Survey Questionnaire Introduction Writing Sample For Research Paper

Questionnaire Introduction Example. Survey Introduction Sample For Students. Also, the Survey Questionnaire Introduction Sample For the Research Paper

Survey Questionnaire

A survey questionnaire is a set of questions designed to conduct survey research for academic and business purposes. The researchers set survey questionnaires to collect data for quantitative analysis. The survey questionnaire aims to collect data from respondents. The survey questionnaire has three sections: questionnaire introduction, demographic questions or respondents’ personal information, and research questions. Many researchers term quantitative research questionnaires as survey questions or surveys. However, the questionnaire differs from the quantitative survey and qualitative interview questions. The Survey and questionnaire introduction is the opening section of the questionnaire.

Questionnaire Introduction

The questionnaire introduction refers to the explanation part of the research questions and the preface of the questionnaire. It is also known as the survey introduction, which explains 5WS and 1 H questions regarding the research, such as who is collecting the data, the objective of the study, and how to collect the data. The questionnaire’s introduction also describes how the researcher collects data from where. It also includes the objective of the research for the respondents and informants. Finally, the questionnaire introduction section ensures that the participants or recipients will keep the survey data anonymous and confidential.

The four elements of the questionnaire introduction are the student or researcher’s name, representing the Institute or Organization name, the objective of the research, data confidentiality, and anonymity.

The author has collected a few examples of questionnaire introductions from the final-year students at UPM to present to new researchers.  So, these examples will surely assist undergraduate, master’s, and Ph.D. students in completing their thesis and dissertation. In addition, the researchers might obtain comprehensive knowledge on how to write the questionnaire’s introduction and set questions.

Questionnaire Sample For Research Paper

Survey Questionnaire Introduction Example

The author shows questionnaire introduction examples for the thesis, dissertation, and research paper. So, the undergraduate and postgraduate students get ideas on how to write a survey questionnaire introduction. Additionally, examples of questionnaire introductions for research have been displayed for researchers. The questionnaire introduction is also known as the survey introduction.

questionnaire introduction example- survey introduction sample

Example of Research Questionnaire Introduction

Thesis Title: An Examination of the Relationship Between Social Media Engagement and Citizen Journalism Practice

Dear Participants,
I am inviting you to participate in this research by completing the following survey. The aim of this research is to examine the Relationship Between Social Media Engagement and Citizen Journalism Practice. The following questionnaire will require approximately 5-10 minutes to complete. Thank you for taking your time in assisting me with this research. Under no circumstances are you obliged to answer any of the questions, however, doing so will greatly assist me to complete my research and enhance the understanding of this research focus. The data collected will remain confidential and used solely for academic purposes.
Sincerely,
M M Kobiruzzaman  
Faculty of Modern Languages and Communication
University Putra Malaysia
Supervisor: Associate Professor Dr. Mohd Nizam Osman

Online Questionnaire Link
Questionnaire Introduction Example For a Quantitative Thesis

Title: The Antecedent of Artificial Intelligence Adoption Among Human Resource Professionals in Tourism & Hospitality Industry in Malaysia.

Dear Participants,

I am inviting you to participate in this research by providing information based on the following survey questions. This research aims to examine the antecedents of Artificial Intelligence (AI) adoption among HR professionals in the tourism and hospitality industry in Malaysia.  The following questionnaire will require approximately 5-10 minutes to complete. Thank you for investing your time in this research. Under no circumstances are you obliged to answer any of the questions; however, doing so will greatly assist me in completing my research and enhancing my understanding of this research focus. The data collected will remain confidential and will be used solely for academic purposes.

Sincerely,
M M Kobiruzzaman
SCHOOL OF BUSINESS AND ECONOMICS
Universiti Putra Malaysia

Example of Quantitative Research Questionnaire-1

Research Title: Goals and Effectiveness of Internal Communication amongst UPM Faculty of Modern Languages and Communications Students.
Survey Questionnaire Introduction Sample For Research Paper
Dear surveyor,
I am a student studying corporate communication in the last year student of the University of Putra Malaysia. My final year project is currently underway to examine the Goals and Effectiveness of Internal Communication among UPM Faculty of Modern Languages and Communications Students. I sincerely invite you to participate in this survey by filling in the following questionnaire. Your contribution to insight is precious. As per the survey questionnaires, you need about five minutes to complete them. Finally, I assure you that I will keep the information confidential and only use it for academic purposes. Glad to get your help! Thank you!
Sincerely yours, Student or Researcher Name:(For example, David Warner)
Faculty and University name: for example, Faculty of Modern Languages and Communication, Universiti Putra Malaysia.
Email: for example, abc@gmail.com

Questionnaire Introduction Example-2

Research Title: The Emotional Impact of Peer Influence And Sexting Among University Students.

Survey Questionnaire Introduction Sample For Research Paper
Dear respondents,
I am a final year undergraduate student with a bachelor of communication at UPM. I request you to join my project by completing the following survey questionnaire. It may take around 3-5 minutes to complete the survey. However, we will use the research information for academic purposes.  Additionally, we will keep your responses anonymous and confidential. Your support towards my following research will help me conduct the study ideally. Thank you very much.
Sincerely, Name(For example, John)

Questionnaire Introduction Example-3

Dissertation Title: Investigation of the influence of Infordemic on UPM students’ attitude towards Social Media

Survey Introduction Sample
Dear respondent,
I am a final year postgraduate student from the Faculty of Modern Languages and Communication at UPM. I am surveying to help better understand how accurate and inaccurate information affects students’ attitudes toward social media during the pandemic. To better understand the impact of the information epidemic, I would like to ask you some questions about the information you may be exposed to during the epidemic and your experience and feelings in the face of inaccurate and accurate information. Based on your experience, this survey may take you 5 to 8 minutes, not more than 10 minutes. Thank you for your participation.
Sincerely, (For example, Du Changmin)

Questionnaire Introduction Example-4

Survey Title: Social Media Influence on Corporate Branding for Universiti Putra Malaysia

Survey Introduction Example

Dear respondent, my name is Athaya, also a final year student at the Universiti Putra Malaysia. I am currently working on my final year research project to examine social media influence on corporate branding for Universiti Putra Malaysia. This survey questionnaire is open to local and international students from FBMK and FEP. This survey might not take more than 5 or 6 minutes.

Your participation is entirely voluntary, and all information collected in this survey will be kept strictly confidential. The information gathered will only be used for the following study purposes. You have the right to refuse to answer any questions/items or to avoid participating at any time for any reason. If you have any queries regarding the survey questions, do contact me via e-mail. Thank you for giving your valuable time to complete the following survey questionnaires.
Sincerely, (For example, Athaya)

Questionnaire Introduction Example-5

Thesis Title: The Relationship Between Cyberbullying on Social Media and The Impacts on Mental Health of Young Adults In Upm

Survey Questionnaire Introduction Sample For Research Paper

Dear participants, I am Raisa, also a student at the University of Putra Malaysia.  I am requesting you to participate in this research by completing the following questionnaire. This study aims to determine the relationship between cyberbullying on social media and the impacts on the mental health of young adults in UPM. However, this questionnaire will require approximately 5-10 minutes of your cooperation.
Everyone’s experience matters in this study, and it is assured that your responses will be treated with extreme confidentiality. Thank you.
Sincerely, (For example, Raisa)

Questionnaire Introduction Example-6

Research Title: The Relationship Between Instagram Small Business Owner’s Politeness Strategies and Customer’s Satisfaction.
Survey Questionnaire Introduction Sample For Research Paper

Dear participants, my name is Alya. I am researching ‘A Language Structure Analysis on Politeness Strategies in Mobile Media and Communication Between Instagram Sellers and Undergraduates’, focusing on the interactions between Instagram small business owners and their customers. This questionnaire is open to all undergraduate students in Malaysia who have experience interacting with small Instagram sellers in Malaysia.

This questionnaire has three sections and will not take more than 10 minutes to complete. However, in one of the sections, you must upload a screenshot of conversations between the Instagram sellers.

This research is solely for academic purposes, and your assistance in completing the following questionnaire will be greatly appreciated. With the consent given by answering this survey, your participation and information will remain confidential, and anonymous and only be used for the following research purposes.
Thank you.
Sincerely, (For example, Alya)

Questionnaire Introduction Example-7

Research Project Title: The Study on Understanding the Perception of UPM Students on the Use of Online University Newspapers as Pedagogical Tools and Their Perception Towards Academic Performance
Survey Questionnaire Introduction Sample For Research Paper

Dear participants, this is Rocky, and I am inviting you to join my research project by completing the following survey questions. This study aims to understand the perception of the UPM students’ academic performance towards online university newspapers in their research. This questionnaire will require approximately 5-10 minutes of your cooperation. Your assistance in my following research will significantly help me complete my research and enhance my research ability. Thank you in advance for your cooperation.

Sincerely, (For example, Rocky)

Questionnaire Introduction Example-8

Thesis Title: Determinants of UPM Students’ Purchase Behaviour for Green Personal Care Products

Greetings from the Faculty of Human Ecology, University Putra Malaysia. I am Law Kai Wei, a student of Bachelor of Consumer Studies. I am currently researching my final year project entitled “Determinants of UPM Students’ Purchase Behaviour for Green Personal Care Products.”

This research investigates the factors that influence the intention and behavior to purchase green personal care products among UPM students.

This questionnaire has eight (8) sections and will only take around 10 minutes of your time. You agree that you will answer truthfully and consent to share your personal information by answering this questionnaire. Your participation will determine the accuracy and, most importantly, contribute to the success of this research. Any information given is confidentially assured, and participants will be kept anonymous.

I will very much appreciate your time and cooperation! Thank you.

Questionnaire Introduction Example-9

Thesis Title: Impact of COVID-19 on the Physical Activities and Social Interaction on the Psychological Wellbeing of Universiti Putra Malaysia (UPM) Students

Greetings! I am Ho Chang Xian from the Faculty of Human Ecology, Universiti Putra Malaysia. I am conducting a final year project research entitled “Impact of COVID-19 on the Physical Activities and Social Interaction on the Psychological Wellbeing of Universiti Putra Malaysia (UPM) students.”
This research aims to determine the impact of COVID-19 on physical activity and social interaction on the psychological well-being of UPM students.
The questionnaire consists of 4 sections which are: A (Demography), B (Physical Activity), C (Social Interaction), and D (Psychology well-being).
This questionnaire should take less than 10 minutes to complete.
You hereby agree to participate in this research by clicking the following button voluntarily. Rest assured that your data will be kept confidential, and you may withdraw anytime before you submit this questionnaire.
If you have any inquiries or questions, you may contact me at:

Questionnaire Introduction Example-10

Thesis Title: The influence of the star online political news on the perception of political issues in Malaysia among upm students
Thesis Survey Introduction Example

Dear Participants,
I am researching “The Influence of The Star Online Political News on The Perception of Political Issues in Malaysia Among UPM Students.” I invite you to participate in this research by completing the following survey. This research aims to analyze the relationship between Star Online political news consumption and its influence on the perception of political issues in Malaysia among UPM students. The following questionnaire will take approximately only 5-10 minutes to complete.

I truly appreciate your valuable time and effort in helping me with this research. Under no circumstances are you obliged to answer any of these questions; however, doing so will be very helpful for me to complete my research and improve my understanding of this research. I ensure that all your information and data collected for this research will remain confidential and will be used for academic purposes only. In conclusion, the questionnaire introduction sample applies to all types of research designed to survey. Sometimes, researchers should include self-introduction shortly.

Questionnaire Introduction Example-11

Dear All, 

All students are invited to participate in a study entitled, “An Exploratory Study of Cyber Sexual Harassment Among Female University Students at Higher Learning Institutions in Malaysia”. 

This study aims to study the cyber sexual harassment experience among female students at higher learning institutions in Malaysia and its impact on their academic performance, health, and self-esteem. The identity of the respondents and the higher learning institutions will be maintained anonymous and the results will remain confidential.    

A copy of the questions and the questionnaire link is enclosed here for your reference and further action :  

https://forms.gle/v7ccusd9m3GTzUFQ6.

Survey Questionnaire Introduction Example-12

Assalamualaikum wbt, and good day,

INVITATION TO PARTICIPATE IN THE “USER’S SATISFACTION SURVEY: PERPUSTAKAAN SULTAN ABDUL SAMAD UNIVERSITI PUTRA MALAYSIA.

We wish to inform you that Perpustakaan Sultan Abdul Samad, UPM is conducting a ‘User’s Satisfaction Survey’ for the year 2023. Please assist us in our efforts to improve our existing services by spending a few minutes of your time answering the survey questions. This survey is designed for students and staff in Universiti Putra Malaysia. This survey aims to acquire users’ feedback on the services, facilities, and infrastructure provided by the library. Please provide your comments and suggestions for further improving our services and facilities.

Please note that all responses are confidential and anonymous. The link to the survey questionnaire is as below:

https://forms.gle/WsW1RRMgfsqyHHHZA

Your support and cooperation are very much appreciated. For enquiries, please contact Mr. Roslan Ariffin (ra@upm.edu.my)  Head of Reference Department, Perpustakaan Sultan Abdul Samad, Universiti Putra Malaysia.

Thank you.

Final Year Project Survey Introduction Sample-13

Final Year Project: Perception of Green Consumption Intention Among Undergraduate Students in UPM.

Good day everyone! I am Teh Hooi Wen, a final year Bachelor of Accounting student at Universiti Putra Malaysia.

I am currently researching “Perception of Green Consumption Intention Among Undergraduate Students in UPM”.  If you are a present UPM undergraduate student, I would like to invite you to participate in my research by completing this questionnaire.

It would be greatly appreciated if you could spend around 5 minutes to complete this survey. Kindly click the link below to access the questionnaire: https://forms.gle/Fz6VMRALMkMSKRPB7

Please rest assured that all the information you provide will be kept confidential and solely used for this research. Your participation in answering this questionnaire would be greatly appreciated.

If you have any inquiries, feel free to reach out to me at 206539@student.upm.edu.my.

Thank you for your time and effort.

Sincerely,
Teh Hooi Wen
Bachelor in Accounting (Honours)
School of Business and Economics
Universiti Putra Malaysia

Survey Questionnaire Introduction Sample-14

Research Topic: The Development of Career Adaptability Model for Students in Public Universities
Good day!

I am Divya, a PhD student and Graduate Research Assistant from the Faculty of Education, University of Malaya, Malaysia. Currently, my supervisor, Associate Professor Dr. Lau Poh Li and I are conducting a study under the FRGS Grant entitled “The Development of Career Adaptability Model for Students in Public Universities”. The study involves exploring the career development of undergraduate and postgraduate students in research public universities in Malaysia.

I would like to humbly request if it is possible to send the research survey link to the students at Universiti Putra Malaysia. I have reached out to each faculty individually. They have forwarded the link to the students, however, the response is still low and we’re in the final stage of data collection. I have attached the ethics approval received from the University of Malaya.

If you require any further information, please do not hesitate to contact me on 012-000000 or e-mail me at divy@um.edu.my. Thank you for your time and consideration in this matter.

Looking forward to hearing from you. Thank you!

Survey Introduction Sample-15

This survey aims to evaluate the business strategies that enhance consumer awareness and foster a positive attitude towards green consumption.
This survey also explores how celebrities and social media platforms impact in shaping of consumer attitudes, promoting green consumption intentions.
Your thoughtful responses to the following questions are crucial. We will also make sure that your identity remains anonymous, and your opinions will be used solely for this research.
For any questions related to this survey, please contact Professor Abul Kalam, HSTU at akalamhstu@gamil.com
Instructions: Please complete this questionnaire by selecting the best response. It is important to answer all questions. It takes less than 10 minutes of your time.

Survey Introduction Sample for Students- 16

Virtual Work in the Global South
Thank you for participating in this survey!
This survey is titled “Facing the Realities of Flexibility: Shaping the Future of Virtual Work in Developing Countries”.

Purpose of the Survey: We aim to examine how HRM practices facilitate or hinder effectiveness and inclusivity in virtual work in developing countries. Your participation will help us understand how virtual work is being designed, utilized, and experienced in developing countries.
By virtual work, we mean work done remotely or from home.

Who can complete the survey? 

Anyone who resides in Bangladesh, Ghana, Malaysia, or Nigeria and works/has worked virtually, remotely, or worked from home for at least one day a week for a minimum of one year.

Confidentiality: All your responses will be kept confidential. Your answers will not be identifiable in any reports or publications that may result from this study. Your anonymity and confidentiality will be protected throughout the research process. All data will be stored securely and only used for this study. We will not share your personal information with any third parties without your consent.

Participation:
Participation in this survey is entirely voluntary. You may skip any questions that make you uncomfortable, and you are free to withdraw from the survey at any time. 

Time Commitment: We estimate that completing this survey will take approximately 15-20 minutes. 

Risks and Benefits: There are no known risks associated with participating in this survey. Please note that there are no financial benefits associated with completing this survey; however, we appreciate your time and effort. The potential benefits include valuable insights that will help us understand how virtual work is designed, used, and experienced in developing countries.
Contact Information: 
If you have any questions about this survey or your rights as a participant, please contact Dr. Olatunji Adekoya (Sheffield Hallam University) at Adekoya@shu.ac.uk 

By clicking “Next” or proceeding with the survey, you indicate that you have read and understood this information and consent to participate in this study.
Thank you for your willingness to participate!
When you submit this form, it will not automatically collect your details, such as your name and email address, unless you provide them yourself.
I agree to participate in this survey
Survey Questionnaire Cover Sample- 17
Virtual Work in the Global South
Thank you for participating in this survey!

This survey is titled “Facing the Realities of Flexibility: Shaping the Future of Virtual Work in Developing Countries”.

Purpose of the Survey: We aim to examine how HRM practices facilitate or hinder effectiveness and inclusivity in virtual work in developing countries. Your participation will help us understand how virtual work is being designed, utilized, and experienced in developing countries.
By virtual work, we mean work done remotely or from home.

Who can complete the survey? 

Anyone who resides in Bangladesh, Ghana, Malaysia, or Nigeria and works/has worked virtually, remotely, or worked from home for at least one day a week for a minimum of one year.

Confidentiality: All your responses will be kept confidential. Your answers will not be identifiable in any reports or publications that may result from this study. Your anonymity and confidentiality will be protected throughout the research process. All data will be stored securely and only used for this study. We will not share your personal information with any third parties without your consent.

Participation: Participation in this survey is entirely voluntary. You may skip any questions that make you uncomfortable, and you are free to withdraw from the survey at any time. 

Time Commitment: We estimate that completing this survey will take approximately 15-20 minutes.

Risks and Benefits: 

There are no known risks associated with participating in this survey. Please note that there are no financial benefits associated with completing this survey; however, we appreciate your time and effort. The potential benefits include valuable insights that will help us understand how virtual work is designed, used, and experienced in developing countries.

Contact Information: If you have any questions about this survey or your rights as a participant, please contact Dr. Olatunji Adekoya (Sheffield Hallam University) at O.Adekoya@shu.ac.uk 

By clicking “Next” or proceeding with the survey, you indicate that you have read and understood this information and consent to participate in this study.
Thank you for your willingness to participate!

When you submit this form, it will not automatically collect your details, such as your name and email address, unless you provide them yourself.
I agree to participate in this survey

Survey Questionnaire Sample For Research Paper

This academic content provides detailed information about the Survey Questionnaire Sample and Example for Research Paper, Proposal, & Project. It also demonstrates how to write a survey questionnaire for effective research.

What is a Survey Questionnaire in Research?

The survey questionnaire is a key tool for researchers to collect data efficiently and validate the hy. Creating a well-structured survey questionnaire is essential for gathering valuable data. A well-designed survey questionnaire helps to ensure that the data collected is accurate and relevant. When formulating your survey questionnaire, consider your research objectives to guide your questions effectively. Using examples, such as previous survey questionnaire templates, can facilitate your design process.

A questionnaire is a quantitative survey instrument comprising multiple questions used to collect data from respondents and informants. The survey questionnaire comprises five standard 5W1H questions: who, what, when, why, and how. The most common questionnaires are product usability and customer satisfaction survey questionnaires.

By following a structured format, you can create a survey questionnaire that meets your research needs. Each section of your survey questionnaire should align with your overall research objectives. Moreover, a well-crafted survey questionnaire can lead to more insightful data analysis and conclusions. Ensure that your survey questionnaire is concise to encourage participant engagement. It’s vital to test your survey questionnaire before full deployment to catch any potential issues. Remember that clarity in your survey questionnaire will lead to more accurate and reliable responses.

Additionally, questionnaires are crucial for collecting information in both quantitative and qualitative research. Quantitative survey questions typically address ‘what’, ‘why’, and ‘how’ to quantify phenomena. These questions are designed to identify relationships among the independent, dependent, mediator, and moderator variables. The respondents are a sample of the population who participated in the survey. Quantitative survey questions are part of the data collection process in quantitative research.

In contrast, qualitative questionnaires focus on ‘what’ and ‘how’ to elicit in-depth opinions about a topic. Qualitative research avoids why questions intended to identify cause-and-effect relations. The survey can be conducted face-to-face or online. However, each questionnaire includes an introduction that provides a concise overview of the research.

Once you’ve designed your survey questionnaire, seek feedback to improve its effectiveness. To enhance your research findings, utilize your survey questionnaire across diverse demographic groups. A comprehensive survey questionnaire allows for a deeper understanding of your research topic.

What are Quantitative Survey Questionnaires?

Quantitative survey questionnaires are structured instruments that feature closed-ended questions. The examples of open-ended questions are multiple-choice, rating scales (Likert scale measuring agreement or disagreement), dichotomous (yes/no), and ranking options, concentrating on descriptive (what is), comparative (differences among groups), and relationship-focused (correlation between variables) inquiries to obtain numerical data for statistical evaluation, typically utilizing methods like mail, phone, or online surveys.

A Quantitative research questionnaire is a set of survey questions used by a researcher to collect data. The author designs some questionnaire samples for students and researchers. These samples help new researchers develop a questionnaire tailored to the research topic. The questionnaire sample has been collected from University students. New researchers will learn how to create a survey questionnaire to collect data.

The author has provided several research questionnaires and download links here so readers can access the PDF forms. This sample and example of research questionnaires may provide a clearer understanding for new researchers.

Questionnaire Sample For Quantitative Research

Quantitative survey research includes the title, abstract, introduction, methods, results, discussion, questionnaire, bibliography, and appendix. The questionnaire sample for the research paper will provide specific guidance on designing survey questions for a quantitative study. Many undergraduate and postgraduate students are unfamiliar with how to design questionnaires for their theses or dissertations. Therefore, the author has designed and collected a few questionnaire samples for quantitative research. We do not encourage students to copy these questionnaires; however, you may use them as inspiration to develop your own. Students should read and follow the examples to draft questionnaires for their quantitative research projects.

Quantitative Survey Questionnaire Sample: AI Adoption

The following questionnaires are adopted from the UTAUT model. Therefore, this sample will help a student design a survey questionnaire based on the Unified Theory of Acceptance and Use of Technology. It includes the research title, demographic questions, and items to validate the hypothesis.

research survey questionnaire

Research Title: The Antecedents of Artificial Intelligence Adoption Among Human Resource Professionals in the Tourism & Hospitality Industry in Malaysia.

Online Survey Questionnaire Form

SECTION A. Demographic Questions

Instructions: Please complete this section by circling the following answers

A1. What is your gender?

  1. Male
  2. Female

A2. How old are you?

  1. 20-30
  2. 31-40
  3. 41-50
  4. 51-60

A3. What is your level of education?

  1. Undergraduate
  2. Masters/MBA
  3. MPhil/DBA/PhD

A6. What is your marital status?

  1. Single
  2. Married

A7. What is your job tenure?

  1. 1-2 Years
  2. 3-4 Years
  3. 5-6 Years
  4. 7 Years and above

Section B: Artificial Intelligence Adoption (AIA)

Instruction: Please answer the following section based on the following scale:

  • Strongly Disagree
  • Disagree
  • Somewhat Agree
  • Agree
  • Strongly Agree
No Statement 1 2 3 4 5
B1 A timely plan for the acceptance, implementation, and application migration of AI technology has been developed.
B2 Managers have already endorsed the AI adoption plan.
B3 A financial budget and a migration schedule have been approved.
B4 Our customers highly value new products and services that use AI innovations.
B5 Organizations are embracing and utilizing AI to drive practical business innovation.
B6 Organizations accept and use AI tools to align with their business strategy.
B7 Organizations accept and use AI for better coordination.
B8 Organizations accept and use AI tools in decision-making.
B9 Adopting Artificial Intelligence will allow better communication with customers.

Item 1-4 adapted from Islam et al. (2023), Item 5-8 adapted from Almarashda et al. (2021), Item 8-10 adapted from Jadhav (2021).

Section C: Performance Expectancy (PE) and Artificial Intelligence Adoption

No Statement 1 2 3 4 5
C1 I find AI a helpful technology in the HR department.
C2 Using AI increases my chances of making important decisions.
C3 Using AI helps me make decisions more quickly.
C4 Using AI increases my productivity in organizations.
C5 AI enhances the HR department’s performance.
C6 AI enables us to work faster in the organization.
C7 AI enhances employees’ effectiveness in performing.
C8 Using AI in the HR department increases my chances of achieving important goals.

Item 1-4 adapted from Baabdullah (2024), Item 5-8 adapted from Cao et al. (2021)

questionnaire sample for performance expectancy (pe) and artificial intelligence adoption

Section D: Effort Expectancy (EE) and Artificial Intelligence Adoption

No Statement 1 2 3 4 5
D1 Learning how to use AI technology is easy for me.
D2 My interaction with AI tools is clear and understandable.
D3 I find AI effortless to use.
D4 It is easy for me to become skillful at using AI.
D5 It is easy for me to use AI tools to manage my workload in the organization.
D6 Learning how to use AI tools for communication is easy for me.
D7 It is convenient to provide service using AI tools.
D8 It is easy to complete complex HR tasks.

Item 1-4 adapted from Baabdullah (2024), Item 5-8 adapted from Venkatesh (2012).

Section E: Social Influence and AI Adoption

No Statement 1 2 3 4 5
E1 People who are important to me think that I should use AI technology in the workplace.
E2 People who influence my behavior think that I should accept and use AI tools.
E3 People whose opinions I value prefer that I use AI technology.
E4 Coworkers who are important to me would think that I should use AI.
E5 Peers who influence my behavior would think that I should use AI to complete the tasks.
E6 My superiors, who influence my behavior, would think that I should use AI.
E7 My superiors, to whom I report, would think that I should use AI.
E8 My business partners would think that I should use AI.

Item 1-3 adapted from Venkatesh et al. (2012), Item 3-8 adapted from Cao et al. (2021)

Section F: Facilitating Condition and AI Adoption

No Statement 1 2 3 4 5
F1 I have the resources necessary to use AI.
F2 I know what is necessary to understand AI.
F3 AI is compatible with other technologies I use.
F4 I can get help from others when I have difficulties using AI.

Item 1-4 adapted from Cao et al. (2021)

Section G: Technology competency (TC) and AI Adoption

No Statement 1 2 3 4 5
G1 Our company’s technology infrastructure is available to support AI tools.
G2 Our company is dedicated to ensuring that HR employees are familiar with AI tools.
G3 Our company has a high level of expertise with AI tools.

Item 1-3 adapted from Islam et al. (2023)

Section H: Top management support (TMS) and AI Adoption

No Statement 1 2 3 4 5
H1 Top managers support AI adoption by providing labor resources, finances, and materials.
H2 Top management inspires employees to apply the latest AI technologies in daily work.
H3 The top management of my organization encourages innovation.
H4 My organization’s top management is willing to take the risks involved in adopting AI technologies.
H5 My organization’s top management is likely to consider implementing AI strategically important.

Item 1-5 adapted from Islam et al. (2023)

Section I: Competitive pressure (CP)and AI Adoption

No Statement 1 2 3 4 5
I1 The company thinks that AI adoption influences competitiveness in the industry.
I2 The company is under pressure from competitors to adopt AI.
I3 Some competitors have already started using AI for Risk forecasting and premium calculations.
I4 My organization’s top management is willing to take the risks involved in adopting AI technologies.

Item 1-4 adapted from Islam et al. (2023)

Section J: Emotional Intelligence (EI) and AI Adoption

No Statement 1 2 3 4 5
J1 Overall, I’m a highly motivated person to use AI technology in an organization.
J2 I feel that I have several good qualities.
J3 I’m usually able to influence the way other people feel.
J4 Overall, I’m able to handle stress.

Item 1-4 adapted from Lipson, A. (2020).

Quantitative Survey Questionnaire Sample: Communication Research

An example of a complete survey questionnaire is shown below. The title of the research project is “An Examination of the Correlation Between Social Media Engagement and Citizen Journalism Practice”. It is a sample Google Form questionnaire. The author shares a link to the online questionnaire with respondents, who complete it at their convenience. It is the most recent example of a questionnaire designed in accordance with APA 7th edition guidelines.

Quantitative Research Title: An Examination of the Correlation Between Social Media Engagement and Citizen Journalism Practice.

Dear Participants,
I invite you to participate in this quantitative research project by completing the following survey questionnaires. This study intends to examine the Correlation Between Social Media Engagement and Citizen Journalism Practice. It requires approximately 5-7 minutes to complete the questionnaires. Thank you for taking the time to assist me with this research. Under no circumstances are you obliged to answer any of the questions; however, doing so will greatly assist me in completing my research and enhance my understanding of this research focus. The data collected will remain confidential and will be used solely for academic purposes.

SECTION A. Demographic Questions

Instructions: Please complete this section by circling the following answers

A1. What is your gender?

  1. Male
  2. Female

A2. How old are you?

  1. 18-23
  2. 24-28
  3. 29-33
  4. Above 33

A3. What is Your Nationality?

  1. Malaysian
  2. Non-Malaysian

A4. What is your race?

  1. Malay
  2. Chinese
  3. Indian
  4. Please specify

A5. What is your level of education?

  1. STPM
  2. Matric
  3. Diploma
  4. Foundation
  5. Undergraduate
  6. Masters
  7. PhD

A6. What is the Year of Study

  1. Year 1-2
  2. Year 3-4
  3. Above 5

A7. What is your family’s monthly income?

  1. Less thanRM2000
  2. RM2001 – RM4000
  3. RM4001 to RM6000
  4. Over RM6000

Section B: The Use of Social Media for Citizen Journalism

Please read the definition of social media-based citizen journalism and keep it in mind when you answer the following questions. Social media-based citizen journalism refers to the generation and sharing of news events (personal, social, educational, entertainment, political, and crime-related) on social networking sites by ordinary people.

B1. What types of social networking sites do you use most to practice citizen journalism?

  1. Facebook
  2. Twitter
  3. LinkedIn
  4. Instagram
  5. WhatsApp
  6. Please specify…

B2. How much time do you spend on social media-based citizen journalism in a day?

  1. Less than 1 hour per day
  2. About 1 – 2 hours per day
  3. About 2 – 4 hours per day
  4. More than 5 hours per day

B3. Why do you use social media to practice citizen journalism?

  1. To report real-time news
  2. To entertain friends
  3. For educating people about social awareness
  4. To shape public opinion
  5. For others, please specify

B4. How many social media sites do you use to practice citizen journalism?

  1. Only 1 account
  2. 2 – 4 accounts
  3. 5 accounts and above

B5. What time of the day do you normally access social media?

  1. Morning
  2. Afternoon
  3. Evening
  4. At night

B6. Which day of the week do you mostly access social media?

  1. During weekdays
  2. During weekends

Section C: Performance Expectancy of Social Media Engagement for Citizen Journalism

C8. What is your performance expectancy of the use of social media to practice citizen journalism?

Instruction: Please answer the following section based on the following scale:

  1. Strongly Disagree
  2. Disagree
  3. Somewhat Agree
  4. Agree
  5. Strongly Agree
No Statement 1 2 3 4 5
C1 I would find social media useful in practicing citizen journalism.
C2 Using social media enables me to share news events more quickly.
C3 Using social media increases my productivity in reporting real-time news.
C4 Social media increases my mastery of what is happening globally.
C5 Social media helps me see what news is important to my friends and co-workers.
C6 Using social media can increase my chances of creating and sharing informative news events.
C7 Using social media will allow me to spend less time reporting and consuming news.

Items 1-3 were adapted from Venkatesh et al. (2003), Items 4-5 were adapted from Peng and Miller (2021), and Item 6-7 was adapted from Puriwat and Tripopsakul (2021).

Section D: Effort Expectancy of Social Media Engagement for Citizen Journalism

D9. What is your expected effort in the use of social media to practice citizen journalism?

In conclusion, an effective survey questionnaire is paramount for successful data collection.

No Statement 1 2 3 4 5
D1 My citizen journalism exercise using social media would be straightforward and easy to understand.
D2 It would be easy for me to apply my content writing skills on social media.
D3 I would find social media-based citizen journalism easy to use.
D4 Learning to operate social media to practice citizen journalism is easy for me.
D5 It is easy for me to become a freedom journalist using social media for news updates.
D6 It is easy for me to consume news on social media.
D7 It is convenient to share the news with friends on social media.
D8 Using social media will help me to spread the emergency news faster.

Items 1-3 were adapted from Venkatesh et al. (2003), Items 4-7 were adapted from Peng and Miller (2021), and Item 8 was adapted from Puriwat and Tripopsakul (2021).

Section E: Social Influence of Social Media Engagement for Citizen Journalism

What is the social influence of social media engagement for citizen journalism?

No Statement 1 2 3 4 5
E1 People who are important to me think that I should use social media for news sharing.
E2 The senior students at my university recommend that I use social media to find academic news.
E3 People important to me talk with me about the news they saw on social media.
E4 I observed my friends sharing news on social media.
E5 I found my important friends discussing the news they read on social media.
E6 It makes me feel proud when my friends praise me for sharing informative news on social media.
E7 I become motivated when my social media friends benefit from my reporting.
E8 People around me consider it appropriate to use social media for news.

Items 1-2 were adapted from Venkatesh et al. (2003), Items 3-5 were adapted from Peng and Miller (2021), Items 6-7 were set by the Authors, and Item 8 was adapted from Puriwat and Tripopsakul (2021).

Section F: The Use of Social Media to Practice Citizen Journalism

No Statement 1 2 3 4 5
E1 I often use social media to share news content.
E2 I have been using social media regularly to report real-time news with friends.
E3 To report real-time news to friends, I use social media regularly.
E4 In my daily life, I use social media to share news events.
E5 I use online social networking sites to keep up with hard news.
E6 I use social networking sites to post about events in my area.
E7 Whenever I need to read viral news, I check social media.

Item 1-5 adapted from Puriwat and Tripopsakul (2021), Item 5-7 set by the Authors

This research emphasizes the importance of designing a robust survey questionnaire. Importance of robust survey questionnaire design:

  • Ensures accurate data collection
  • Enhances reliability and validity
  • Improves respondent engagement
  • Facilitates better analysis and insights

References (APA-7th Edition): Scholarly Sources

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