Business Plan Examples For Students. Business Proposal Examples for Students. Also, Business Plan Samples For Students. Business Plan Examples For Students Entrepreneurship PDF.
The business plan refers to the company’s written statement that explains the business entirely, including executive summary, product and service, operation, marketing, and financial plan. The employee makes the business plan to represent the organization to stakeholders, customers, and affiliates. It proposes the business strategy entirely, so a business plan is also known as a business proposal. The business plan is crucial for a company to achieve competitive advantages. The significant elements of the business plan are executive summary, background, product and service, organizational structure, sale and marketing strategy, financial and operational plan, and so more. For example, the new organizational structure of Netflix has influenced to improve its performance in 2021-2022. In the meantime, Netflix added the new organizational structure to the business plan and declared it publicly.
Business Plan Example For Students
A business plan example refers to a business proposal sample that thoroughly explains the organization, including the executive summary to the financial statement. It also indicates the business report example or business proposal format. An example of a business plan includes the executive summary of the business, operational strategy, startup financial projections, financial projection, etc. The business plan example for students is also known as the business report format. Business plan writing is a mandatory assignment for students in the entrepreneurship, business administration, and business management course. It is also crucial to get a bank loan and make agreements with other organizations. The bank authority asks the organization to submit a business plan with the bank loan application. The other names of a business plan are business proposal, report, profile, and more. A business plan example is also known as a business proposal example, sample, and format.
Business Plan Examples For Students Entrepreneurship
Today, the author presents a business plan example for students that the students have created in the basic entrepreneurship course in the faculty of economics and management, University Putra Malaysia (UPM). The lecturer sets group assignments for the students, and therefore, the students make the business plan example to complete the group assignment. So, this business plan example certainly assists students of entrepreneurship, BBA, MBA, economics, finance, and business communication course.
The students set the company name “BambooS.” BambooS sell reusable and eco-friendly bamboo straws. Bamboo straws are a unique product in Malaysia that can be customized for their length and diameters. Besides, the company offers engraving services. So, customers can customize a meaningful word on the bamboo straw for engraving. In addition, it provides a designed pouch as packaging for our bamboo straw that looks smart.
Business Plan Example and Sample For Students
1.0 Executive Summary Of Business Plan
BambooS Sdn. Bhd. company was created by a group of 10 students of University Putra Malaysia from different faculty, and all of them are enrolled in Basic Entrepreneurship (MGM 3180) class. This company is named BambooS as we are selling and producing bamboo-based products. The capital S in the company’s name stands for straw. The original idea came from one of our members, who had suggested we sell reusable and eco-friendly straws. So, we chose Bamboo as the main ingredient of the products.
Currently, we focus on producing bamboo straws as we want to serve the best quality yet affordable straws to our customers. Our product is also biodegradable as it is made from Bamboo. We also guarantee that customers can use our signature many times, and it is also easy to wash and carry. The straw size is customizable, so customers choose the size based on their preferences. In addition, our specialty is not only on our product but also in our packaging. We use eco-friendly and environmentally sustainable packaging. BambooS targeted customers are the University Putra Malaysia society.
Each member will contribute RM 100 each, so the total for ten members’ contributions for the capital is RM 1000. Our warehouse is in the Serdang area, where we produce, package, and store our products. We are making the straw as per the customer’s demand and request. For the marketing part, we are advertising and promoting our product through social media such as WhatsApp, Instagram, Facebook, and e-commerce, such as Shopee. We adopt the lean canvas business model tool to assess the outcome of the business.
2.0 Background of the Company
2.2 Company overview
2.3 Vision And Mission Statement
2.3.1 Vision Statement
To build a business that encourages using environmentally friendly products in UPM and makes bamboo straw the first choice instead of using a non-reusable straw.
2.3.2 Mission Statement
We want to fulfill the objective of satisfying customers with our eco-friendly products. We are committed to providing a customizable, fair price, and safe bamboo straw to encourage people to reduce pollution by using reusable straws anywhere and anytime.
2.4 Keys To Success
The Keys to Success for BambooS Include:
|Reputation||We will always keep in touch with the customer to collect all the feedback on our product or service so we can improve to reach the customer’s satisfaction|
|Superior Customer Service||Additionally, the management is helpful in assisting customers to customize and choose the best straw size based on their preferences.|
|Location||Moreover, BambooS deliver products all around Malaysia.|
|Product||Finally, the products are very reusable, affordable, and eco-friendly.|
Table 3 Key of Success
2.5 Organizational Chart
3.0 Administration anD Human Resource Plan
3.1 Business Strategies
Business strategy is crucial in order to maintain or amplify a company’s growth, and the personal preferences of corporate management do not influence good business strategies. Based on strategy in our company, there are some highlights on the function of every department to make sure all the plans run smoothly to meet the targeted goal that needs to be achieved in our business plan. We have put as much emphasis on the efficiency of each department.
Our company has set several strategies to achieve the company objectives. However, these strategies have been made based on every department’s suggestion.
a. Administration and Human Resources Department
- The admin and human resource department monitors all the business operations according to the procedure and manages co-workers and administration problems.
- It also addresses and solves problems that affect people management programs in the long run.
b. Marketing Department
- This department ensures the marketing of the product and promotional activities in order to reach the products to a vast amount of potential clients.
- It also promotes the business and mission of an organization through social media.
c. Operational Department
- The operational department ensures that all the equipment and material are in order to run the operation smoothly and maintain that all products are effective and of good quality.
- Additionally, this department has the ultimate accountability for profit and loss and seeks to maximize return on investment for the shareholders.
3.2 Position and Qualification
3.3 Job Descriptions
4.0 Market Plan
BambooS Sdn. Bhd. Support the “Save The Earth” campaign in producing eco-friendly Bamboo straws. These straws are environmentally friendly products; therefore, they work as alternatives to plastic products. The government has imposed restrictions on the use of plastic straws. They also create social awareness among people to consume natural products. Hence, It is a substantial driving factor of our market strategy. In addition, the surging demand for drinking beverages, including juices and Boba drinks and the save the turtle campaign, is also propelling the demand for bamboo straws across the globe. Bamboo straws are reusable compared to plastic; they are better for health, durable & robust, and it is an environmentally friendly product.
4.2 Objective of Marketing
Our objective in producing Bamboo straw is to encourage consumers to use natural, eco-friendly products. Why are bamboo straws better than metal? Firstly, Bamboo comes from a natural source. So, it is naturally sturdy and effortless to collect. We need to use chemicals in order to produce and process metal straws.
Additionally, metal straws are not pocket friendly compared to Bamboo. Moreover, metal will rust when in contact with water and oxygen. Bamboo is much more cost-effective, less work, and easy to get sources. Our marketing strategy will focus mainly on reusable principal and much more trendy to youngsters because we have an engraving service to attract them.
4.3 Analysis of Marketing
4.3.1 Market Trend
The demand for bamboo straws has risen due to growing environmental awareness. Additionally, plastic straws have been reduced due to the government’s restrictions. , However, due to some exceptional properties of Bamboo, the bamboo straws market is anticipated to witness high growth prospects shortly. In addition, BambooS Sdn. Bhd’s uniqueness is we produce our straw ourselves, safety and hygiene assure, plus buyer can engrave their name on the straw, which is the wow factor to our product. Nowadays, consumers want recognition for something they buy or support, and they are also enthusiastic about ‘Save the Earth’ and deserve to flex.
4.3.2 External Environment Analysis
Our first target market is around University Putra Malaysia (UPM). Since we are students of UPM, it is easier to approach our target consumers, including students and staff. Students tend to bring their water bottles or flask to classes. It is one step toward being environmentally friendly; thus, we encourage their effort by selling bamboo straws. In addition, we will promote our product at cafes or food courts at faculty and library cafes and put up a booth at stationery stores and convenience stores.
4.3.3 Internal Environment Analysis
4.3.4 Market Opportunities
Our bamboo straw is portable and comes with a pouch; thus, it is hygienic and convenient to bring everywhere. We also provide a small brush to ensure deep cleaning of the inner straw. Our product is not one of the straws, so students and staff can save money, and no need to bring straws in large volumes. The structure of our bamboo straw is strong and sturdy; thus, it will not break if soaked in water for a long time, unlike paper straws.
4.4 Target Market
- S size – for ordinary beverage, fully liquid
- L size – suit for Boba drink or any drink that has topping.
- People use straws for drinking tea, juice, frappe, and Boba.
- Restaurant, cafe, food court, canteen, food stall, stationery store, convenience store, cooperative around UPM
4.4.2 Consumer Market and Buyer Behaviour
(i) Student and staff at UPM
(ii) Cafe and Restaurant at UPM
- New marketing strategy for eco-friendly products in the market.
- Our product, production, process, and packaging match with zero pollution
- Providing Engraved service
- Customized and Eco-friendly bamboo straws of different sizes
- Made by Organic material
- Unique packaging with punch made by the jute bag.
4.5 4 P’s Marketing Strategy
4.5.1 Product Strategy
To make our product outstand the competitors in our business, we will ensure the quality and safety of our products always satisfy our customers.
Our product comes neatly packaged in unique eco-friendly packaging with punch made by the jute bag, natural storage bags designed to help people think responsibly and promote their reusable bamboo straws every day.
Our company provides customization services such as resizes and engraving the bamboo straws to attract more customers. So, our customers can request any size and engrave their straw with any logo or design they like. Our product comes in two sizes: the regular size for the standard beverage, fully liquid, and the large size suitable for Boba drink or drink that has topped. For engraving, customers can send and upload personalized messages with their logo or name to any of our social media accounts. Personalized bamboo straws look fantastic across social media.
4.5.2 Price Strategy
Price is the quantity of payment or compensation given by one party to the other in order to get the return for goods or services. It is essential as it determines our company’s profit and survival. Two factors affect our pricing strategy to maximize our earnings: internal and external factors. In our company, the external factor that affects our pricing strategy is marketing management cost, while the external factor is the competitive environment.
Our marketing management decided to sell the straw in four sets: A, B, C, and D. Our company decided to set the price at RM 10.00 for set A. This set includes the regular size Bamboo straw, brush, and pouch. Then SET B cost RM 12.00, including the Boba size straw, brush, and pouch. SET C and SET D are the same set, A and B, but they are more special because they include the engraving service. The engraving cost is RM 8.00 for each Set. As we mentioned before, our product provides size customization, so our customers can personally request for resizes the straw with the length they want, which costs RM 9.00 per set.
4.5.3 Place Strategy
Place strategy is also known as distribution strategy, wherein the organization decides the mode of distribution for the product. The pacing strategy plays an essential role in the product’s marketing strategy for development. We have chosen the market, cafe, or restaurant adjacent to the University Putra Malaysia. Our main target market is UPM staff and students.
Furthermore, we also decided to make it easy for our customers to find our product by using the shopping platform apps, Shopee apps. We chose these apps because Shopee is the go-to platform if you want to start selling online at a low cost and big money: commission-free selling and free shipping.
4.5.4 Promotion Strategy
Promotion is the marketer’s communication to provide information to different parties about the products. It is a communication process that involves data, persuasion, and influence on the customer. In order to get customers’ attention and obtain a more significant market share, Bamboos Sdn. Bhd uses `digital marketing, internet networking, or social media marketing.
We have set up social media accounts, Instagram, Facebook, Shopee, and Blogspot, to create awareness among people about our company. The marketing team will upload the promotional content to the social media platforms. This is because most people will be asked to stay at home due to this pandemic. With that, an online platform is the easiest way to buy anything that we want without going out. Moreover, online shopping has become trending in this era, and all these social media sites have become the hottest websites, especially Instagram, which has a high rating in advertising. Many companies use social media to advertise their product and service by putting their corporate information in their accounts.
Social Media Advantages
The advantage of using all these social media marketing is that it is free and can reach a large amount of the target market. We also use this social media platform to do the hard and soft selling.
We fully develop every post to maintain the originality of the post. In addition, we will continually update our post and story feeds to make sure the customers are more exposed to our product. Next, we also take advantage of the media’s hashtag usage. We are using hashtags such as #Bamboos, #SafeTheEarth, and more to make it easier for customers to find or provide feedback on our products. The marketing team uses WhatsApp, Shopee apps, and direct messages on Facebook and Instagram as the medium for the ordering process.
Similarly, we will place the generated links on each social media to facilitate the product ordering process. Our company also makes sure transactions with our customers are easy and user-friendly. Finally, we also produce videos to promote our sales, and using videos to promote products is the highest social media reach for views and engagement.
As for Bamboos Sdn. Bhd, we tend to focus more on WhatsApp groups, Shopee, and Instagram since our target market is more UPM students. In the WhatsApp group, many students are involved, such as on faculty, college or hostels, and club groups WhatsApp and Instagram are more popular among the students as the place they spend most of their time.
5.0 operations planning
5.1 Location and Places
The Bamboo straw will be sold via online platforms, and our company members in the warehouse will handle the process of manufacturing and packaging. The production team resizes and polishes the Bamboo at the warehouse in South City Condominiums, Seri Kembangan, Selangor. The online platforms are Instagram, Facebook, Shopee, Blogspot, and WhatsApp. The supplies will be directly delivered to the responsible members for further processing based on our customer’s order.
The bamboo stock was from a supplier via the Shopee platform, and the pouch supplies were from Giftstalk Sdn. Bhd. The company logo’s printing service was also included when we ordered the pouch from suppliers. Moreover, we order coconut fiber cleaning brush stock and packing Boxes from the Shopee. We also surveyed purchasing and made sure that our supplies were reasonable. All the supplies are ordered online and delivered to our company via specialized courier due to the Covid- 19 pandemic.
The bamboo straw will be customized and delivered to the customer using J&T Express, Ninja Van, and cash-on-delivery service, which will ease our delivery.
5.2 Objective of Operations
Our objective is to produce Bamboo Straw to ensure that all the equipment and material are run smoothly and to maintain that all products are effective and of good quality. We also must gain customers’ trust and satisfaction with our service, including preparation, packaging, and delivery. We also make sure our products are well sanitized and safe for use. In addition, our company has ultimate accountability for profit and loss and seeks to maximize return on investment for the shareholders.
5.3 Operation Strategies
A few strategies have been set up to ensure that our business runs smoothly throughout the week and meets our objectives.
We have discussed and surveyed many suppliers on the best way to provide quality materials at a reasonable price. Customer satisfaction is the biggest hope that a company can give as a company to them. Thus, we have decided on the following suppliers as our supplies providers:
- Wing.DIY –Shopee– For Bamboo Stock
- GIFTSTALK SDN BHD)- For Pouch Supplies
- Gd. Pack -Shopee)- For Paper Boxes Stock – Sandpaper Holder with Plastic.
5.5 Process Planning
5.6 Implementation Schedule
5.7 Machinery and Equipment Including GST
6.0 Financial plan
A financial plan can be defined as a process of framing objectives, procedures, and budgets regarding the financial activities of concern. This is done to ensure effectiveness and adequate financial and investment policies.
Generally, the financial plan is used to know an individual’s current pay and future financial state by using current known variables to predict future income, asset values, and withdrawal plans.
A financial plan is one of the most crucial parts of a business. Some of the importance of a financial plan are:
- A financial plan provides the direction of one’s business.
- It also helps understanding how finances impact one’s business.
- Additionally, it helps to manage income better.
6.2 Objective of the Financial Department
A few objectives are as below:
- Firstly, it determines capital requirements.
- Secondly, it utilizes the fund sufficiently for different purposes.
- Finally, it maintains proper cash flow.
6.3 Project Implementation Cost
Source of Fund
Our own money is used as the start-up capital with a contribution of RM100.00 per shareholder, bringing the total start-up to RM 1000.00.
6.4 List of Expenses
Twelve partners contributed a total of RM1000.00 to cover all business expenses, which is RM 617.29, consisting of all cash expenses. Expenses are in terms of transportation (delivery), purchase of raw materials, equipment, and administrative fees.
The equipment is counted as fixed cost as they are bought in bulk. Refer to 6.4 (List of Expenses) for detailed information.
6.5 Record of List of Sales
6.6 Income Statement
After one month of business, BambooS Sdn Bhd ended up with RM 1600.00 from 7 different products. This includes selling 15 units of Set 1, 25 units of Set 2, 35 units of Set 3, and 30 units of Set 4. Leftovers for bamboo straws are found. The income statement shows that the business’s net profit after one month of operation is RM 988.39, approximately 98.8% of capital invested into the business.
6.7 Cash Flow Statement
The case flow statement shows that the initial capital on hand is RM 1000.00, and at the end of the business, the total surplus (after deducting all expenses) is RM 1982.71.
The RM 1982.71 includes RM 100 capital invested by every shareholder at the beginning of the business. By dividing the remaining money after deduction, each shareholder would find themselves receiving an extra RM 98.27.
6.8 Balance Sheet
At the start of the business (22 March 2021), the initial capital share is RM 300.00. There is no liability such as a loan.
At the end of 9 weeks’ business (22 June 2021), the cash on hand increased to RM 1982.71, as well as the owner’s equity. The firm’s net worth is RM 1982.71, done by subtracting liabilities from assets.
6.9 Financial Analysis
BambooS Sdn Bhd has a net profit margin of 61.42%. BambooS Sdn Bhd also has a break-even point of RM 126.50. Sales passing this break-even point means that BambooS Sdn Bhd can start making profits.
Set 1 has a break-even point at RM 11.90 and set 2 have it at RM 23.72. The break-even point for set 3 is RM 55.34, while set 4 has a break-even point of RM 35.58.
The return-on-investment value for the business is 0.9827 or 98.27%. This means for every RM 1 capital invested in the business, the shareholders can get back RM 0.98 as profit.
Based on the business plan or business proposal example that we have made, BambooS Sdn. Bhd. will give us profitable returns. The assumptions we made for these three months are conservative as we know that our company is still in the beginning, and the marketing and promotion are still in the early phase. The company sets systematic planning to reach the target. Thus, BambooS Sdn. Bhd. are very confident that our company will be able to grow in the future and become the most popular brand in the world.
We will always ensure that everyone in the company cooperates well in order to achieve the company’s target profit. We hope that BambooS Sdn Bhd. will be the best company that produces environmentally friendly straws for the customer of UPM students and staff and maybe all over the world.
Problem Faced and Solutions in Business
Every business will need to face many obstacles to sustain the industry’s success. As a new business, we also must face many things to achieve our company’s goal.
First of all, before we successfully finalized the product we would sell, everyone gave their opinions and ideas. This leads to 10 different products and services on the list. So we need to vote for the best one. We had faced a healthy argument on choosing the best product for the company. After brainstorming for a week, we finally came out with the idea of producing an eco-friendly product. We centralized the environmental issues and finally decided to produce and sell bamboo straw.
Moreover, we also have to face a conflict in choosing the supplier for our business. We need to find the best supplier that offers the most reasonable price for us to produce the bamboo straw. The cost must be tele with our starting capital. To solve this, everyone has done their research on all the possible suppliers until we find the best one to choose.
Finally, the issue of pandemic covid-19 is also making our job harder. we cannot go outside to search for the supplier and also cannot meet up with each other. So, to solve the problem, we decided to use the online platform to reach our suppliers and customers. We also keep in touch among the company members via What’s app and google meet.
Based on all the problems and solutions, we can see that we are managing to face every obstacle in our business journey if we cooperate well. Besides, the company’s goals and objectives make us stay motivated and committed to doing our jobs.
Business Proposal Examples For Students PDF
A business proposal is a short form of the business plan that persuade other organization to buy products. The business plan describes the organization elaborately. However, a business proposal includes an executive summary, problem statements, product, finance, and solution. The example of a business plan for students certainly guides others to write business proposal assignments for students. Students might learn how to write a simple business plan and proposal.
Additionally, the business plan example educates employees to make a professional business proposal for the stakeholders. It is also a perfect example of a business plan for eco-friendly products. Therefore, this business plan instructs students to write a green business plan sample.