Focus Writing For Bank Exam Samples and Examples

Focus Writing For Bank Exam Sample and Example. Recent Focus Writing PDF 2025- 2026. Unique Bank Focus Writing Sample.

Focus Writing

Focus writing is an expository style that describes an issue concisely, avoiding unnecessary information. It enables the writer to explain a problem with the main point and appropriate words. It includes a summary of the issue to attract readers, including a definition, the positive and negative impacts on society, challenges, recommendations, and a conclusion. The focus writing format contains transitional verbs to explain the positive and negative effects. It highlights the main point precisely.

Focus Writing Format

The three core elements of the focus writing format are the introduction, body, and conclusion. The focus writing introduction section includes a summary of the topic, a background of the topic, a definition (if applicable), and a thesis statement.  The body of the focus writing includes economic or socioeconomic benefits, opportunities, and advantages offered by the topic or issue. It also lists the disadvantages, drawbacks, and detriments of the problem—the challenges or barriers to attaining positive outcomes for the project.  The body of the focus writing also addresses how to overcome challenges and adversities. Finally, it demonstrates the suggestions and recommendations to achieve a positive outcome. This section should be at least three paragraphs and not more than five paragraphs. The conclusion summarizes the body and ends with a positive sentence.

Focus Writing For Bank Exam

The focus of writing for the Bank exam is essay writing for a job exam in Bangladesh. The applicant needs to write a focused essay for the written job exam. The author explains how to write a concise application letter for a bank job, with examples.  The article includes recent and unique examples of bank-focused writing. The samples surely help audiences learn how to write focused writing.

Focus Writing

Focus Writing For Bank Exam Sample- 1

Topic: Universal Pension Scheme

Bangladesh has made significant progress in recent years in terms of social safety net programs. Among them, the universal pension scheme is one of the best initiatives. The universal pension scheme bill was passed by parliament in 2022 and inaugurated on 17th August 2023. The purpose is to provide financial security for older people who are unable to earn a livelihood due to illness, old age, or disability. The four schemes, Probash, Progoti, Surokkha, and Somota, will cover the entire population aged 18 to 50 based on their national identity card, including expatriate citizens. In this article, the socioeconomic benefits,  challenges, and remedies of the difficulties of the universal pension scheme will be discussed.

The universal pension scheme covers all older citizens aged 60 and above, regardless of their financial situation. This scheme is funded by the government of Bangladesh and provides a 500 TK deposit each month to eligible older citizens.

According to the Bangladesh Bureau of Statistics, the poverty among the aged population in Bangladesh was 33.9% in 2019. The introduction of a universal pension scheme will significantly reduce the poverty rate. It will also improve overall well-being by financially assisting them in meeting their basic needs, such as food, healthcare, and housing.

Additionally, with the benefits for the aged population, UPS will have a positive impact on Bangladesh’s overall economy by increasing economic activity. This will create new jobs and stimulate economic growth in the country.

However, to make this initiative more effective, the authority needs to address several challenges. One significant challenge is population targeting. Though it is universal, the scheme is unable to cover citizens aged 60 or 65 and above. Because some of them may not be registered with the government, and some also may not have required identification documents.

Another challenge is funding and proper risk-free investment ideas for the fund. While the government of Bangladesh has committed to funding this scheme, concerns remain that current funding levels may not be sufficient to meet the growing demand. Also, the fund’s investment in unsafe sectors may make UPS unsustainable in the long run.

To address these challenges, the government has to take several measures. Firstly, proper targeting of all eligible populations, registering them using technology, and providing identification documents to those who do not have them. Secondly, increase funding for the UPS by allocating additional funds to the scheme in the national budget.  And finally, exploring safe investment options to ensure long-term sustainability.

In conclusion,  the introduction of a universal pension scheme is a praiseworthy step. This is commensurate with Bangladesh’s aspiration to become an upper-middle-income country by 2031 and an advanced country by 2041. This scheme will increase economic activity, creating new jobs and places. And this fund should not become another sector of corruption, and pensioner should be able to withdraw their pension money instantly without unnecessary hassle. In one sentence, it should be a friendly scheme for pensioners.

Focus Writing For Bank Exam Sample- 2

Topic: Cashless Economy: A Journey of Bangladesh to Digital Transactions

A cashless economy, or cashless society, is an environment in which traditional methods of financial transactions, such as paper currency and coins, are not used. Here, all sorts of payments are completed through Mobile Financial Services (MFS), such as Bkash, Nagad, Rocket, Google Pay, Apple Pay, PayPal, Cryptocurrencies, debit cards, credit cards, and more electronic methods. Bangladesh, as an emerging nation, is moving toward achieving and adopting the economic characteristics of developed countries. The cashless society is just another step in this. Cashless transaction methods have many advantages, but they also have some shortcomings. Without addressing these vital issues, this project may fail or face complex challenges in the future.

The cashless economy is gaining widespread acceptance in Bangladesh. The most significant benefits of the project are boosting financial inclusion, reducing money laundering, avoiding the risk of carrying cash, and reducing time consumption. It also enables the reduction of costs associated with the production, storage,  handling, and disposal of paper and coin currency. It also makes it very easy to exchange currency while traveling internationally.

While it offers significant benefits, building a cashless society in Bangladesh also poses substantial challenges. These issues must be identified and resolved to enjoy the sweet fruit of a cashless society. Among these impediments, the first and most worrying obstacle is the fear of digital crime, such as hacking and phishing. The banks of Bangladesh are unwilling to spend more on cybersecurity and ICT risk management, and secondly, there is less technological knowledge and financial literacy among citizens. Most people in this country are not familiar with these payment methods. Most importantly, the FRED report clearly shows that MFS transaction costs in our nation are the highest in South Asia and the third highest in Asia. Moreover, intangible money creates a tendency toward overspending among middle-class people.

To overcome these impediments, the central bank should first play a regulatory role to increase investment in the cybersecurity sector. Additionally, educating people about financial transaction safety measures, savings habits, and so on. Following that, in mobile financial services, transaction costs should be lower, and special incentives should be provided. Already, MFS service providers have started offering packages such as cashback and discounts on shopping at different chain stores. Finally, the central bank should fix the transaction charges to boost financial inclusion. These measures will help combat and resolve almost all the major hindrances towards achieving economic ascendency to the fullest.

Undoubtedly, the cashless society is a commendable initiative by our government and will be another step toward achieving the Smart Bangladesh vision. Without sorting the indicated facts, this splendid thought may suffer. Hopefully, along with the government, the country’s central bank, and its population, the country will succeed.

Unique Focus Writing Example (ইউনিক ফোকাস রাইটিং)-2
Bangladesh-India Bilateral Transaction: A New Phase of Currency Exchange

The taka-rupee bilateral transaction is an appreciated step in strengthening economic ties between Bangladesh and India. These two South Asian nations have a friendly historical relationship, and at present, they are working together on many developmental and economic projects, including the Taka-Rupee bilateral transaction agreement. Tk-Rupee transactions will work as the pivotal driver of the two countries’ cooperation and the maintenance of regional relationships. This article discusses opportunities, mechanisms, and challenges, along with some recommendations.

One of the very first and most effective advantages of the Tk-Rupee bilateral transaction is that it will offer Bangladesh a marvelous trade boost. This currency exchange mechanism will make transactions faster and easier, offer lower exchange rates, and reduce the risk of currency transactions. It will help both the importer and exporter businesses in both countries. In 2022-23, bilateral trade with Bangladesh accounted for 15.3 billion dollars, making it one of India’s largest trading partners.

Additionally, this method of currency exchange will help Bangladesh attract Indian investors to invest in the country through Foreign Direct Investment (FDI). In recent years, Indian investment and business projects in Bangladesh have risen by billions of dollars. Moreover,  India will be able to expand its machinery, agricultural, and pharmaceutical markets in Bangladesh through this easy transaction agreement. Overall, it will result in rapid economic growth, smoother and tension-free trade, and strong diplomatic and economic ties and cooperation.

Along with numerous benefits and ascendency, the Taka-Rupee bilateral transaction comes with its own impediments and limitations. Firstly, fluctuations in the exchange rate between the taka and the rupee can make the situation challenging. This inconsistency can create product cost differences, hamper export and import businesses, and discourage investors. Following this transaction system requires coordination between the country’s responsible banks and financial institutions for easy convertibility; common differences among the financial institutions can push this agreement toward failure. Again, issues related to taxation, trade documents, foreign exchange controls, and Bangladesh’s risk of worsening trade imbalances will create severe adverse economic conditions.

Solving these demands requires good cooperation between Bangladesh and India. Firstly, making policy and regulatory measures for effective exchange rate risk management and for convertibility. Secondly, a good, friendly, and collaborative relationship between the two countries’ central banks and other responsible financial institutions is vital to make the Tk-Rupee transaction a success. Most importantly, Bangladesh needs to step up trade diversification, depending not only on previous sectors but also on the country coming up with new, profitable trading businesses. Finally, infrastructure development, monitoring, risk assessment, opportunity assessment, capacity building, and public awareness are essential to avoiding adverse outcomes.

In conclusion, the Taka-Rupee bilateral transaction will boost both countries’ GDPs, increase business activity, create employment, and strengthen both countries’ relationships. And to enjoy these expected fruitful results, proper measures must be taken to care for them. With proper resolutions, the Taka-Rupee bilateral transaction will look like a blooming flower in the garden of both countries’ economies.

Focus Writing For Bank Exam Sample- 3

Topic: The Need for Good Governance in the Banking Sector of Bangladesh

The need for good governance in Bangladesh’s banking sector is critical to ensuring financial stability, protecting public trust, and promoting sustainable economic growth.

Good governance in this context encompasses the systems, structures, and processes that ensure banks are directed and controlled responsibly, with a focus on transparency, accountability, responsiveness, and the rule of law.

Key Reasons for Good Governance

Good governance is essential for the Bangladesh banking sector for several fundamental reasons:

Financial Stability and Systemic Risk Reduction: Banks operate with highly leveraged balance sheets, and instability in one institution can quickly spread throughout the broader economy. Good governance—through sound risk management, proper internal controls, and effective board oversight—is necessary to prevent bank failures and avoid a systemic crisis that could cripple the economy.

Controlling Non-Performing Loans (NPLs): Bangladesh’s banking sector faces a significant challenge with high NPLs. Poor governance is a primary driver of this, leading to politically motivated lending, insider lending, and loans extended without proper due diligence. Strong governance is needed to ensure that credit risk guidelines are followed, loan classifications are accurate, and recovery processes are effective.

Protecting Public Trust and Depositors: Banks primarily deal with public money (deposits). Scams, fraud, and mismanagement, which are manifestations of poor governance, erode public confidence in the financial system. Restoring and maintaining this trust is vital for the continued flow of funds into the banking sector, which is the “lifeline of the economy.”

Combating Corruption and Scams: Recent financial scandals in the Bangladeshi banking sector highlight profound governance failures, often involving political patronage, directorial influence, and fraudulent activities. Robust governance, including independent auditing and strong regulatory enforcement, is the only way to minimize corruption and hold wrongdoers accountable.

Economic Development: As the main provider of finance to businesses, a well-managed banking system is a precondition for economic development. Poor governance and high NPLs restrict banks’ ability to offer loans at lower interest rates, which in turn hampers private sector investment, job creation, and overall economic growth.

Challenges to Good Governance

The banking sector in Bangladesh faces several challenges that impede good governance:

Political Interference and Patronage: Political influence in board appointments and lending decisions is a significant obstacle, often leading to the sanctioning of non-productive or fictitious loans.

Weak Regulatory Framework and Enforcement: Limitations in the legal structure and a perceived lack of autonomy for the central bank (Bangladesh Bank) weaken its ability to supervise banks effectively, enforce prudential norms, and penalize defaulters.

Lack of Transparency and Accountability: Private Commercial Banks (PCBs) often operate as closely held entities with limited disclosure and accountability, making it easier for insider lending and corporate fraud to occur.

Dominance of Family Ownership: Corporate ownership structures are often dominated by family members, which can lead to conflicts of interest and a focus on self-interest rather than the bank’s health and depositors’ security.

Steps for Improvement

To strengthen the banking sector, comprehensive reforms centered on good governance are required:

Strengthen Central Bank Independence: Upholding the autonomy and decision-making authority of the Bangladesh Bank, free from political and administrative interference.

Reform Board Appointments: Ensuring that board members, particularly independent directors, are appointed based on qualifications and professional expertise, and act as genuine advocates for all stakeholders.

Enhance Legal and Regulatory Frameworks: Updating the Bank Company Act to reduce political influence in loan decisions, and introducing a robust framework for bank resolution to deal with failing institutions decisively.

Increase Transparency and Disclosure: Mandating strict adherence to international standards like BASEL III for loan classification and capital adequacy, and ensuring regular, publicly available reports on bank health.

Hold Accountable: Establishing a strong political commitment to penalize loan defaulters and prosecute those involved in financial crimes, regardless of their influence.

Good governance is not just an aspirational goal but a necessary tool for the stability, integrity, and long-term vitality of Bangladesh’s banking sector.

Would you like to learn more about the specific principles of corporate governance most relevant to the banking sector?

Business Plan Examples and Sample For Students

Business Plan Examples For Students. Business Proposal Examples for Students. Also, Business Plan Sample pdf for Students. Business Plan Examples For Students Entrepreneurship PDF.

Business Plan

The business plan refers to the company’s written statement explaining the company’s background and business details. This plan includes the executive summary of the company, product and service, operation, marketing, and financial plan.

The employee creates the business plan to represent and improve the organization’s image to stakeholders, customers, and affiliates. It proposes the business strategy entirely mentioning how the company profits and survives in markets. So, a business plan is also known as a business proposal that is crucial for corporate branding. The business plan is essential for every company to build rapport with stakeholders and business partners as well as achieve competitiveness.

The key elements of a business plan or proposal are an executive summary, background, product and service, organizational structure, sales and marketing strategy, financial and operational plan, and more.

Business Plan Examples

A business plan example refers to a business proposal sample that thoroughly explains the business, including the executive summary of the financial statement. It is also known as a business report example or business proposal format. An example of a business plan certainly includes the executive summary of the business, operating strategy, start-up financial projections, financial projections, etc. The business plan example for students is also known as the business report format.

Business plan writing is a mandatory assignment for students in entrepreneurship. It is also a compulsory assignment for business students. The importance of a business plan is growing day by day for selling products on digital platforms and managing the organization virtually.

The business proposal is also compulsory for getting a bank loan. The organization needs it to make agreements with other organizations. The bank authority surely asks the organization to submit a business plan with the bank loan application. The other names of a business plan are business proposal, report, profile, and more. A business plan example is also known as an example of a company profile, business proposal example, sample, and format.

Elements of Business Plan Example

1. Executive Summary

It includes the overview of the business plan and its missions and vision.
Additionally, this section explains the target market and competitiveness in market.
Finally, it represents the summary of financial projections and funding requirements.

2. Business Description

Detailed explanation of the business concept and its products/services.
Identification of the target market and customer demographics.
Discussion of the unique selling proposition (USP) and competitive analysis.

3.Market Analysis
Overview of the industry and market trends.
Analysis of target market size, growth potential, and segmentation.
Examination of competitors' strengths, weaknesses, and market positioning.

4.Marketing and Sales Strategy
Description of marketing channels and promotional tactics.
Plan for customer acquisition, retention, and brand building.
Sales forecast and pricing strategy.

5.Operational Plan
Outline of the business operations, including location, facilities, and equipment.
Explanation of the production process and supply chain management.
Staffing requirements, roles, and responsibilities.

6.Financial Plan
Detailed financial projections, including income statement, cash flow statement, and balance sheet.
Break-even analysis and financial ratios.
Funding requirements and sources of capital.

7.Implementation Timeline
Schedule for key milestones and activities.
Allocation of resources and responsibilities.
Monitoring and evaluation plan for tracking progress.

8.Risk Management
Identification of potential risks and challenges.
Strategies for mitigating risks and contingency plans.
Insurance coverage and legal considerations.

9.Conclusion
Recap of the business opportunity and its feasibility.
Call to action or next steps for implementation.
Acknowledgment of key stakeholders and support network.

Business Plan Examples For Student Entrepreneurship

Today, the authors present a business plan example for students. They wrote it while they were students in entrepreneurship courses at the Faculty of Economics and Management University Putra Malaysia (UPM). The lecturer sets group assignments for the students; therefore, the students make the business plan example to complete the group assignment. Thus, this business plan or proposal example for students certainly assists business administration students. It also assists students in BBA, MBA, economics, finance, and business communication courses and research.

The author also wrote business plan examples for students about food and an Example of a Business Report.

Business Plan Example For Students

The students set the company name “BambooS.” It sells reusable and eco-friendly bamboo straws. Straws are a unique product in Malaysia that can be customized for length and diameter. Besides, the company offers engraving services for customers. So, customers can customize a meaningful word on the bamboo straw for engraving. In addition, it provides a designed pouch as packaging for our straw that looks smart.

Business Plan Example For Students

1.0 Executive Summary Of Business Plan

BambooS Sdn. Bhd. company was created by a group of 10 students in the Basic Entrepreneurship course. This company is named BambooS. It produces and sells bamboo-based products. The capital S in the company’s name stands for straw. The original idea came from a student. We chose Bamboo as the main ingredient of the products. Currently, we focus on producing eco-friendly straws to serve our customers. The products are the best quality yet affordable straws.

Our product is also biodegradable as it is made from Bamboo. We also guarantee that customers can use our products many times. It is reusable and easy to wash and carry. The straw size is customizable. So customers choose the size based on their preferences. In addition, our specialty is not only in our product but also in our packaging.

There are ten members in a group and each member will contribute RM 100. The total paid-up capital is RM 1000. We set up our warehouse in the Serdang area to produce, package, and store our products. We are making the straw as per the customer’s demand and request. For the marketing part, we are advertising and promoting our product through social media sites, such as WhatsApp, Instagram, and Facebook, and e-commerce, such as Shopee. We adopt the lean canvas business model tool to assess the outcome of the business.

2.0 Background of the Company

Product Introduction of Business Plan Examples For Students

2.2 Company Overview

Company Overview

2.3 Vision And Mission Statement
2.3.1 Vision Statement

To become the most notable company in Malaysia for producing eco-friendly bamboo straws.

2.3.2    Mission Statement

We want to fulfill the objective of satisfying customers with our eco-friendly products. We want to reduce pollution by using reusable straws anywhere and anytime.

2.4 Keys To Success

The Keys to Success for BambooS Include the following: 

Reputation: We will always keep in touch with the customer to collect all the feedback on our product or service so we can improve to reach the customer’s satisfaction
Superior Customer Service: Additionally, the management helps customers in customizing and choosing the best straw size based on their preferences.
Location: Moreover, BambooS delivers products all around Malaysia.
Product: Finally, the products are very reusable, affordable, and eco-friendly.

Table: 4 Keys of Success

2.5 Organizational Chart

Organizational Structure- Business Template

3.0 Administration and Human Resource Plan

3.1 Business Strategies

Business strategy is crucial to maintain business growth.

The personal preferences of corporate management do not influence good business strategies. We emphasize every department’s function. It ensures the plans run smoothly to meet goals. We need to achieve them. We have put as much emphasis on the efficiency of each Department.

Our company has set several strategies to achieve the company objectives. However, these strategies have been made based on every Department’s suggestion.

a. Administration and Human Resources Department
  • The admin and human resource department monitors all the business operations. It manages employees’ and management problems.
  • It also solves problems that affect people management programs in the long run.
  • Moreover, it follows the five-gap model of service quality to ensure service quality.
b. Marketing Department
  • This department handles marketing of the product and promotional activities to reach the products to a vast amount of potential clients.
  • It also promotes the business and mission of an organization through social media.
c. Operational Department
  • This department ensures that all the equipment and materials are ready to run the operation smoothly. It ensures that all products are of good quality. This department follows the eight principles of TQM to ensure product and service quality.
  • Additionally, this department has the ultimate accountability for profit and loss and seeks to maximize shareholder return on investment.
3.2 Management Team

M M Kobiruzzaman

3.3 Job Descriptions

Job Description in Business Proposal

4.0  Market Plan

4.1  Introduction

BambooS Sdn. Bhd. support the “Save The Earth” campaign by producing eco-friendly Bamboo straws. These straws are environmentally friendly products. Therefore, these products are alternatives to plastic straws. The government has imposed restrictions on the use of plastic straws. They also create social awareness of to use of natural products.

Hence,  It is an important driving factor of our market strategy. In addition, the surging demand for drinking beverages, including juices and Boba drinks and then the Save the Turtle campaign, is also propelling the demand for bamboo straws across the globe. Bamboo straws are reusable compared to plastic; they are better for health, durable & robust, and it is an environmentally friendly product. The products will contribute to reducing global warming and preventing climate change globally.

4.2 Objective of Marketing

Our objective in producing Bamboo straws is to encourage consumers to use natural, eco-friendly products. Why are bamboo straws better than metal? Firstly, Bamboo comes from a natural source. So it is naturally sturdy and easy to collect. We do not need to use chemicals to make straws.

Additionally, metal straws are not pocket-friendly compared to Bamboo. Moreover, metal will rust when in contact with water and oxygen. Bamboo stock is much cheaper, less work, and easy to collect. Our marketing strategy will focus mainly on reusable principles which are much more trendy to youngsters because we have an engraving service to attract them.

4.3 Analysis of Marketing
4.3.1 Market Trend

The demand for bamboo straws has risen due to growing environmental attention. Additionally, plastic straws have been reduced due to state restrictions. However, the bamboo straw market is expected to achieve high growth shortly. In addition, BambooS Sdn. Bhd is a unique company in Malaysia. We produce our straw ourselves, and we provide safety and hygiene assurance. The buyer can engrave their name on the straw. Nowadays, customers want recognition for something they buy or support. They are also sincere about ‘Save the Earth’ and deserve to flex.

4.3.2 External Environment Analysis

Our first demographic psychographic and geographic target market is the University Putra Malaysia (UPM). Since we are students of UPM, it is easier to approach our target customers, including students and staff. Students tend to bring their water bottles or flasks to classes. It is one step toward being environmentally friendly; thus, we promote their effort by selling bamboo straws. In addition, we will promote our product at cafes or food courts at the faculty and library. We also establish a booth at super shops.

4.3.3 Internal Environment Analysis

(SWOT ANALYSIS)

SWOT Analysis For Business Plan

4.3.4 Market Opportunities

Our bamboo straw comes with a pouch; thus, it is hygienic and easy to bring everywhere. We also provide a small brush to ensure deep cleaning of the inner straw. Our product can be used again and again. So students and staff can save money. They do not need to bring straws in large volumes. The structure of our bamboo straw is strong and sturdy; thus, it will not break if soaked in water for a long time, unlike paper straws.

4.4 Target Market
4.4.1    Segmentation

Size

  • S size is fit for ordinary drinks, fully liquid
  • L size is suited for Boba drink or any drink that has topping.

Usage

  • People use straws for drinking tea, juice, frappe, and Boba.

Industry

  • Restaurants, cafes, food court, canteen, food stalls, super shops around UPM
4.4.2 Consumer Market and Buyer Behaviour

(i) Students and staff at UPM
(ii) Cafe and Restaurant at UPM

4.4.3 Positioning
  1. New business strategy for eco-friendly products in the market.
  2. Our production, process, and packaging materials match zero pollution.
  • Providing Engraved service
  1. Customized and Eco-friendly bamboo straws of different sizes
  2. Made of organic material
  3. Unique punch made by the jute bag.
4.5 4 P’s Marketing Strategy
4.5.1 Product Strategy

To make our product unique, we ensure the quality and safety of our products always satisfy our customers.

Packaging

Our product comes neatly packaged in a unique eco-friendly punch. It is made of a jute bag. The natural bag is designed to make people use bamboo straws every day.

Labeling/Customised

Our company provides customized products. We resize and engrave the bamboo straws to attract more customers. So, our customers can request any size and imprint their straw with any logo or design they like. Our product comes in two sizes: the regular size for the standard drink, fully liquid, and the large size for the Boba drink or drink that has topped. Customers can send us their logo or name on social media sites. Personalized bamboo straws look fantastic across social media.

4.5.2 Price Strategy

Price is the payment given by one party to the other to get the return for goods or services. It is necessary as it determines our profit and business survival. Two factors affect our pricing strategy to increase our profits. The internal factor that affects our pricing strategy is production and management cost. At the same time, the external factor is the competitive environment.

Our management team decided to sell the straw in four sets: A, B, C, and D. Our company decided to set the price at RM 10.00 for set A. This set includes the common Bamboo straw, brush, and pouch. Then SET B cost RM 12.00, including the Boba size straw, brush, and pouch. SET C and SET D are more special because they include the engraving service. The engraving cost is RM 8.00 for each Set. As we mentioned before, we resize products for clients. So our customers can personally request to resize the straw. We charge it costs RM 9.00 per set.

4.5.3 Place Strategy

Place strategy is also known as distribution strategy, wherein the organization decides the mode of distribution for the product. The pacing strategy plays an important role in selling the products. We have chosen the market, cafe, or restaurant adjacent to the University Putra Malaysia. Our main target market is UPM staff and students.

Furthermore, we also decided to make it easy for our customers to find our product by using the shopping app, Shopee apps. We chose these apps because Shopee is the best option if you want to start selling online at a low cost and big money.

4.5.4  Promotion Strategy

Promotion is the advertising process to provide information to different parties about the products. It is a communication process that influences the customer to buy products. To get customers’ attention and obtain a more significant market share, Bamboos Sdn. Bhd uses digital and internet marketing.

We have set up social media accounts, Instagram, Facebook, Shopee, and Blogspot, to promote our business. The marketing team will upload the promotional content to social media sites. This is because most people stay on social media sites mostly. With that, social media sites are the easiest way to buy anything we want without going out. Moreover, online shopping has become popular in this era, and all these social media sites have become the hottest sites, especially Instagram, which has a high rating in advertisements. Many companies use social media to sell their products and services by putting corporate information in their accounts.

Social Media Advantages

Social media are free sites where we can reach a large number of customers. Hence, we use social media to do hard and soft selling.

We fully develop every post to attract customers. In addition, we will always update our posts and story feeds. We ensure that customers are more exposed to our product. Next, we also use social media hashtags. We use hashtags such as #Bamboos, #SafeTheEarth, and more to make it easier for customers. The marketing team uses social media for the ordering process.

Similarly, we will place the generated links on each social media to encourage the product ordering process. Our company also makes sure transactions with our customers are easy. Finally, we also produce videos to promote our sales. The video will achieve the highest social media reach for views and engagement.

We tend to focus more on WhatsApp groups, Shopee, and Instagram since our target audience is UPM students. Many students are involved in WhatsApp groups, such as on faculty, college, hostels, and clubs. WhatsApp and Instagram are more popular among students as the places they spend most of their time. WhatsApp is the most popular social media site in Malaysia.

5.0 operations planning

5.1  Location and Address

We will mainly sell the straw on social media sites. The production team will handle the production process. They resize and wash the Bamboo at the warehouse in Selangor, Malaysia. The social media sites are Instagram, Facebook, Shopee, Blogspot, and WhatsApp. Supplies will be directly delivered to the responsible members for further processing based on our buyer’s order.

5.2 Objective of Operations

We aim to produce and deliver good quality Bamboo Straw. Our team ensures that all products are effective and attractive. We also must gain customers’ trust and happiness with our service, including price and delivery. We also make sure our products are cleaned and safe for use. Our team is very responsive to making good-quality straws. In addition, our company has ultimate responsibility for profit and loss. However, we seek partners for more investment.

5.3 Operation Strategies

A few strategies have been set up to ensure that our business runs smoothly throughout the week and meets our objectives.

Business sample

5.4 Supplier

The bamboo stock was from a supplier via the Shopee platform, and the pouch supplies were from Giftstalk Sdn. Bhd. The company logo’s printing service was also included when we ordered the pouch from suppliers. Moreover, we order coconut fiber cleaning brush stock and packing Boxes from Shopee. We also surveyed purchasing and made sure that our supplies were reasonable. All the supplies are ordered online and delivered to our company via specialized courier service companies.

The bamboo straw will be customized and delivered to the customer using J&T Express, Ninja Van, and cash-on-delivery service, which will ease our delivery.

Thus, we have decided on the following suppliers as our supply providers:

  1. Wing.DIY –Shopee- For Bamboo Stock
  2. GIFTSTALK SDN BHD)- For Pouch Supplies
  3. Gd. Pack -Shopee)- For Paper Boxes Stock – Sandpaper Holder with Plastic.
5.5 Process Planning

 Process Planning

5.6 Implementation Schedule

Implementation Schedule

5.7 Machinery and Equipment Including GST

Machinery and Equipment Including GST

6.0 Financial Plan

6.1 Introduction

A financial plan can be defined as a process of framing procedures and budgets regarding the financial activities of concern. This is done to ensure good financial and investment procedures.

Generally, the financial plan is used to know an investor’s current pay and future financial state by using current known variables to predict future income, asset values, and withdrawal plans.

A financial plan is one of the most crucial parts of a business. Some of the importance of a financial plan are:

  • A financial plan provides the direction of one’s business.
  • It also helps understand how finances impact one’s business.
  • Additionally, it helps to manage income better.
6.2 Purpose of the Financial Department

A few purposes are as below:

  • Firstly, it determines capital conditions.
  • Secondly, it operates the fund nicely for different purposes.
  • Finally, it maintains proper cash flow.
6.3 Project Implementation Cost

Project Implementation Cost

Source of Fund

Our money is used as the start-up capital with a contribution of RM100.00 per shareholder, bringing the total investment to RM 1000.00.

6.4 List of Expenses

business proposal List of Expenses

Twelve partners funded a total of RM1000.00 to cover all business costs, which is RM 617.29. Expenses are in terms of buying raw materials, equipment, and delivery fees. We will not invest all amount to the business.

The equipment is counted as fixed cost as they are bought in bulk. Refer to 6.4 (List of Expenses) for detailed information.

6.5 Record of List of Sales

Business Record of List Sales

6.6 Income Statement

 Income Statement

After one month of business, BambooS ended up with RM 1600.00 from 7 different products. This includes selling 15 units of Set 1, 25 of Set 2, 35 of Set 3, and 30 of Set 4. Leftovers for bamboo straws are found. The income statement shows that the business’s net profit after one month of operation is RM 988.39, approximately 98.8% of capital invested into the business.

6.7 Cash Flow Statement

Cash Flow Statement

The case flow statement shows that the initial capital on hand is RM 1000.00, and at the end of the business, the total surplus (after deducting all expenses) is RM 1982.71.

The RM 1982.71 includes RM 100 capital invested by every shareholder at the beginning of the business. By dividing the remaining money after deduction, each shareholder would find themselves receiving an extra RM 98.27. Hence, every

6.8 Balance Sheet

Balance Sheet of Business

At the start of the business (22 March 2021), the initial capital share is RM 300.00. There is no liability such as a loan.

At the end of 9 weeks’ business (22 June 2021), the cash on hand increased to RM 1982.71, as well as the owner’s equity. The firm’s net worth is RM 1982.71, done by subtracting liabilities from assets.

6.9 Financial Analysis

Financial Analysis Chart of Business Plan Examples For Student

Weighted Contribution Margin

BambooS has a net profit margin of 61.42%. BambooS also has a break-even point of RM 126.50. Sales passing this break-even point means that BambooS can start making profits.

Set 1 has a break-even point of RM 11.90, and set 2 have it at RM 23.72. The break-even point for set 3 is RM 55.34, while set 4 has a break-even point of RM 35.58.

The interest for the business is 0.9827 or 98.27%. This means for every RM 1 capital invested in the business; the shareholders can get back RM 0.98 as profit.

7.0 Conclusion

 Based on the business plan template or business proposal example that we have made, BambooS will give us profitable returns. The assumptions we made for these three months are conservative as we know that our company is still in the beginning, and the marketing and promotion are still in the early phase. The company sets systematic planning to reach the target. Thus, BambooS is very confident that our company will be able to grow in the future and become the most popular brand in the world.

We will always ensure that everyone in the company cooperates well to achieve the business target profit. We hope that BambooS will be the best company for producing eco-friendly straws in Malaysia. Our company assists UPM students and staff in reducing plastic usage.

Problem Faced and Solutions in Business

Every business will need to face many challenges to sustain success. As a new business, we also must face many things to achieve our business goal.

Firstly, we confirmed the product we would sell; everyone gave their opinions and ideas. This leads to 10 different products and services on the list. So we need to vote for the best one. We had faced a healthy argument on picking the best product. After discussion, we finally came out with the idea of producing an eco-friendly product. We focused on global warming issues and finally decided to produce and sell bamboo straws.

Moreover, we also have to face a conflict in fixing the vendors. We need to find the best vendors that offer the most reasonable price for us to produce the bamboo straw. The cost must be tele with our starting capital. To solve this, everyone has done their research on all the possible suppliers until we find the best one to choose from.

To avoid extreme market competitors, our team chose a blue ocean strategy to create a new market to achieve competitive advantages.

Business Proposal Examples For Students PDF

A business proposal is a short business plan. The business proposal describes the business process. However, a business proposal includes an executive summary, problem statements, product, finance, and solution. The example of a business proposal for students certainly guides others to create a business plan. This business plan sample teaches how to write business plan assignments for students. Students might learn how to write a simple business plan and proposal.

The importance of a business plan is crucial to stakeholders, employees, students, and entrepreneurs.   Additionally, the business plan example assists employees in creating a professional business proposal.