Business Plan Examples and Sample For Students

Business Plan Examples For Students. Business Proposal Examples for Students. Also, Business Plan Sample pdf for Students. Business Plan Examples For Students Entrepreneurship PDF.

Business Plan

The business plan refers to the company’s written statement explaining the company’s background and business details. This plan includes the executive summary of the company, product and service, operation, marketing, and financial plan.

The employee creates the business plan to represent and improve the organization’s image to stakeholders, customers, and affiliates. It proposes the business strategy entirely mentioning how the company profits and survives in markets. So, a business plan is also known as a business proposal that is crucial for corporate branding. The business plan is essential for every company to build rapport with stakeholders and business partners as well as achieve competitiveness.

The key elements of a business plan or proposal are an executive summary, background, product and service, organizational structure, sales and marketing strategy, financial and operational plan, and more.

Business Plan Examples

A business plan example refers to a business proposal sample that thoroughly explains the business, including the executive summary of the financial statement. It is also known as a business report example or business proposal format. An example of a business plan certainly includes the executive summary of the business, operating strategy, start-up financial projections, financial projections, etc. The business plan example for students is also known as the business report format.

Business plan writing is a mandatory assignment for students in entrepreneurship. It is also a compulsory assignment for business students. The importance of a business plan is growing day by day for selling products on digital platforms and managing the organization virtually.

The business proposal is also compulsory for getting a bank loan. The organization needs it to make agreements with other organizations. The bank authority surely asks the organization to submit a business plan with the bank loan application. The other names of a business plan are business proposal, report, profile, and more. A business plan example is also known as an example of a company profile, business proposal example, sample, and format.

Elements of Business Plan Example

1. Executive Summary

It includes the overview of the business plan and its missions and vission.
Additionally, this section explains the target market and competitiveness in markert.
Finally, it represents the summary of financial projections and funding requirements.

2. Business Description

Detailed explanation of the business concept and its products/services.
Identification of the target market and customer demographics.
Discussion of the unique selling proposition (USP) and competitive analysis.

Market Analysis
Overview of the industry and market trends.
Analysis of target market size, growth potential, and segmentation.
Examination of competitors' strengths, weaknesses, and market positioning.

Marketing and Sales Strategy
Description of marketing channels and promotional tactics.
Plan for customer acquisition, retention, and brand building.
Sales forecast and pricing strategy.

Operational Plan
Outline of the business operations, including location, facilities, and equipment.
Explanation of the production process and supply chain management.
Staffing requirements, roles, and responsibilities.

Financial Plan
Detailed financial projections, including income statement, cash flow statement, and balance sheet.
Break-even analysis and financial ratios.
Funding requirements and sources of capital.

Implementation Timeline
Schedule for key milestones and activities.
Allocation of resources and responsibilities.
Monitoring and evaluation plan for tracking progress.

Risk Management
Identification of potential risks and challenges.
Strategies for mitigating risks and contingency plans.
Insurance coverage and legal considerations.

Conclusion
Recap of the business opportunity and its feasibility.
Call to action or next steps for implementation.
Acknowledgment of key stakeholders and support network.
Business Plan Examples For Student Entrepreneurship

Today, the authors present a business plan example for students. They wrote it while they were students in entrepreneurship courses at the Faculty of Economics and Management University Putra Malaysia (UPM). The lecturer sets group assignments for the students; therefore, the students make the business plan example to complete the group assignment. Thus, this business plan or proposal example for students certainly assists business administration students. It also assists students in BBA, MBA, economics, finance, and business communication courses and researchers.

The author also wrote business plan examples for students about food and an Example of Business Report.

Business Plan Examples For Students
Business Plan or Proposal Examples For Students’ Entrepreneurship

The students set the company name “BambooS.” It sells reusable and eco-friendly bamboo straws. Straws are a unique product in Malaysia that can be customized for length and diameter. Besides, the company offers engraving services for customers. So, customers can customize a meaningful word on the bamboo straw for engraving. In addition, it provides a designed pouch as packaging for our straw that looks smart.

Business Plan Example For Students
BUSINESS PLAN TABLE OF CONTENTS
Business Plan or Proposal Sample For Students

1.0 Executive Summary Of Business Plan

BambooS Sdn. Bhd. company was created by a group of 10 students in the Basic Entrepreneurship course. This company is named BambooS. It produces and sells bamboo-based products. The capital S in the company’s name stands for straw. The original idea came from a student. And we chose Bamboo as the main ingredient of the products. Currently, we focus on producing eco-friendly straws to serve our customers. The products are the best quality yet affordable straws.

Our product is also biodegradable as it is made from Bamboo. We also guarantee that customers can use our products many times. It is reusable and easy to wash and carry. The straw size is customizable. So customers choose the size based on their preferences. In addition, our specialty is not only in our product but also in our packaging.

There are ten members in a group and each member will contribute RM 100. The total paid-up capital is RM 1000. We set up our warehouse in the Serdang area to produce, package, and store our products. We are making the straw as per the customer’s demand and request. For the marketing part, we are advertising and promoting our product through social media sites, such as WhatsApp, Instagram, and Facebook, and e-commerce, such as Shopee. We adopt the lean canvas business model tool to assess the outcome of the business.

2.0 Background of the Company

Product Introduction of Business Plan Examples For Students

2.2 Company overview

Company Overview

2.3 Vision And Mission Statement
2.3.1 Vision Statement

To become the most notable company in Malaysia for producing eco-friendly bamboo straws.

2.3.2    Mission Statement

We want to fulfill the objective of satisfying customers with our eco-friendly products. We want to reduce pollution by using reusable straws anywhere and anytime.

2.4 Keys To Success

The Keys to Success for BambooS Include the following: 

Reputation: We will always keep in touch with the customer to collect all the feedback on our product or service so we can improve to reach the customer’s satisfaction
Superior Customer Service: Additionally, the management helps customers in customizing and choosing the best straw size based on their preferences.
Location: Moreover, BambooS delivers products all around Malaysia.
Product: Finally, the products are very reusable, affordable, and eco-friendly.

Table: 4 Keys of Success

2.5 Organizational Chart

Organizational Structure- Business Template

3.0 Administration anD Human Resource Plan

3.1 Business Strategies

Business strategy is crucial to maintain business growth.

The personal preferences of corporate management do not influence good business strategies. We emphasize every department’s function. It ensures the plans run smoothly to meet goals. We need to achieve them. We have put as much emphasis on the efficiency of each Department.

Our company has set several strategies to achieve the company objectives. However, these strategies have been made based on every Department’s suggestion.

a. Administration and Human Resources Department
  • The admin and human resource department monitors all the business operations. It manages employees’ and management problems.
  • It also solves problems that affect people management programs in the long run.
  • Moreover, it follows the five-gap model of service quality to ensure service quality.
b. Marketing Department
  • This department handles marketing of the product and promotional activities in order to reach the products to a vast amount of potential clients.
  • It also promotes the business and mission of an organization through social media.
c. Operational Department
  • This department ensures that all the equipment and material are ready to run the operation smoothly. It ensures that all products are of good quality. This department follows the eight principles of TQM to ensure product and service quality.
  • Additionally, this department has the ultimate accountability for profit and loss and seeks to maximize shareholder return on investment.
3.2 Management Team

M M Kobiruzzaman

3.3 Job Descriptions

Job Description in Business Proposal

4.0  Market Plan

4.1  Introduction

BambooS Sdn. Bhd. support the “Save The Earth” campaign by producing eco-friendly Bamboo straws. These straws are environmentally friendly products. Therefore, these products are alternatives to plastic straws. The government has imposed restrictions on the use of plastic straws. They also create social awareness of to use of natural products.

Hence,  It is an important driving factor of our market strategy. In addition, the surging demand for drinking beverages, including juices and Boba drinks and then the save the turtle campaign, is also propelling the demand for bamboo straws across the globe. Bamboo straws are reusable compared to plastic; they are better for health, durable & robust, and it is an environmentally friendly product. The products will contribute to reducing global warming and preventing climate change globally.

4.2 Objective of Marketing

Our objective in producing Bamboo straws is to encourage consumers to use natural, eco-friendly products. Why are bamboo straws better than metal? Firstly, Bamboo comes from a natural source. So it is naturally sturdy and easy to collect. We do not need to use chemicals to make straws.

Additionally, metal straws are not pocket-friendly compared to Bamboo. Moreover, metal will rust when in contact with water and oxygen. Bamboo stock is much cheaper, less work, and easy to collect. Our marketing strategy will focus mainly on reusable principles and are much more trendy to youngsters because we have an engraving service to attract them.

4.3 Analysis of Marketing
4.3.1 Market Trend

The demand for bamboo straws has risen due to growing environmental attention. Additionally, plastic straws have been reduced due to state restrictions. However, the bamboo straw market is expected to achieve high growth shortly. In addition, BambooS Sdn. Bhd is a unique company in Malaysia. We produce our straw ourselves, and we provide safety and hygiene assurance. The buyer can engrave their name on the straw. Nowadays, customers want recognition for something they buy or support. They are also sincere about ‘Save the Earth’ and deserve to flex.

4.3.2 External Environment Analysis

Our first demographic psychographic and geographic target market is the University Putra Malaysia (UPM). Since we are students of UPM, it is easier to approach our target customers, including students and staff. Students tend to bring their water bottles or flasks to classes. It is one step toward being environmentally friendly; thus, we promote their effort by selling bamboo straws. In addition, we will promote our product at cafes or food courts at the faculty and library. We also establish a booth at super shops.

4.3.3 Internal Environment Analysis

(SWOT ANALYSIS)

SWOT Analysis For Business Plan

4.3.4 Market Opportunities

Our bamboo straw comes with a pouch; thus, it is hygienic and easy to bring everywhere. We also provide a small brush to ensure deep cleaning of the inner straw. Our product is able to be used again and again. So students and staff can save money. They do not need to bring straws in large volumes. The structure of our bamboo straw is strong and sturdy; thus, it will not break if soaked in water for a long time, unlike paper straws.

4.4 Target Market
4.4.1    Segmentation

Size

  • S size is fit for ordinary drinks, fully liquid
  • L size is suited for Boba drink or any drink that has topping.

Usage

  • People use straws for drinking tea, juice, frappe, and Boba.

Industry

  • Restaurants, cafes, food court, canteen, food stalls, super shops around UPM
4.4.2 Consumer Market and Buyer Behaviour

(i) Students and staff at UPM
(ii) Cafe and Restaurant at UPM

4.4.3 Positioning
  1. New business strategy for eco-friendly products in the market.
  2. Our production, process, and packaging materials match zero pollution.
  • Providing Engraved service
  1. Customized and Eco-friendly bamboo straws of different sizes
  2. Made of organic material
  3. Unique punch made by the jute bag.
4.5 4 P’s Marketing Strategy
4.5.1 Product Strategy

To make our product unique, we ensure the quality and safety of our products always satisfy our customers.

Packaging

Our product comes neatly packaged in a unique eco-friendly punch. It is made of a jute bag. The natural bag is designed to make people use bamboo straws every day.

Labeling/Customised

Our company provides customized products. We resize and engrave the bamboo straws to attract more customers. So, our customers can request any size and imprint their straw with any logo or design they like. Our product comes in two sizes: the regular size for the standard drink, fully liquid, and the large size for the Boba drink or drink that has topped. Customers can send us their logo or name on social media sites. Personalized bamboo straws look fantastic across social media.

4.5.2 Price Strategy

Price is the payment given by one party to the other in order to get the return for goods or services. It is necessary as it determines our profit and business survival. Two factors affect our pricing strategy to increase our profits. The internal factor that affects our pricing strategy is production and management cost. At the same time, the external factor is the competitive environment.

Our management team decided to sell the straw in four sets: A, B, C, and D. Our company decided to set the price at RM 10.00 for set A. This set includes the common Bamboo straw, brush, and pouch. Then SET B cost RM 12.00, including the Boba size straw, brush, and pouch. SET C and SET D are more special because they include the engraving service. The engraving cost is RM 8.00 for each Set. As we mentioned before, we resize products for clients. So our customers can personally request to resize the straw. We charge it costs RM 9.00 per set.

4.5.3 Place Strategy

Place strategy is also known as distribution strategy, wherein the organization decides the mode of distribution for the product. The pacing strategy plays an important role in selling the products. We have chosen the market, cafe, or restaurant adjacent to the University Putra Malaysia. Our main target market is UPM staff and students.

Furthermore, we also decided to make it easy for our customers to find our product by using the shopping app, Shopee apps. We chose these apps because Shopee is the best option if you want to start selling online at a low cost and big money.

4.5.4  Promotion Strategy

Promotion is the advertising process to provide information to different parties about the products. It is a communication process that influences the customer to buy products. In order to get customers’ attention and obtain a more significant market share, Bamboos Sdn. Bhd uses digital and internet marketing.

We have set up social media accounts, Instagram, Facebook, Shopee, and Blogspot, to promote our business. The marketing team will upload the promotional content to social media sites. This is because most people stay on social media sites mostly. With that, social media sites are the easiest way to buy anything we want without going out. Moreover, online shopping has become popular in this era, and all these social media sites have become the hottest sites, especially Instagram, which has a high rating in advertisements. Many companies use social media to sell their products and services by putting corporate information in their accounts.

Social Media Advantages

Social media are free sites where we can reach a large number of customers. Hence, we use social media to do hard and soft selling.

We fully develop every post to attract customers. In addition, we will always update our posts and story feeds. We ensure that customers are more exposed to our product. Next, we also use social media hashtags. We use hashtags such as #Bamboos, #SafeTheEarth, and more to make it easier for customers. The marketing team uses social media for the ordering process.

Similarly, we will place the generated links on each social media to encourage the product ordering process. Our company also makes sure transactions with our customers are easy. Finally, we also produce videos to promote our sales. The video will achieve the highest social media reach for views and engagement.

We tend to focus more on WhatsApp groups, Shopee, and Instagram since our target audience is UPM students. Many students are involved in WhatsApp groups, such as on faculty, college, hostels, and clubs. WhatsApp and Instagram are more popular among students as the places they spend most of their time. WhatsApp is the most popular social media site in Malaysia.

5.0 operations planning

5.1  Location and Address

We will mainly sell the straw on social media sites. The production team will handle the production process. They resize and wash the Bamboo at the warehouse in Selangor, Malaysia. The social media sites are Instagram, Facebook, Shopee, Blogspot, and WhatsApp. Supplies will be directly delivered to the responsible members for further processing based on our buyer’s order.

5.2 Objective of Operations

We aim to produce and deliver good quality Bamboo Straw. Our team ensures that all products are effective and attractive. We also must gain customers’ trust and happiness with our service, including price and delivery. We also make sure our products are cleaned and safe for use. Our team is very responsive to making good-quality straws. In addition, our company has ultimate responsibility for profit and loss. However, we seek partners for more investment.

5.3 Operation Strategies

A few strategies have been set up to ensure that our business runs smoothly throughout the week and meets our objectives.

Business sample

5.4 Supplier

The bamboo stock was from a supplier via the Shopee platform, and the pouch supplies were from Giftstalk Sdn. Bhd. The company logo’s printing service was also included when we ordered the pouch from suppliers. Moreover, we order coconut fiber cleaning brush stock and packing Boxes from Shopee. We also surveyed purchasing and made sure that our supplies were reasonable. All the supplies are ordered online and delivered to our company via specialized courier service companies.

The bamboo straw will be customized and delivered to the customer using J&T Express, Ninja Van, and cash-on-delivery service, which will ease our delivery.

Thus, we have decided on the following suppliers as our supply providers:

  1. Wing.DIY –Shopee- For Bamboo Stock
  2. GIFTSTALK SDN BHD)- For Pouch Supplies
  3. Gd. Pack -Shopee)- For Paper Boxes Stock – Sandpaper Holder with Plastic.
5.5 Process Planning

 Process Planning

5.6 Implementation Schedule

Implementation Schedule

5.7 Machinery and Equipment Including GST

Machinery and Equipment Including GST

6.0 Financial Plan

6.1 Introduction

A financial plan can be defined as a process of framing procedures and budgets regarding the financial activities of concern. This is done to ensure good financial and investment procedures.

Generally, the financial plan is used to know an investor’s current pay and future financial state by using current known variables to predict future income, asset values, and withdrawal plans.

A financial plan is one of the most crucial parts of a business. Some of the importance of a financial plan are:

  • A financial plan provides the direction of one’s business.
  • It also helps understand how finances impact one’s business.
  • Additionally, it helps to manage income better.
6.2 Purpose of the Financial Department

A few purposes are as below:

  • Firstly, it determines capital conditions.
  • Secondly, it operates the fund nicely for different purposes.
  • Finally, it maintains proper cash flow.
6.3 Project Implementation Cost

Project Implementation Cost

Source of Fund

Our money is used as the start-up capital with a contribution of RM100.00 per shareholder, bringing the total investment to RM 1000.00.

6.4 List of Expenses

business proposal List of Expenses

Twelve partners funded a total of RM1000.00 to cover all business costs, which is RM 617.29. Expenses are in terms of buying raw materials, equipment, and delivery fees. We will not invest all amount to the business.

The equipment is counted as fixed cost as they are bought in bulk. Refer to 6.4 (List of Expenses) for detailed information.

6.5 Record of List of Sales

Business Record of List Sales

6.6 Income Statement

 Income Statement

After one month of business, BambooS ended up with RM 1600.00 from 7 different products. This includes selling 15 units of Set 1, 25 of Set 2, 35 of Set 3, and 30 of Set 4. Leftovers for bamboo straws are found. The income statement shows that the business’s net profit after one month of operation is RM 988.39, approximately 98.8% of capital invested into the business.

6.7 Cash Flow Statement

Cash Flow Statement

The case flow statement shows that the initial capital on hand is RM 1000.00, and at the end of the business, the total surplus (after deducting all expenses) is RM 1982.71.

The RM 1982.71 includes RM 100 capital invested by every shareholder at the beginning of the business. By dividing the remaining money after deduction, each shareholder would find themselves receiving an extra RM 98.27. Hence, every

6.8 Balance Sheet

Balance Sheet of Business

At the start of the business (22 March 2021), the initial capital share is RM 300.00. There is no liability such as a loan.

At the end of 9 weeks’ business (22 June 2021), the cash on hand increased to RM 1982.71, as well as the owner’s equity. The firm’s net worth is RM 1982.71, done by subtracting liabilities from assets.

6.9 Financial Analysis

Financial Analysis Chart of Business Plan Examples For Student

Weighted Contribution Margin

BambooS has a net profit margin of 61.42%. BambooS also has a break-even point of RM 126.50. Sales passing this break-even point means that BambooS can start making profits.

Set 1 has a break-even point of RM 11.90, and set 2 have it at RM 23.72. The break-even point for set 3 is RM 55.34, while set 4 has a break-even point of RM 35.58.

The interest for the business is 0.9827 or 98.27%. This means for every RM 1 capital invested in the business; the shareholders can get back RM 0.98 as profit.

7.0 Conclusion

 Based on the business plan template or business proposal example that we have made, BambooS will give us profitable returns. The assumptions we made for these three months are conservative as we know that our company is still in the beginning, and the marketing and promotion are still in the early phase. The company sets systematic planning to reach the target. Thus, BambooS is very confident that our company will be able to grow in the future and become the most popular brand in the world.

We will always ensure that everyone in the company cooperates well in order to achieve the business target profit. We hope that BambooS will be the best company for producing eco-friendly straws in Malaysia. Our company assists UPM students and staff in reducing plastic usage.

Problem Faced and Solutions in Business

Every business will need to face many challenges to sustain success. As a new business, we also must face many things to achieve our business goal.

Firstly, we confirmed the product we would sell; everyone gave their opinions and ideas. This leads to 10 different products and services on the list. So we need to vote for the best one. We had faced a healthy argument on picking the best product. After discussion, we finally came out with the idea of producing an eco-friendly product. We focused on global warming issues and finally decided to produce and sell bamboo straws.

Moreover, we also have to face a conflict in fixing the vendors. We need to find the best vendors that offer the most reasonable price for us to produce the bamboo straw. The cost must be tele with our starting capital. In order to solve this, everyone has done their research on all the possible suppliers until we find the best one to choose from.

To avoid extreme market competitors, our team chose a blue ocean strategy to create a new market to achieve competitive advantages.

Business Proposal Examples For Students PDF

A business proposal is a short business plan. The business proposal describes the business process. However, a business proposal includes an executive summary, problem statements, product, finance, and solution. The example of a business proposal for students certainly guides others to create a business plan. This business plan sample teaches how to write business plan assignments for students. Students might learn how to write a simple business plan and proposal.

The importance of a business plan is crucial to stakeholders, employees, students, and entrepreneurs.   Additionally, the business plan example assists employees in creating a professional business proposal.

Business Report Example and Sample For Students PDF

Business Report Example For Students PDF also Business Report Sample For Students.

Business Report

The business report is an official document that compiles information to let other people know about it. The business report is also known as the company report. It represents the factual information of the company, including background, vision, mission, business types, target market, management team, advertisement, and more. It also provides paid capital, business growth, and profits. Usually, the organization makes a business report to use internally.  Therefore, every established company has a business report for its employees and stakeholders. Sometimes, the organization uses the business business to make a collaborative agreement with other organizations. So, the benefits of a business report are vital for entrepreneurs, students, employees, and stakeholders.

Business Plan Example For Students

Business Report Example For Students

The author has presented a business report example for students to understand how to write a business report. The business report example for students has been adopted from students at the University of Putra Malaysia. This example of the business report for students presents the components of the business report that are very relevant to the company profile. Usually, the lecturer advises students to write a complete business report. So, students need to create a dummy business profile to complete the assignment. The business report example for students shows their expertise in starting a new business.

This example of a business plan for students will surely help them students to complete the assignment. However, we do not encourage our students to copy the content from here. Students are advised to obtain only ideas of how to write a business report for assignments. Finally, they should write their business report.

business report example and sample for students pdf
Business Report Example and Sample For Students PDF

Business Report Example For Students

1.0 Executive Summary

It shows the business overview by answering all questions regarding the company. We need to follow 5w and 1h of report writing style to write an executive business summary. Wanpaku Sandwich is a new company in Malaysia that produces and sells unique sandwiches. We have set the University Putra Malaysia as the location for the company. We have set Wanpaku Sandwich as our company’s name, incorporating the product’s symbolic sign. Although this sandwich originated in Japan, we have replicated it to make it healthy, delicious, and affordable for the clients.

We want to focus more on quality rather than quantity. Therefore, we focus on the improvement of our sandwich’s quality. It is a unique sandwich that we sell in Malaysia. Our company produces and delivers the best product and service for our customers. Surely, many people will consume our sandwich for its taste. Our primary goal is to ensure food for busy people. Usually, busy people do not get enough time to make food. So, our sandwich would help them to get rid of hunger. Our targeted customer is all UPM students, lecturers, and staff.

For the initial capital, each member contributes RM 20.  So, the total starting capital of the company is RM 200. As for the store, we don’t have any other physical store except UPM. We only deliver our products to customers near UPM areas. We follow the open-order strategy via social media platforms.

For the marketing part, we promote our product through social media such as WhatsApp, Instagram (Wanpaku_Sandwich), and Facebook (Wanpaku_Sandwich).

1.1 Vision Statement

To build a high-standard food sandwich company in Malaysia and make Wanpaku Sandwich the first choice for our customers.

1.2 Mission Statement

We are dedicated to accomplishing our business objective by delivering quality products and services to customers. We produce tasty and healthy sandwiches to attract customers.

1.3 Key to Success

The keys to success for Wanpaku Sandwich include:

Reputation: we believe our customers will recommend us to their friends and family, as word-of-mouth marketing will be a powerful ally for our business.

Superior Customer Service: building a friendly rapport with our customers.

Location: cash on delivery service in University Putra Malaysia.

Product: offer sandwiches of high quality, sold at a fair price.

2.0 Company Summary

Business report example for students

Company’s Logo

We have set our company’s logo mentioned above based on several group discussions via online meeting platforms. Wanpaku Sandwich in the middle represents our company’s name, while the two sandwiches clearly represent the product we sell. The stall icon means our company is ready to serve and provide good product quality to our customers.

However, we have changed the font and color of the logo two times because customers could not see it clearly since the font color was yellow, which is a bit bright. The font types we used previously were in calligraphy form. Therefore, we changed the font type and color to make the logo clearer to our customers and more attractive.

2.1 Company Background

Our company was established on 28 February 2020. Our lecturer asks us to form 3 groups which consist of 10 to 11 students per group. We were developing a group that consisted of 10 very talented students to run the business. After that, we are given one week to decide the type of product we want to sell. We decided to sell one type of sandwich. We have decided and come out with a unique company name, Wanpaku Sandwich.

2.2 Company Overview
  • Company name: Wanpaku Sandwich
  • Date of establishment: 28 February 2020
  • Location/ selling area: UPM Area
  • Type of business: Partnership
  • Start-up capital: RM 220.00
  • Product: Sandwich
  • Main activities: Manufacturing and selling and product provide delivery services.
  • Number of staff: 10person
2.3 Introduction of Product

Wanpaku Sandwich is a healthy sandwich made with nutritious ingredients. It has an attractive appearance and delicious smell. We only prepare the product based on orders. So, customers get the food in a fresh condition. Moreover, Wanpaku Sandwich has no added preservatives or MSG. Lastly, Wanpaku Sandwich is food with affordable prices for students.

2.4 Service

We will be taking orders before preparing and delivering them to our customer’s doorsteps. Our customers will enjoy the fresh and best quality sandwich.

3.0 Marketing
3.1 Market and Research Analysis

We have collected data by survey based on more than 100 respondents in residence of Seventeenth College. The results of the study show that a lot of people want to buy our sandwiches. The seventeenth College area does not have many stalls selling different types of sandwich-like us. Based on our survey, our product’s most preferred ingredient is the chicken we used.

3.2 Competitors

The company admits that one stall sells products almost like ours—for instance, a kiosk at the student plaza. However, our company is a bit different because they sell tuna egg sandwiches. In contrast, we use chicken, bigger in size, healthier, and with mouth-watering packaging. Here, we promise a wide selection of products at very affordable prices to meet customers’ demands.

3.3 Marketing Plan
3.3.1 Product and Target Market

Wanpaku is a company that sells fresh sandwiches. It is made with nutritious ingredients. Our target is mainly the residents of Seventeenth College, the students, lecturers, and staff.

3.3.2 Distribution Channel

We follow preorders and provide a delivery service that is available around Seventeenth College. Our ingredients supplier in the market packages the chickens, vegetables, and other ingredients by ourselves before selling them to our customers.

3.3.3 Promoting and Advertising

Our company deploys three different promoting and advertising strategies to increase customer awareness of Wanpaku. The first strategy will be the word-of-mouth marketing strategy. Additionally, we will run a digital marketing strategy on social media such as WhatsApp, Instagram, and Facebook. We will post our products’ photos on our social media. This will be the cheapest and most effective of our promoting and advertising programs. Finally, we will distribute flyers and put a banner on our stall during the carnival.

3.3.4 Pricing Policy

Our company has set up a policy for pricing our products to ensure that the company will gain profits from our sales products. Below are the pricing policies.

Firstly, the products are charged to all customers at the same price based on the product type.
Additionally, the price of the products must be able to give profits to the company. It is based on the cost of production with 15 to 30% of the profit margin.
Moreover, the price may change depending on customer demands on the products or if the products or if the products are having a promotion.
Finally, the price must be affordable for the customers and able to compete with other sellers.

3.4 SWOT Analysis
Strength Weakness
For example, Good communication skills
Aspiration and determination to succeed
Perseverance in handling stress and failure
Ability to deliver the product
For example, Some of the members lack experience in handling business
Time restriction
Lack of capital
Opportunity Threats
For example, Wide marketing target
High demand
Unique vendor
For example, a Slow internet connection
Consumer preference
The price of the sandwich might fluctuate
4.0 Management Team

A business management team refers to an organizational structure. It can be defined as acquiring, allocating, and optimizing through planning, organizing, staffing, leading, and controlling the business. Management involves coordinating human, financial, material, and information resources to realize company goals and operate a business efficiently. Management is also considered one of the most crucial parts of the business. It manages the flow and executive of the business operation and whether the business is going well. The management responsibilities are setting strategic goals and developing policies, overseeing production processes, managing financial data, and managing human resources. For example, Netflix’s organizational chart maintains a decentralized U-form organizational structure that effectively improves its revenue.

It is necessary to set strategic goals and policies to develop a business. It determines the company’s position in the market and is set for future growth. The production department works to solve problems on the production floor. They direct employees on how to handle a dissatisfied client. It also ensures that the company operates with sufficient materials, finds areas for potential growth, and expands into new markets. Managing financial data is the regular analysis of the company’s financial status. It is essential to understand the company’s profitability and identify problem areas. It keeps the company on track and allows the manager to either cut spending or develop ideas for expansion. Sales forecasting and marketing plans are also included.

Human resource functions mean ensuring the company has enough skilled workers to maintain productivity and provide training.  It also ensures workers have the necessary resources to perform at peak efficiency. Oversee regulations and policies to ensure the company operates within legal guidelines and complies with federal, state, and local regulations.

Management team- Business report example for students-business report sample for students

4.1 CEO

Our Chief Executive Officer (CEO) name is Haziem bin Mohamed Hatta. All members choose him as the leader of our company, Wanpaku Sandwich, established in 2020. He is responsible for watching the overall success of our business entity and making top-level managerial decisions. Hazem is the one leading the development of the company’s strategy, creating and implementing the company’s vision and mission, assessing risks to the company, and setting strategic goals. Since our business is small, he takes “hands-on” responsibilities such as hiring and staffing for the company’s operation. As a CEO, he needs to consider and listen to every committee’s opinion in making decisions and be the coordinator that resolves the conflicts and problems among the committee and company.

4.2 Vice CEO

Muhammad Haziq has been appointed as the vice CEO that will be mainly helping the CEO in his work. He has the responsibility to help to make wise decisions with the CEO. As vice CEO, he also needs to help the CEO mostly check the team manager and ensure that everyone is doing their jobs. He can lead the company when the CEO is absent and mediate between the team managers in conflict. In addition, he keeps everything on track, including the operational direction and making corporate decisions. He also advises the CEO so that every step taken is worthwhile and wise-made.

4.3 Secretary

Jenny Hii is appointed as the secretary for this company due to her ability to write and deal with the letter well. She is responsible for writing the proposal and the necessary letter for our company, going through every paperwork and lastly discussing it with the CEO to finalize the needed document. She also makes arrangements for the company’s meetings and keeps all the formal records of our discussions and decisions.

4.4 Financial Team

The responsibilities of a financial manager are accounting and reporting strategic financial management. They also manage the preparation of balance sheets, financial statements, cash-flow reports, day-to-day record keeping, accounts payable, and receivable. Additionally, they ensure that the company is in line with regulations, and financial health, involving keeping track of all transactions and financial events. These records are kept safely to indicate its growth –whether making a profit or a loss. They are also responsible for making and planning our company’s financial report and statement and controlling the cash flow in our company to prevent any extra loss in money. Finally, they need to manage all start-up expenses wisely to ensure the company is working and making a profit.

4.5 Human Resource Team

As a human resources department manager, he is responsible for recruiting the staff with the skills to hold the post and perform the duties and tasks. He needs to be more aware of the employees’ condition and keep improving their skills through motivation or providing training. He also needs to keep the employees’ commitment and loyalty toward the company to achieve higher production. The human resources manager is also responsible for conducting an orientation program to adjust to their jobs and environment faster.

4.6 Marketing Team

The marketing team promotes business and drives sales of products or services. They set a target for the customer group and identify their preferences to ensure the products can catch customers’ interests. In this case, our marketing managers have developed a marketing plan to target a specific group of customers. So that the promotion and reputation of our food production are well-known and well-built. The marketing team plays a major role in connecting customers to our products, business promotions, and developing a new business plan. It is their job to reach out to prospects, customers, investors, community people, and so more.

4.7 Operational Team

An operational team undertakes some ongoing activities that are required for the provision of goods or services. In some circumstances, operational teams can work as project teams also. They are responsible for selling the products or services at the stalls or counters and even any online events together. They manage and carry out the company’s events, projects, and activities together. At the whole UPM, operational team managers is the one that responds to setting up the stalls and selling our food production to the customers at different locations. The service and getting feedback from the customers at the same time.

5.0 Location and Places

We have chosen Seventeenth College as the location of our company, whereby our members will handle cooking and packaging.

We will bring the ingredients from the supermarkets near the Serdang area, such as Tesco, Speedmart, and nearby shops. One of our members will handle this with their transportation. Hence the surveying and purchasing process will be convenient.

We have decided to pack our product at the same place as well. Once the products are ready to be sold, we will divide small groups to deliver the products to the whole UPM coverage area.  The sandwiches will be sold and delivered to the following blocks: Block A, B, C, and D.

6.0 Business Plan Schedule

Business plan schedule

7.0 Purchasing Process

Supplier:

To ensure the satisfaction of our customers, we have discussed among ourselves which supplier is the best to provide us with high-quality raw materials at affordable prices. Thus, we have decided on the following suppliers as our raw material providers: 99 Speedmart and Tesco.

List of materials to be bought:

  1. Raw chicken breast
  2. White bread (Gardenia)
  3. Breading flour (Tepung Bestari)
  4. Eggs, Carrot, Cabbage, and Lettuce.
  5. Sauce (Thousand Island)
  6. Cooking oil
  7. Disposable food packaging

We buy cooking oil and disposable food packaging materials one week before preparing our sandwiches. Then, we immediately prepare the sandwiches and deliver them to our customers to ensure freshness.

7.2 Resources

Each team member will contribute RM20 each (RM20 x 10 = RM200) as a start-up for our business. The money collected will then be used to buy the materials needed for the Wanpaku Sandwich.

8.0 Financial Projection
8.1 Project Implementation Cost

Business Project Implement Cost Table

8.2 List of Expenses

raw material expense for business report

In conclusion, the business report represents a business plan for stakeholders. An ideal company report presents an executive summary of the organization, marketing plan, organizational structure, and financial projection. Sometimes, it contains company rules and regulations to inform others.

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