Natural and Human Causes of Climate Change PDF 2026

This Content Demonstrates the Natural and Human Causes of Climate Change in 2026.

Climate Change

Climate change refers to the long-term changes in weather conditions, such as temperature, precipitation, tsunamis, and drought, on Earth. It means different weather on the Earth compared to earlier decades. So, climate change refers to global warming on Earth.  For example, now the Earth is warmer than it was thousands of years ago. NASA scientists have stated that the Earth’s temperature has increased rapidly in the past 150 years. It is estimated that the average temperature has risen by approximately 2 degrees Fahrenheit over the last 100 years. Although Earth’s temperature has been evolving, the previous five years were the warmest of the century. Therefore, climate change has been a much-talked-about topic for global leaders. Scientists mention the natural and human causes of climate change on the Planet.

Causes of Climate Change

The causes of climate change include natural factors and human activities that alter the Earth’s atmosphere. Scientists have identified many natural factors and human activities that influence the global atmosphere.

Natural Causes of Climate Change

Natural causes of climate change refer to the factors and activities that change the Earth’s atmosphere. It might occur throughout the Earth’s cycle of motion, ocean currents, plate movement, volcanic eruptions, natural forest fires, and greenhouse gases. Natural causes are natural factors that occur mostly automatically, rather than people’s contributions.

What are the natural causes of climate change?
The Nine Natural Causes of Climate Change are:
  1. Solar Variation
  2. Volcanic Eruptions
  3. Axial Tilt
  4. Precession
  5. Eccentricity
  6. Continental Drift
  7. Ocean Current
  8. Natural Forest Fire
  9. Natural Greenhouse Gases. 
Causes of Climate Change Diagram in 2024
Nine Causes of Climate Change & Natural Cause of Climate Change
Natural Causes of Climate Change 2024
1. Solar Variation (Sunspot)
The most significant natural cause of climate change is solar variation, which gradually changes the global atmosphere. Solar variation refers to the Sun emitting different amounts of radiation. The amount of solar radiation depends on the number of sunspots, driven by the Sun’s magnetism. Sunspots emit more heat from the Sun, and that makes the Earth warmer. They look like black holes that emit more solar radiation toward the Planet than the Sun does naturally. However, solar variations and sunspots are related to the solar magnetic cycle and solar activity. Sunspots are also known as storms on the Sun’s outer layer.  It plays a critical role in ejecting solar gas and flares from the Sun’s corona.
Solar Variation (Sunspots)
Solar Variation (Sunspots)
Although the temperature of the sunspot is lower than that of other parts of the Sun, the outer layer of the sunspot releases giant ultraviolet rays and throws them on the Earth’s surface. The number of sunspots reaches a peak during 11 years of solar activity- it is called the solar maximum. In the last century, many sunspots have been identified on the Sun, and at the same time, Earth’s temperature increased. The sunspots and solar variations have raised the Earth’s temperature by about 0.1 degrees Celsius. The Sun has been brighter than it was 100 years ago due to solar cycle activity driven by sunspots, and the Earth has been warmer.
2. Volcanic Eruptions

Volcanic eruptions involve the emission of large amounts of gas, ash, lava, rock, and dust from the Planet’s surface. Volcanic eruptions are among the most devastating natural disasters, altering the environment in the disaster area. Therefore, it is another natural cause of climate change. The most adverse impact of the volcanic eruption is increasing the temperature of the Earth.  Lava emitted during volcanic eruptions can raise the surrounding area’s temperature by about 1200 degrees Celsius.

However, it emits a considerable amount of flash and creates ash clouds in the sky. This ash cloud acts like a blanket in the sky, redirecting the Sun’s rays. The solar radiation is reflected on the ash cloud in the sky. The prolonged ash cloud reflects solar radiation; therefore, the Earth’s surface cools. In sum, volcanic eruptions are natural disasters that cause climate change.

Volcanic Eruptions
Volcanic Eruptions- Natural Causes of Climate Change

Does a volcanic eruption increase or decrease the Earth’s temperature?

Volcanic activity decreases the average temperature of surrounding areas. Although lava increases the surrounding area’s temperature, the ash cloud reflects solar radiation, reducing Earth’s temperature. So, a volcanic eruption cools the Planet and changes the climate.

3. Axial Tilt

According to Milankovitch Cycles, the Earth orbits the Sun, taking 365 days to complete one orbit. Additionally, the Sun takes 24 hours to rotate. Axial tilt is a crucial natural driver of climate change, as it determines how much solar radiation a region receives based on its position. Axial tilt is the angle between the Earth’s orbital plane and its equatorial plane during rotation. It is also known as obliquity, which represents the Earth’s angle. Axial tilt makes different seasons in the same area of the Planet.

According to statistical reports, the Earth has been tilted by 23.5 degrees relative to the plane. The axial tilt differs by 22.1 and 24.5 degrees from its orbital plane around the Sun. The seasons of the Earth depend on its axial tilt; therefore, the greater the axial tilt, the greater the seasons. The Sun provides more solar radiation when the Earth’s hemisphere tilts towards it in the summer. On the other hand, the Earth receives less solar radiation when it tilts away from the Sun’s orbital plane. According to Milankovitch (1930), it takes 41,000 years to complete the ice age cycle. So, the ice age comes back every 41,000 years.

For example, the Earth is currently tilted 23.45 degrees; therefore, one hemisphere receives more solar radiation, creating an extreme summer, while the other hemisphere experiences an extreme winter. The axial tilt is decreasing; thus, the Earth gets extremely hot in summer and extremely cold in winter. Based on the discussion, it is optimal to say that the axial tilt causes climate change on Earth.

Milankovitch Cycles (Axial Tilt, Precession, Eccentricity)
Milankovitch Cycles of Climate Change
4. Precession

Precession refers to the movement in the orientation of the rotational axis due to the gravitational force of the Sun and the Moon. It is a type of movement that occurs when it starts to wobble and change the direction of the first axis. The Earth rotates once every 24 hours. However, it wobbles slightly roughly after every 19 to 24 thousand years.  If it’s leaning towards the Sun, it gets more heat. On the other hand, the Earth receives less heat if it leans away from the Sun. The Earth’s precession affects climate change; hence, precession is another natural cause of climate change.

5. Eccentricity
Eccentricity, also known as orbital eccentricity, describes how the Earth moves around the Sun. The Earth does not move the Sun in the same circular motion. Orbital eccentricity measures the variation of the orbital path from a perfect circular shape. It is also known as the orbital parameter that controls the amount of solar radiation received by the Earth. Variation in the orbital path affects the distance between the Sun and the Planet. It controls the lengths of the summer and winter seasons. According to statistical reports, the summer is approximately 4.5 days longer than winter due to the orbital eccentricity. It is all about the distance between the Sun and Earth. The Sun is about 152.1 million kilometers from Earth in summer, the farthest distance.
The Earth gets closer to the Sun during winter in the Northern Hemisphere. On the other hand, during the winter season, the distance between the Sun and Earth is 147.1 million kilometers, which is the closest distance. NASA scientists have declared the current orbital eccentricity of Earth is e ≈ 0.01671. Now, the Earth orbits the Sun in an elliptical orbit. It is slowly reducing the 100,000-year cycle. The Earth gets warmer as it orbits the Sun. In contrast, the Earth gets colder when it moves around the Sun in an elliptical orbit or egg shape. The discussion proves that orbital eccentricity is a significant natural cause of climate change.
6. Continental Drift by Plate Tectonics

Continental drift refers to the slow movement of Earth’s tectonic plates, also known as the shifting of Earth’s crust. Initially, Alfred Wegener proposed continental drift in 1912. There are seven continents on Earth; however, their positions are not fixed. Some continents are getting closer year by year; on the other hand, some are growing farther apart. The movement is a prolonged process. The motion of the continental drift movement is around 0.6 cm to 10.5 cm per year. Hence, continental drift is the critical natural cause of climate change on the Earth.

The tectonic plates are the separated pieces of the Earth’s crust. The outer face of the crust is rocky and solid and consists of two types of material: less-dense oceanic crust and more-dense continental crust. These tectonic plates can move freely, causing earthquakes and volcanoes on Earth. Most ocean volcanoes and Earthquakes are the direct consequences of continental drift. The movement of tectonic plates can be described in four patterns: transform faulting, spreading, subduction, and collision.

For example, the collision between the Indian and Eurasian plates has extended the Himalayan Mountain range. Magma is created from molten rock beneath the crust and is emitted from volcanic vents, which can change the climate. In sum, continental drift by plate tectonics is a natural cause of climate change.

7. Ocean Current

Ocean currents are a natural driver of climate change on Earth, formed by the continuous movement of ocean water. It is generated by ocean winds, the moon’s gravitational pull, breaking waves, temperature, and the rotation of the Earth. Ocean currents play a crucial role in driving climate change by warming the Earth. The ocean absorbs most of the solar radiation, while land areas receive some. The land surface radiates some heat back into space after sunset. However, the sea absorbs solar radiation and eventually redistributes it around the Planet. The heat from the sun evaporates ocean water continuously, raising the temperature and humidity in surrounding areas on Earth. Ultimately, the evaporation process creates rain and storms that reduce the temperatures.

If the current system collapses, it will lead to dramatic changes in worldwide weather patterns. Ocean currents could rapidly freeze parts of North America. If this circulation shuts down, it could bring extreme cold to Europe and parts of North America.

8. Natural Forest Fire

Natural forest fires are a significant natural driver of climate change, increasing temperatures in surrounding areas. There are two causes of forest fires: natural and human. A natural forest fire is a wildfire that burns thousands of acres, including trees and animals.  According to the Environmental Protection Agency report, 20 percent of forest fires occur naturally, while around 80 percent are caused by human activities.

Natural Forest Fire
Natural Forest Fire Causes Climate Change

Natural forest fires can be sparked by lightning or by drought that sets trees ablaze. Usually, warm temperatures encourage setting fires, and strong winds spread them rapidly to surrounding areas.  A forest fire transforms green vegetation into a desert for a while.

Forest fires release large amounts of greenhouse gases, including carbon dioxide (CO2), methane, and ash. These gases trigger atmospheric warming and deplete soil nutrients.  Therefore, a natural forest fire is a significant natural cause of climate change.

9. Natural Greenhouse Gases

Greenhouse gases are gases that change the climate by trapping infrared radiation, or heat, in the atmosphere. GHG is the short form or abbreviation of greenhouse gases. There are two types of causes of greenhouse gas emissions: natural and human-induced. Natural greenhouse gases are produced on Earth without human activity. For example, permafrost is frozen ground that naturally contains and releases greenhouse gases such as carbon dioxide (CO2) and methane (CH4). 

The most common natural greenhouse gases on the Earth are water vapor (H2O), carbon dioxide (CO2), methane (CH4), nitrous oxide (N2O), and ozone (O3). Greenhouse gases help sunlight reach the Earth’s surface and block heat from returning to the atmosphere. These natural gases prevent the heat released from the Earth’s surface from escaping. Natural greenhouse gases contribute to the atmospheric temperature rise directly and indirectly. In essence, natural greenhouse gases warm the Earth’s atmosphere by trapping the heat. So, it is another natural cause of climate change that warms the atmosphere.

There are two sources of greenhouse gases: natural and human. Human activities, such as burning fossil fuels, contribute to the emission of greenhouse gases. They also produce greenhouse gases such as chlorofluorocarbons (CFCs), hydrofluorocarbons (HFCs), and Perfluorocarbons (PFCs). People cut down forests for agriculture, which also contributes to global warming. Now, researchers and political leaders are working together to reduce human-induced causes of climate change. They raise awareness to prevent global warming. Social etiquette and social awareness among people can protect the environment from pollution. In a nutshell, greenhouse gases cause global warming and alter the global climate.

Conclusion

In conclusion, these nine natural causes of climate change (Solar Variation, Volcanic Eruptions, Axial Tilt, Precession, Eccentricity, Continental Drift, Ocean Current, Natural Forest Fires, and Natural Greenhouse Gases) contribute to changes in the global atmosphere. These factors are natural contributors to global warming, altering the atmosphere and the Earth’s environment directly and indirectly.

What are the human causes of climate change?

The Major Human Causes of Climate Change are
  1. Burning Fossil Fuels
  2. Deforestation
  3. Livestock Production
  4. Fluorinated Gases
  5. Chemical Fertilizers
  6. Fluorinated Gases
  7. Industrial Gases
  8. Food Waste
  9. Transport Vehicles.

These are the crucial human activities that cause climate change on the Planet.

Causes of Climate Change
Human and Natural Causes of Climate Change

 1. Burning Fossil Fuels

Fossil fuel burning is the most significant human cause of global warming. Fossil fuels contain carbon and hydrogen gases beneath the Earth’s crust. They are made from the remains of animals and plants. The most common examples of fossil fuels are natural gas, bitumen, oil, coal, tar sands, and petroleum. People burn fossil fuels to generate electricity and power transportation. Fossil fuels release greenhouse gases, including carbon dioxide (CO2), that trap heat in the atmosphere. So, burning fossil fuels is a catastrophic cause of global warming. They are the source of 80% of Earth’s energy, which is not renewable.  The Earth’s average temperature has risen by about 1 degree Celsius, and sea levels have increased. As a result, people experience scorching summer weather. It is also caused by biodiversity destruction, plant and animal extinction, and global health conditions.

2. Deforestation

Deforestation is another human-caused environmental change on the Planet that results from people’s activities. People are directly associated with deforestation, which affects biodiversity and the Earth’s ecosystems. Deforestation is the cutting down of forest areas by humans. People cut trees in the forest for urbanization, crop cultivation, and mining. Since 1960, deforestation has reduced forest areas worldwide, contributing to changes in the atmosphere. According to the oxygen cycle, people inhale oxygen and exhale carbon dioxide that trees consume. On the other hand, trees take in carbon dioxide and release oxygen during respiration.

The more trees on the Planet consume, the more carbon dioxide (CO2) is produced. Carbon dioxide levels in the atmosphere are increasing due to deforestation. Deforestation destroys the carbon stores and releases carbon dioxide into the Planet. It is a primary human cause of rising greenhouse gases and climate change. According to a 2019 study, deforestation is responsible for a 11 percent increase in carbon dioxide (CO2) emissions.

3. Livestock Production

Livestock production is another primary human cause of climate change. It contributes to the production of greenhouse gases that trap heat in the atmosphere. Livestock production is the agricultural process of farming domestic animals, including breeding, caring for, and raising them. Nowadays, people farm domestic animals for commercial purposes to produce meat, milk, leather, etc. The most common animals in livestock farms are cows and sheep. These animals generate methane(CH4) when they consume and digest food. A report shows that cows generate around 150 billion gallons of methane gas daily.

Methane is one of the greenhouse gases that contribute to rising global temperatures. Livestock production accounts for 14.5 percent of greenhouse gas emissions. Domestic animal farming has a large carbon footprint that contributes to climate change. Given people’s close association with livestock, it is reasonable to say that livestock production is an essential human driver of climate change.

4. Chemical Fertilizers

Chemical fertilizers are responsible for altering Earth’s climate. People produce chemical fertilizers to use in modern agriculture.

Chemical fertilizers are modern fertilizers produced by chemical synthesis, such as nitrogen, phosphorus, potassium, and sulfur. These ingredients contain nutrients for the plants—fertilizers containing nitrogen produce nitrous oxide emissions. Farmers use chemical fertilizers to get greater benefits from their farms. Although these fertilizers help plants grow and produce more corn and fruit, chemical fertilizers can harm the environment.

For example, nitrogen-based chemical fertilizers emit nitrous oxide (N2O), a greenhouse gas (GHG). It is said that nitrous oxide (N2O) is a long-lived greenhouse gas produced by agricultural activities. Chemical fertilizers contain nitrate (NO3–) and ammonia (NH4+).  As a result, chemical fertilizers in agriculture generate the critical greenhouse gas nitrous oxide (N2O). Nitrous oxide (N2O) traps the heat in the atmosphere, allowing shortwave Infrared to enter the Earth and obstructing the longwave Infrared from returning toward the sun. The percentage of nitrous oxide in greenhouse gases is 10-14 percent. People are responsible for producing 80% nitrous oxide through modern agriculture. The scientists warned modern farmers to reduce the use of chemical fertilizers in agriculture to combat climate change.

5. Fluorinated Gases

Fluorinated gases are also a human-caused contributor to climate change, as people produce them for commercial purposes. The most common fluorinated gases are hydrofluorocarbons (HFCs), nitrogen difluoride, perfluorocarbons (PFCs), and sulfur hexafluoride (SF6). People produce these fluorinated gases as the elements of aerosol cans, air conditioners, refrigerators, and so on. These gases are crucial materials for producing semiconductors in the factory.

Fluorinated Greenhouse Gases

  1. Hydrofluorocarbons (HFCs)
  2. Sulfur hexafluoride (SF6)
  3. Nitrogen trifluoride (NF3)
  4. Perfluorocarbons (PFCs)

The fluorinated gases are also powerful GHGs that trap heat in the atmosphere. Fluorinated greenhouse gases, also known as F-gases, contribute to global warming. According to the report, fluorinated greenhouse gases cause more than 23,000 times as much global warming as carbon dioxide (CO2).

6. Industrial Gases

Industrial gases include carbon dioxide, nitrogen, oxygen, hydrogen, helium, and noble gases. Two types of human activities can produce these gases: people intentionally produce them, and industrial factories emit them. Firstly, these industrial gases are produced in factories for commercial purposes. They compress these gases into liquid in the cylinder to sell them in the market. Secondly, electrical factories generate carbon dioxide and nitrogen when producing goods and energy. In the United States, power plants emit 40 percent of carbon dioxide (CO2).

Industrial gases such as carbon dioxide and nitrogen are greenhouse gases that affect ozone depletion. The volume of industrial gas emissions is increasing as factories worldwide expand.

7. Food Waste

Food waste is one of the silent human causes of climate change that many people are unaware of.  For example, many people intentionally waste food without realizing the negative consequences. Food waste occurs during processing and distribution from the seller to the buyer. It is estimated that Americans waste about 40 percent of their food each year. Additionally, Americans waste around 27,000 gallons of water annually by throwing away vegetables, fruits, eggs, and beef. Food waste produces methane(CH4) gas when it decomposes in landfills. Methane (CH4) is a potent greenhouse gas that contributes to global warming and climate change on Earth. The study shows that around 6-8 percent of methane is emitted from food waste. Therefore, food waste is a significant factor in climate change that many people do not know about.

8. Transport Vehicles

Transport vehicles consume fossil fuels and emit greenhouse gases such as carbon dioxide (CO2). Carbon dioxide (CO2) is the most devastating greenhouse gas, as it raises temperatures. It is estimated that vehicles account for around 30 percent of greenhouse gas emissions. Greenhouse gas emissions have increased rapidly in the last 30 years.

Significance of this Article

This article offers in-depth insights into the natural and human causes of climate change. It also provides ways for humans to prevent global warming from destroying this beautiful world. International organizations and global leaders highlight this issue. For example, the United Nations schedule for the 2024 UN Climate Change Conference (UNFCCC COP 29), to be held from 11 to 22 November 2024 in Baku, Azerbaijan. People from different groups in society have to come up with solutions to prevent global warming. Students can download the PDF.

Natural Causes of Climate Change PDF
Citation For This Article (APA 7th Edition)
Kobiruzzaman, M. M. (2026). Cause of Climate Change- 9 Natural Causes of Climate Change in 2026. Newsmoor- Educational Website For Online Learning. https://newsmoor.com/natural-causes-of-climate-change-9-natural-causes-of-climate-change/

Business Report Example and Sample For Students PDF

Business Report Example For Students PDF also Business Report Sample For Students.

Business Report

The business report is an official document that compiles information to let other people know about it. The business report is also known as the company report. It represents the factual information of the company, including background, vision, mission, business types, target market, management team, advertisement, and more. It also provides paid capital, business growth, and profits. Usually, the organization makes a business report to use internally.  Therefore, every established company has a business report for its employees and stakeholders. Sometimes, the organization uses the business business to make a collaborative agreement with other organizations. So, the benefits of a business report are vital for entrepreneurs, students, employees, and stakeholders.

Business Plan Example For Students

Business Report Example For Students

The author has presented a business report example for students to understand how to write a business report. The business report example for students has been adopted from students at the University of Putra Malaysia. This example of the business report for students presents the components of the business report that are very relevant to the company profile. Usually, the lecturer advises students to write a complete business report. So, students need to create a dummy business profile to complete the assignment. The business report example for students shows their expertise in starting a new business.

This example of a business plan for students will surely help them students to complete the assignment. However, we do not encourage our students to copy the content from here. Students are advised to obtain only ideas of how to write a business report for assignments. Finally, they should write their business report.

business report example and sample for students pdf
Business Report Example and Sample For Students PDF

Business Report Example For Students

1.0 Executive Summary

It shows the business overview by answering all questions regarding the company. We need to follow 5w and 1h of report writing style to write an executive business summary. Wanpaku Sandwich is a new company in Malaysia that produces and sells unique sandwiches. We have set the University Putra Malaysia as the location for the company. We have set Wanpaku Sandwich as our company’s name, incorporating the product’s symbolic sign. Although this sandwich originated in Japan, we have replicated it to make it healthy, delicious, and affordable for the clients.

We want to focus more on quality rather than quantity. Therefore, we focus on the improvement of our sandwich’s quality. It is a unique sandwich that we sell in Malaysia. Our company produces and delivers the best product and service for our customers. Surely, many people will consume our sandwich for its taste. Our primary goal is to ensure food for busy people. Usually, busy people do not get enough time to make food. So, our sandwich would help them to get rid of hunger. Our targeted customer is all UPM students, lecturers, and staff.

For the initial capital, each member contributes RM 20.  So, the total starting capital of the company is RM 200. As for the store, we don’t have any other physical store except UPM. We only deliver our products to customers near UPM areas. We follow the open-order strategy via social media platforms.

For the marketing part, we promote our product through social media such as WhatsApp, Instagram (Wanpaku_Sandwich), and Facebook (Wanpaku_Sandwich).

1.1 Vision Statement

To build a high-standard food sandwich company in Malaysia and make Wanpaku Sandwich the first choice for our customers.

1.2 Mission Statement

We are dedicated to accomplishing our business objective by delivering quality products and services to customers. We produce tasty and healthy sandwiches to attract customers.

1.3 Key to Success

The keys to success for Wanpaku Sandwich include:

Reputation: we believe our customers will recommend us to their friends and family, as word-of-mouth marketing will be a powerful ally for our business.

Superior Customer Service: building a friendly rapport with our customers.

Location: cash on delivery service in University Putra Malaysia.

Product: offer sandwiches of high quality, sold at a fair price.

2.0 Company Summary

Business report example for students

Company’s Logo

We have set our company’s logo mentioned above based on several group discussions via online meeting platforms. Wanpaku Sandwich in the middle represents our company’s name, while the two sandwiches clearly represent the product we sell. The stall icon means our company is ready to serve and provide good product quality to our customers.

However, we have changed the font and color of the logo two times because customers could not see it clearly since the font color was yellow, which is a bit bright. The font types we used previously were in calligraphy form. Therefore, we changed the font type and color to make the logo clearer to our customers and more attractive.

2.1 Company Background

Our company was established on 28 February 2020. Our lecturer asks us to form 3 groups which consist of 10 to 11 students per group. We were developing a group that consisted of 10 very talented students to run the business. After that, we are given one week to decide the type of product we want to sell. We decided to sell one type of sandwich. We have decided and come out with a unique company name, Wanpaku Sandwich.

2.2 Company Overview
  • Company name: Wanpaku Sandwich
  • Date of establishment: 28 February 2020
  • Location/ selling area: UPM Area
  • Type of business: Partnership
  • Start-up capital: RM 220.00
  • Product: Sandwich
  • Main activities: Manufacturing and selling and product provide delivery services.
  • Number of staff: 10person
2.3 Introduction of Product

Wanpaku Sandwich is a healthy sandwich made with nutritious ingredients. It has an attractive appearance and delicious smell. We only prepare the product based on orders. So, customers get the food in a fresh condition. Moreover, Wanpaku Sandwich has no added preservatives or MSG. Lastly, Wanpaku Sandwich is food with affordable prices for students.

2.4 Service

We will be taking orders before preparing and delivering them to our customer’s doorsteps. Our customers will enjoy the fresh and best quality sandwich.

3.0 Marketing

3.1 Market and Research Analysis

We have collected data by survey based on more than 100 respondents in residence of Seventeenth College. The results of the study show that a lot of people want to buy our sandwiches. The seventeenth College area does not have many stalls selling different types of sandwich-like us. Based on our survey, our product’s most preferred ingredient is the chicken we used.

3.2 Competitors

The company admits that one stall sells products almost like ours—for instance, a kiosk at the student plaza. However, our company is a bit different because they sell tuna egg sandwiches. In contrast, we use chicken, bigger in size, healthier, and with mouth-watering packaging. Here, we promise a wide selection of products at very affordable prices to meet customers’ demands.

3.3 Marketing Plan
3.3.1 Product and Target Market

Wanpaku is a company that sells fresh sandwiches. It is made with nutritious ingredients. Our target is mainly the residents of Seventeenth College, the students, lecturers, and staff.

3.3.2 Distribution Channel

We follow preorders and provide a delivery service that is available around Seventeenth College. Our ingredients supplier in the market packages the chickens, vegetables, and other ingredients by ourselves before selling them to our customers.

3.3.3 Promoting and Advertising

Our company deploys three different promoting and advertising strategies to increase customer awareness of Wanpaku. The first strategy will be the word-of-mouth marketing strategy. Additionally, we will run a digital marketing strategy on social media such as WhatsApp, Instagram, and Facebook. We will post our products’ photos on our social media. This will be the cheapest and most effective of our promoting and advertising programs. Finally, we will distribute flyers and put a banner on our stall during the carnival.

3.3.4 Pricing Policy

Our company has set up a policy for pricing our products to ensure that the company will gain profits from our sales products. Below are the pricing policies.

Firstly, the products are charged to all customers at the same price based on the product type.
Additionally, the price of the products must be able to give profits to the company. It is based on the cost of production with 15 to 30% of the profit margin.
Moreover, the price may change depending on customer demands on the products or if the products or if the products are having a promotion.
Finally, the price must be affordable for the customers and able to compete with other sellers.

3.4 SWOT Analysis
Strength Weakness
For example, Good communication skills
Aspiration and determination to succeed
Perseverance in handling stress and failure
Ability to deliver the product		 For example, Some of the members lack experience in handling business
Time restriction
Lack of capital
Opportunity Threats
For example, Wide marketing target
High demand
Unique vendor		 For example, a Slow internet connection
Consumer preference
The price of the sandwich might fluctuate

4.0 Management Team

A business management team refers to an organizational structure. It can be defined as acquiring, allocating, and optimizing through planning, organizing, staffing, leading, and controlling the business. Management involves coordinating human, financial, material, and information resources to realize company goals and operate a business efficiently. Management is also considered one of the most crucial parts of the business. It manages the flow and executive of the business operation and whether the business is going well. The management responsibilities are setting strategic goals and developing policies, overseeing production processes, managing financial data, and managing human resources. For example, Netflix’s organizational chart maintains a decentralized U-form organizational structure that effectively improves its revenue.

It is necessary to set strategic goals and policies to develop a business. It determines the company’s position in the market and is set for future growth. The production department works to solve problems on the production floor. They direct employees on how to handle a dissatisfied client. It also ensures that the company operates with sufficient materials, finds areas for potential growth, and expands into new markets. Managing financial data is the regular analysis of the company’s financial status. It is essential to understand the company’s profitability and identify problem areas. It keeps the company on track and allows the manager to either cut spending or develop ideas for expansion. Sales forecasting and marketing plans are also included.

Human resource functions mean ensuring the company has enough skilled workers to maintain productivity and provide training.  It also ensures workers have the necessary resources to perform at peak efficiency. Oversee regulations and policies to ensure the company operates within legal guidelines and complies with federal, state, and local regulations.

Management team- Business report example for students-business report sample for students

4.1 CEO

Our Chief Executive Officer (CEO) name is Haziem bin Mohamed Hatta. All members choose him as the leader of our company, Wanpaku Sandwich, established in 2020. He is responsible for watching the overall success of our business entity and making top-level managerial decisions. Hazem is the one leading the development of the company’s strategy, creating and implementing the company’s vision and mission, assessing risks to the company, and setting strategic goals. Since our business is small, he takes “hands-on” responsibilities such as hiring and staffing for the company’s operation. As a CEO, he needs to consider and listen to every committee’s opinion in making decisions and be the coordinator that resolves the conflicts and problems among the committee and company.

4.2 Vice CEO

Muhammad Haziq has been appointed as the vice CEO that will be mainly helping the CEO in his work. He has the responsibility to help to make wise decisions with the CEO. As vice CEO, he also needs to help the CEO mostly check the team manager and ensure that everyone is doing their jobs. He can lead the company when the CEO is absent and mediate between the team managers in conflict. In addition, he keeps everything on track, including the operational direction and making corporate decisions. He also advises the CEO so that every step taken is worthwhile and wise-made.

4.3 Secretary

Jenny Hii is appointed as the secretary for this company due to her ability to write and deal with the letter well. She is responsible for writing the proposal and the necessary letter for our company, going through every paperwork and lastly discussing it with the CEO to finalize the needed document. She also makes arrangements for the company’s meetings and keeps all the formal records of our discussions and decisions.

4.4 Financial Team

The responsibilities of a financial manager are accounting and reporting strategic financial management. They also manage the preparation of balance sheets, financial statements, cash-flow reports, day-to-day record keeping, accounts payable, and receivable. Additionally, they ensure that the company is in line with regulations, and financial health, involving keeping track of all transactions and financial events. These records are kept safely to indicate its growth –whether making a profit or a loss. They are also responsible for making and planning our company’s financial report and statement and controlling the cash flow in our company to prevent any extra loss in money. Finally, they need to manage all start-up expenses wisely to ensure the company is working and making a profit.

4.5 Human Resource Team

As a human resources department manager, he is responsible for recruiting the staff with the skills to hold the post and perform the duties and tasks. He needs to be more aware of the employees’ condition and keep improving their skills through motivation or providing training. He also needs to keep the employees’ commitment and loyalty toward the company to achieve higher production. The human resources manager is also responsible for conducting an orientation program to adjust to their jobs and environment faster.

4.6 Marketing Team

The marketing team promotes business and drives sales of products or services. They set a target for the customer group and identify their preferences to ensure the products can catch customers’ interests. In this case, our marketing managers have developed a marketing plan to target a specific group of customers. So that the promotion and reputation of our food production are well-known and well-built. The marketing team plays a major role in connecting customers to our products, business promotions, and developing a new business plan. It is their job to reach out to prospects, customers, investors, community people, and so more.

4.7 Operational Team

An operational team undertakes some ongoing activities that are required for the provision of goods or services. In some circumstances, operational teams can work as project teams also. They are responsible for selling the products or services at the stalls or counters and even any online events together. They manage and carry out the company’s events, projects, and activities together. At the whole UPM, operational team managers is the one that responds to setting up the stalls and selling our food production to the customers at different locations. The service and getting feedback from the customers at the same time.

5.0 Location and Places

We have chosen Seventeenth College as the location of our company, whereby our members will handle cooking and packaging.

We will bring the ingredients from the supermarkets near the Serdang area, such as Tesco, Speedmart, and nearby shops. One of our members will handle this with their transportation. Hence the surveying and purchasing process will be convenient.

We have decided to pack our product at the same place as well. Once the products are ready to be sold, we will divide small groups to deliver the products to the whole UPM coverage area.  The sandwiches will be sold and delivered to the following blocks: Block A, B, C, and D.

6.0 Business Plan Schedule

Business plan schedule

7.0 Purchasing Process

Supplier:

To ensure the satisfaction of our customers, we have discussed among ourselves which supplier is the best to provide us with high-quality raw materials at affordable prices. Thus, we have decided on the following suppliers as our raw material providers: 99 Speedmart and Tesco.

List of materials to be bought:

  1. Raw chicken breast
  2. White bread (Gardenia)
  3. Breading flour (Tepung Bestari)
  4. Eggs, Carrot, Cabbage, and Lettuce.
  5. Sauce (Thousand Island)
  6. Cooking oil
  7. Disposable food packaging

We buy cooking oil and disposable food packaging materials one week before preparing our sandwiches. Then, we immediately prepare the sandwiches and deliver them to our customers to ensure freshness.

7.2 Resources

Each team member will contribute RM20 each (RM20 x 10 = RM200) as a start-up for our business. The money collected will then be used to buy the materials needed for the Wanpaku Sandwich.

8.0 Financial Projection

8.1 Project Implementation Cost

Business Project Implement Cost Table

8.2 List of Expenses

raw material expense for business report

In conclusion, the business report represents a business plan for stakeholders. An ideal company report presents an executive summary of the organization, marketing plan, organizational structure, and financial projection. Sometimes, it contains company rules and regulations to inform others.

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