed. Varies between –1.00 and +1.00.

Historical Research

Historical research investigates the past event and establishes the present concept of the event. It also describes the past fact of the event that affects the current situation. The objective of the historical research method is to collect and evidence from the past event to develop a fact that defends or refutes the hypothesis. Historical research is another term of historiography.

For example, researchers desire to identify the historical progress of women’s education in Malaysia. So, the historical research design will be the option to conduct the research.

Qualitative Research

Qualitative research design examines human behavior in the social, political, and cultural context in which it occurs. The qualitative research method is part of nonexperimental research; therefore, it never tests the cause and effect relationship between variables. The researcher applies different paradigms and tools to conduct qualitative research. The most important tools of qualitative research are interviews, ethnography, case studies, and ethnography. It provides nonnumerical qualitative data that is also known as primary data. In qualitative research, the researchers focus on the content of informants rather than the frequency of particular content.  Here, the informant is the interviewees or people who the researcher has interviewed. The time frame is present and past.

For example, a researcher desires to identify the effectiveness of the government policy to educate all girl-children. So, they will implement the qualitative research method to identify the effectiveness of the government policy to educate all girl-children in the country.

Experimental Research
  • Tries to discover causal relationships
  • Two types:
  1. True experimental research
  2. Quasi-experimental research

True experimental Research

  • For example, Comparing two different techniques

Quasi-Experimental Research

  • For example, Participants are preassigned to groups
  • Useful when the researcher cannot manipulate variables.
When to use what research design

Research design cheat sheet

The research design cheat sheet attached below will

Research design
Figure 2: Research Design Cheat Sheet
Basis Research Design and Applied Research Design

Basic research has no instant execution to the world. Usually, researchers apply these basic types of research design to expand the knowledge of certain phenomena. Pure research is another name of basic research. For example, a study looking at how the online class during the COVID-19 pandemic increases depression among students. Researchers are intended to expand knowledge by this study or research; it has no instant application to society.

Applied research has immediate execution or application to the world. Researchers use this research to solve the problem. Therefore, it has an immediate practical use to resolve the problem or answer the question. For example, the research to invent the COVID-19 vaccine is an instance of applied research; because it has immediate application to the world.

Quality Improvement Multiple Choice Questions

Quality improvement MCQ- Multiple Choice Questions. Tools and Techniques for Quality Improvement Multiple Choice Questions Exercise.

CHAPTER 4 TOOLS AND TECHNIQUES FOR QUALITY IMPROVEMENT MULTIPLE-CHOICE QUESTIONS.

Eight Principles of TQM

Quality Improvement MCQ

  1. A _____is an intense and rapid improvement process in which a team or a department throws all its resources into an improvement project over a short time period.

A. kaizen blitz, B. quality blitzkrieg, C. rapid deployment, D. TQ impetus

Answer: A

  1. Which of the following is not one of the fundamental questions to be asked in a Deming cycle methodology?

A. What are we trying to accomplish?, B. Who are the process owners of this quality initiative?, C.What changes can we make that will result in improvement?, D.How will we know that a change is an improvement?

Answer:  B

  1. The DMAIC approach used in Six Sigma is expanded as:

A.Define, Modify, Apply, Increment, and Close., B.Design, Measure, Analyze, Implement, and Cost., C. Design, Monitor, Assess, Improve, and Compare., E. Define, Measure, Analyze, Improve, and Control.

Answer: D

  1. The process of drilling down to a more specific problem statement is called:

A. root cause analysis., B. project scoping., C. problem mapping., D. variation analysis.

Answer: B

  1. The characteristics that have the most impact on product or service performance are called:

A. critical to quality., B. critical variances., C. excellence features., D.essentials.

Answer: A

  1. The _____ phase of DMAIC focuses on why defects, errors, or excessive variation occur.

A. Define, B. Measure, C. Analyze, D. Control

Answer:  C

  1. In which phase of the DMAIC process does statistical thinking play a critical role?

A. Define, B. Measure, C. Analyze, D. Control

Answer:  C

Quality Improvement Multiple Choice Questions
  1. The statistically-based tools are used extensively to gather and analyze data that are referred to as _____while the seven management and planning tools are been referred to as _____.

A. measurement tools; analysis tools, B. quantitative tools; qualitative tools, C. traditional QC tools; hybrid tools, D seven QC tools; the new seven

Answer: D

  1. _____ is a picture of a process that shows the sequence of steps performed.

A. Cause and effect diagram, B. Flowchart, C. Pareto diagram, D. Histogram

Answer: B

  1. Flowcharts are also known as:

A. step charts., B. Pareto diagrams., C. process maps., D. fishbone charts.

Answer: C

  1. _____are obtained by counting or from some type of visual inspection while _____are collected by numerical measurement on a continuous scale.

A. Attribute data; variable data, B. Constant data; continuous data, C. Specific data; variable data, D. Universal data; control data

Answer: A

  1. The number of invoices that contain errors is an example of _____ data.

A. continuous, B. variable, C. attribute, D. control

Answer: C

  1. A histogram is a graphical representation of:

A. the cause-and-effect relationship of data points., B. the variation in a set of data., C. historical trend of critical data over a period of time., D. critical to quality data.

Answer: B

Quality Improvement Multiple Choice Questions
  1. ___Pareto analysis__is a technique for prioritizing types or sources of problems.

A. Cause-and-effect diagram, B. Pareto analysis, C. Scatter diagram, D. A process map

Answer: B

  1. Pareto analysis separates the _____from the _____.

A. discrete; continuous, B. quantitative; qualitative, C. current data; historical data, D. vital few; trivial many

Answer: D

  1. In a Pareto distribution, the characteristics are ordered:

A. according to the criticality., B. from largest frequency to smallest., C. historically, from the earliest to the latest., D. in a sequential manner based on the workflow.

Answer: B

  1. __Scatter diagrams___illustrate relationships between hypothesized causes and effects.

A. Histograms, B. Pareto diagrams, C. Scatter diagrams, D. Cause-and-effects diagrams

Answer: C

  1. _____ is also known as the Ishikawa diagram.

A. Pareto diagram, B. Cause-and-effect diagram, C. Histogram, D. Scatter diagrams

Answer: B

  1. _____, first proposed by Walter Shewhart in 1924, is the backbone of statistical process control.

A. Pareto charts, B. Histograms, C. Control charts, D. Scatter charts

Answer: C

  1. Which of the following is not one of the key principles of lean thinking?

A. Reducing handoffs, B. Redesigning steps, C. Performing steps in parallel rather than in sequence, D. Involving key people early

Answer: B

Quality Improvement Multiple Choice Questions
  1. _____ is designed to ensure that equipment is operational and available when needed.

A. Standardized work system, B. Source inspection, C. Pull production system, D. Total productive maintenance 

Answer: D

  1. In the _____system, upstream suppliers do not produce until the downstream customer signals a need for parts.

A. kaizen, B. reduced handoff, C. standardized work system, D. pull production

Answer: D

23 ._____ refers to rapid changeover of tooling and fixtures in machine shops so that multiple products in smaller batches can be run on the same equipment.

A. Single minute exchange of dies (SMED), B. Total productive maintenance, C. Pull production, D. Seiketsu

Answer: A

  1. Breakthrough improvement refers to:

A. continuous change., B. programmed innovation., C. discontinuous change., D. a lack of variation.

Answer: C

  1. Breakthrough improvement is often motivated by:

A. financial controls., B. stretch goals., C. Six Sigma objectives., D. benchmarking.

Answer: B

  1. _____is the search for best practices that will lead to superior performance.

A. Benchmarking, B. Flowcharting, C. Alternatives analysis, D. Anchoring

Answer: A

  1. Two major types of benchmarking are _____and _____.

A. discrete; continuous, B. historical; progressive, C. quantifiable; unquantifiable, D. competitive; generic

Answer: D

28. The term _____refers to approaches that produce exceptional results, are usually innovative in terms of the use of technology or human resources, and are recognized by customers or industry experts.

A. best practices, B. breakthrough practices, C. innovation credits, D. breakthrough standards

Answer: A.

  1. _____is focused on breakthrough improvement to dramatically improve the quality and speed of work and to reduce its cost by fundamentally changing the processes by which work gets done.

A. Benchmarking, B. Reengineering, C. Kanban, D. Process mapping

Answer: B

  1. A research study identified that the extent to which the process maps onto the dimensions of the business, from a single activity in one function to spanning the entire business unit is critical to the long-term success of reengineering initiatives. What is the reference to?

A. Scope, B. Depth, C. Breadth, D. Reach

Answer: C

Quality improvement MCQ- Tools and Techniques for Quality Improvement Multiple Choice Questions Exercise