Survey Questionnaire Introduction Sample For Research Paper

Questionnaire Introduction Example. Survey Introduction Sample For Students. Also, the Survey Questionnaire Introduction Sample For the Research Paper

Survey Questionnaire

A survey questionnaire is a set of questions designed to conduct survey research for academic and business purposes. The researchers set survey questionnaires to collect data for quantitative analysis. The survey questionnaire aims to collect data from respondents. The survey questionnaire has three sections: questionnaire introduction, demographic questions or respondents’ personal information, and research questions. Many researchers term quantitative research questionnaires as survey questions or surveys. However, the questionnaire differs from the quantitative survey and qualitative interview questions. The Survey and questionnaire introduction is the opening section of the questionnaire.

Questionnaire Introduction

The questionnaire introduction refers to the explanation part of the research questions and the preface of the questionnaire. It is also known as the survey introduction, which explains 5WS and 1 H questions regarding the research, such as who is collecting the data, the objective of the study, and how to collect the data. The questionnaire’s introduction also describes how the researcher collects data from where. It also includes the objective of the research for the respondents and informants. Finally, the questionnaire introduction section ensures the participants or recipients will keep the survey data anonymous and confidential.

The four elements of the questionnaire introduction are the student or researcher’s name, representing Institute or Organization name, the objective of the research also, data confidentiality, and anonymity.

The author has collected a few examples of questionnaire introductions from the final-year students at UPM to present to new researchers.  So, these examples will surely assist undergraduate, master’s, and Ph.D. students complete their thesis and dissertation. In addition, the researchers might obtain comprehensive knowledge on how to write the questionnaire’s introduction and set questions.

Questionnaire Sample For Research Paper

Survey Questionnaire Introduction Example

The author shows questionnaire introduction examples for the thesis, dissertation, and research paper. So, the undergraduate and postgraduate students get ideas on how to write a survey questionnaire introduction. Additionally, examples of questionnaire introductions for research have been displayed for researchers. The questionnaire introduction is also known as the survey introduction.

Questionnaire Introduction Example- Survey introduction Sample

Example of Research Questionnaire Introduction

Thesis Title: An Examination of the Relationship Between Social Media Engagement and Citizen Journalism Practice

Dear Participants,
I am inviting you to participate in this research by completing the following survey. The aim of this research is to examine the Relationship Between Social Media Engagement and Citizen Journalism Practice. The following questionnaire will require approximately 5-10 minutes to complete. Thank you for taking your time in assisting me with this research. Under no circumstances are you obliged to answer any of the questions, however, doing so will greatly assist me to complete my research and enhance the understanding of this research focus. The data collected will remain confidential and used solely for academic purposes.
Sincerely,
M M Kobiruzzaman  
Faculty of Modern Languages and Communication
University Putra Malaysia
Supervisor: Associate Professor Dr. Mohd Nizam Osman

Online Questionnaire Link

Questionnaire Introduction Example-1

Research Title: Goals and Effectiveness of Internal Communication amongst UPM Faculty of Modern Languages and Communications Students.
Survey Questionnaire Introduction Sample For Research Paper
Dear surveyor,
I am a student studying corporate communication in the last year student of the University of Putra Malaysia. My final year project is currently underway to examine the Goals and Effectiveness of Internal Communication among UPM Faculty of Modern Languages and Communications Students. I sincerely invite you to participate in this survey by filling in the following questionnaire. Your contribution to insight is precious. As per the survey questionnaires, you need about five minutes to complete them. Finally, I assure you that I will keep the information confidential and only use it for academic purposes. Glad to get your help! Thank you!
Sincerely yours, Student or Researcher Name:(For example, David Warner)
Faculty and University name: for example, Faculty of Modern Languages and Communication, Universiti Putra Malaysia.
Email: for example, abc@gmail.com

Questionnaire Introduction Example-2

Research Title: The Emotional Impact of Peer Influence And Sexting Among University Students.

Survey Questionnaire Introduction Sample For Research Paper
Dear respondents,
I am a final year undergraduate student with a bachelor of communication at UPM. I request you to join my project by completing the following survey questionnaire. It may take around 3-5 minutes to complete the survey. However, we will use the research information for academic purposes.  Additionally, we will keep your responses anonymous and confidential. Your support towards my following research will help me conduct the study ideally. Thank you very much.
Sincerely, Name(For example, John)

Questionnaire Introduction Example-3

Dissertation Title: Investigation of the influence of Infordemic on UPM students’ attitude towards Social Media

Survey Introduction Sample
Dear respondent,
I am a final year postgraduate student from the Faculty of Modern Languages and Communication at UPM. I am surveying to help better understand how accurate and inaccurate information affects students’ attitudes toward social media during the pandemic. To better understand the impact of the information epidemic, I would like to ask you some questions about the information you may be exposed to during the epidemic and your experience and feelings in the face of inaccurate and accurate information. Based on your experience, this survey may take you 5 to 8 minutes, not more than 10 minutes. Thank you for your participation.
Sincerely, (For example, Du Changmin)

Questionnaire Introduction Example-4

Survey Title: Social Media Influence on Corporate Branding for Universiti Putra Malaysia

Survey Introduction Example

Dear respondent, my name is Athaya, also a final year student at the Universiti Putra Malaysia. I am currently working on my final year research project to examine social media influence on corporate branding for Universiti Putra Malaysia. This survey questionnaire is open to local and international students from FBMK and FEP. This survey might not take more than 5 or 6 minutes.

Your participation is entirely voluntary, and all information collected in this survey will be kept strictly confidential. The information gathered will only be used for the following study purposes. You have the right to refuse to answer any questions/items or to avoid participating at any time for any reason. If you have any queries regarding the survey questions, do contact me via e-mail. Thank you for giving your valuable time to complete the following survey questionnaires.
Sincerely, (For example, Athaya)

Questionnaire Introduction Example-5

Thesis Title: The Relationship Between Cyberbullying on Social Media and The Impacts on Mental Health of Young Adults In Upm

Survey Questionnaire Introduction Sample For Research Paper

Dear participants, I am Raisa, also a student at the University of Putra Malaysia.  I am requesting you to participate in this research by completing the following questionnaire. This study aims to determine the relationship between cyberbullying on social media and the impacts on the mental health of young adults in UPM. However, this questionnaire will require approximately 5-10 minutes of your cooperation.
Everyone’s experience matters in this study, and it is assured that your responses will be treated with extreme confidentiality. Thank you.
Sincerely, (For example, Raisa)

Questionnaire Introduction Example-6

Research Title: The Relationship Between Instagram Small Business Owner’s Politeness Strategies and Customer’s Satisfaction.
Survey Questionnaire Introduction Sample For Research Paper

Dear participants, my name is Alya. I am researching ‘A Language Structure Analysis on Politeness Strategies in Mobile Media and Communication Between Instagram Sellers and Undergraduates’, focusing on the interactions between Instagram small business owners and their customers. This questionnaire is open to all undergraduate students in Malaysia who have experience interacting with small Instagram sellers in Malaysia.

This questionnaire has three sections and will not take more than 10 minutes to complete. However, in one of the sections, you must upload a screenshot of conversations between the Instagram sellers.

This research is solely for academic purposes, and your assistance in completing the following questionnaire will be greatly appreciated. With the consent given by answering this survey, your participation and information will remain confidential, and anonymous and only be used for the following research purposes.
Thank you.
Sincerely, (For example, Alya)

Questionnaire Introduction Example-7

Research Project Title: The Study on Understanding the Perception of UPM Students on the Use of Online University Newspapers as Pedagogical Tools and Their Perception Towards Academic Performance
Survey Questionnaire Introduction Sample For Research Paper

Dear participants, this is Rocky, and I am inviting you to join my research project by completing the following survey questions. This study aims to understand the perception of the UPM students’ academic performance towards online university newspapers in their research. This questionnaire will require approximately 5-10 minutes of your cooperation. Your assistance in my following research will significantly help me complete my research and enhance my research ability. Thank you in advance for your cooperation.

Sincerely, (For example, Rocky)

Questionnaire Introduction Example-8

Thesis Title: Determinants of UPM Students’ Purchase Behaviour for Green Personal Care Products

Greetings from the Faculty of Human Ecology, University Putra Malaysia. I am Law Kai Wei, a student of Bachelor of Consumer Studies. I am currently researching my final year project entitled “Determinants of UPM Students’ Purchase Behaviour for Green Personal Care Products.”

This research investigates the factors that influence the intention and behavior to purchase green personal care products among UPM students.

This questionnaire has eight (8) sections and will only take around 10 minutes of your time. You agree that you will answer truthfully and consent to share your personal information by answering this questionnaire. Your participation will determine the accuracy and, most importantly, contribute to the success of this research. Any information given is confidentially assured, and participants will be kept anonymous.

I will very much appreciate your time and cooperation! Thank you.

Questionnaire Introduction Example-9

Thesis Title: Impact of COVID-19 on the Physical Activities and Social Interaction on the Psychological Wellbeing of Universiti Putra Malaysia (UPM) Students

Greetings! I am Ho Chang Xian from the Faculty of Human Ecology, Universiti Putra Malaysia. I am conducting a final year project research entitled “Impact of COVID-19 on the Physical Activities and Social Interaction on the Psychological Wellbeing of Universiti Putra Malaysia (UPM) students.”
This research aims to determine the impact of COVID-19 on physical activity and social interaction on the psychological well-being of UPM students.
The questionnaire consists of 4 sections which are: A (Demography), B (Physical Activity), C (Social Interaction), and D (Psychology well-being).
This questionnaire should take less than 10 minutes to complete.
You hereby agree to participate in this research by clicking the following button voluntarily. Rest assured that your data will be kept confidential, and you may withdraw anytime before you submit this questionnaire.
If you have any inquiries or questions, you may contact me at:

Questionnaire Introduction Example-10

Thesis Title: The influence of the star online political news on the perception of political issues in Malaysia among upm students
Thesis Survey Introduction Example

Dear Participants,
I am researching “The Influence of The Star Online Political News on The Perception of Political Issues in Malaysia Among UPM Students.” I invite you to participate in this research by completing the following survey. This research aims to analyze the relationship between Star Online political news consumption and its influence on the perception of political issues in Malaysia among UPM students. The following questionnaire will take approximately only 5-10 minutes to complete.

I truly appreciate your valuable time and effort in helping me with this research. Under no circumstances are you obliged to answer any of these questions; however, doing so will be very helpful for me to complete my research and improve my understanding of this research. I ensure that all your information and data collected for this research will remain confidential and will be used for academic purposes only. In conclusion, the questionnaire introduction sample applies to all types of research designed to survey. Sometimes, researchers should include self-introduction shortly.

Questionnaire Introduction Example-11

Dear All, 

All students are invited to participate in a study entitled, “An Exploratory Study of Cyber Sexual Harassment Among Female University Students at Higher Learning Institutions in Malaysia”. 

This study aims to study the cyber sexual harassment experience among female students at higher learning institutions in Malaysia and its impact on their academic performance, health, and self-esteem. The identity of the respondents and the higher learning institutions will be maintained anonymous and the results will remain confidential.    

A copy of the questions and the questionnaire link is enclosed here for your reference and further action :  

https://forms.gle/v7ccusd9m3GTzUFQ6.

Survey Questionnaire Introduction Example-12

Assalamualaikum wbt, and good day,

INVITATION TO PARTICIPATE IN THE “USER’S SATISFACTION SURVEY: PERPUSTAKAAN SULTAN ABDUL SAMAD UNIVERSITI PUTRA MALAYSIA.

We wish to inform you that Perpustakaan Sultan Abdul Samad, UPM is conducting a ‘User’s Satisfaction Survey’ for the year 2023. Please assist us in our efforts to improve our existing services by spending a few minutes of your time answering the survey questions. This survey is designed for students and staff in Universiti Putra Malaysia. This survey aims to acquire users’ feedback on the services, facilities, and infrastructure provided by the library. Please provide your comments and suggestions for further improving our services and facilities.

Please note that all responses are confidential and anonymous. The link to the survey questionnaire is as below:

https://forms.gle/WsW1RRMgfsqyHHHZA

Your support and cooperation are very much appreciated. For enquiries, please contact Mr. Roslan Ariffin (ra@upm.edu.my)  Head of Reference Department, Perpustakaan Sultan Abdul Samad, Universiti Putra Malaysia.

Thank you.

Final Year Project Survey Introduction Sample-13

Final Year Project: Perception of Green Consumption Intention Among Undergraduate Students in UPM.

Good day everyone! I am Teh Hooi Wen, a final year Bachelor of Accounting student at Universiti Putra Malaysia.

I am currently researching “Perception of Green Consumption Intention Among Undergraduate Students in UPM”.  If you are a present UPM undergraduate student, I would like to invite you to participate in my research by completing this questionnaire.

It would be greatly appreciated if you could spend around 5 minutes to complete this survey. Kindly click the link below to access the questionnaire: https://forms.gle/Fz6VMRALMkMSKRPB7

Please rest assured that all the information you provide will be kept confidential and solely used for this research. Your participation in answering this questionnaire would be greatly appreciated.

If you have any inquiries, feel free to reach out to me at 206539@student.upm.edu.my.

Thank you for your time and effort.

Sincerely,
Teh Hooi Wen
Bachelor in Accounting (Honours)
School of Business and Economics
Universiti Putra Malaysia

Survey Questionnaire Introduction Sample-14

Research Topic: The Development of Career Adaptability Model for Students in Public Universities
Good day!

I am Divya, a PhD student and Graduate Research Assistant from the Faculty of Education, University of Malaya, Malaysia. Currently, my supervisor, Associate Professor Dr. Lau Poh Li and I are conducting a study under the FRGS Grant entitled “The Development of Career Adaptability Model for Students in Public Universities”. The study involves exploring the career development of undergraduate and postgraduate students in research public universities in Malaysia.

I would like to humbly request if it is possible to send the research survey link to the students at Universiti Putra Malaysia. I have reached out to each faculty individually. They have forwarded the link to the students, however, the response is still low and we’re in the final stage of data collection. I have attached the ethics approval received from the University of Malaya.

If you require any further information, please do not hesitate to contact me on 012-000000 or e-mail me at divy@um.edu.my. Thank you for your time and consideration in this matter.

Looking forward to hearing from you. Thank you!

Survey Introduction Sample-15

This survey aims to evalate the business strategies that enhance consumer awareness and foster a positive attitude towards green consumption.
This survey also explore how the celebrities and social media platforms impacts in shaping consumer attitudes, promoting green consumption intentions.
Your thoughtful responses to the following questions are crucial. We will also make sure that your identity will remain anonymous, and your opinions will be used solely for the purpose of this research.
For any questions related to this survey, please contact Professor Abul Kalam, HSTU at akalamhstu@gamil.com
Instructions: Please complete this questionnaire by selecting the best response. It is important to answer all questions. It takes less than 10 minutes of your time. 

Four Theories of Press Authoritarian, Libertarian, Social Responsibility

The Four Theories of the Press are Authoritarian, Libertarian, Social Responsibility, and Communist Soviet Theory. Also, 4 Theories of Journalism and Mass Communication.

Four Theories of the Press

The four theories of the press are authoritarian, libertarian, social responsibility, and communist soviet theory. In 1956, three scholars, Schramm, Siebert, and Peterson, published the Four Theories of the Press Book. It is also known as the Four Theories of the Press by Wilbur Schramm 1956.

The press plays different roles in diverse countries globally. The press roles and news values in journalism differ from country to country for its political ideology. For example, in the USA, the press can focus on all types of news values including negativeness; but, in North Korea, the press can not practice freely. The Four Theories of the Press Book describes a framework for understanding the role of the press in different political and social contexts. The four theories of the press are Authoritarian Theory, Libertarian Theory, Social Responsibility Theory, and Communist Soviet Theory.

What are the Four Theories of the Press?

The 4 Theories of the Press are:
  1. Authoritarian Theory
  2. Libertarian Theory
  3. Social Responsibility Theory
  4. Communist Soviet Theory

Four theories of the press

1. Authoritarian Theory of the Press

The authoritarian theory explains that the government authority directly controls the communication outlets. The government controls the press, information, and communication systems directly and indirectly (Siebert, Peterson, & Schramm, 1956). Sometimes, the government assigns authority to regulate the whole process of the information and communication system in the country. The agency controls the press thoroughly on behalf of the government. For example, the Korean Central News Agency controls the mass media outlets in North Korea.

The press cannot work independently. So, it publishes news and information that the government wants to know about the public in the country.  The authority sets the code of conduct for the news agencies. Therefore, the news publishing outlets must follow the rules and regulations the management sets. The authority also has the right to provide a license and cancel it. Usually, they revoke the license when the media violates the policies imposed by the government. The media practitioners thoroughly follow the government’s instructions to publish hard news and feature articles.

Characteristics of Authoritarian Press
  • The authoritarian press is subject to censorship and control by the government and the state.
  • The government strictly regulates the media outlets to suppress dissent.
  • Media outlets are either owned by the government or controlled by government regulation.
  • The primary objective of the media outlets is to support government activities and policies locally and internationally.
Authoritarian Theory of the Press Example

During the Second World War, Hitler controlled the news media in Germany; hence, no press could publish news without the authority’s permission.

authoritarian theory of the press example in Afghanistan in 2022 when Taliban Took over the power

For example, in 2021, the Taliban took over power in Afghanistan, and the management excessively controls all media. Similarly, the army chief Min Aung Hlaing seized power in Myanmar in 2021.

The Global Investigative Journalism Network published the World Press Freedom Index country ranking list in 2024. According to the report, Eritrea ranked 180th and fell at the bottom of the list.

For example, Eritrea, Syria, North Korea, Myanmar, Iran, Vietnam and Afghanistan.

2. Libertarian Theory

Libertarian theory refers to the freedom of the press to disseminate information (Siebert et al., 1956). Therefore, it is also known as the normative theory of mass communication. Mass media outlets are entirely free to publish any ethical news and information. The press works as the watchdog of the community and society in the country.

John Milter was the first introducer to the libertarian press concept. Firstly, In the 1700s, authorities applied the libertarian theory of the press in the USA. After that, and in the 1900s, Europe accepted it. As per the Libertarian press, human beings have the right to know the accurate information published by mass media outlets. The press should disseminate the actual news to society’s people.

Sometimes Wiki leaks platform publishes confidential documents to the public. Therefore, the governments of many countries worldwide do not allow to practice libertarian press system, and it can impact the political parties to form the government.

Characteristics of Libertarian Theory
  • The owners of the media outlets are mass people and they operate the press freely under government policy.
  • The primary objective of media outlets is to express opinions freely.
  • The press serves as a watchdog for society and the country, maintaining government policy.
  • The press prioritizes public debate and opinion.

Example: The United States and other democratic countries where the press operates independently, and freedom of the press is protected by law.

Libertarian Theory of the Press Examples

Firstly, mass media and communication systems are free from the government to publish news. The government does not control the press when it disseminates information, even though it criticizes its activities. Therefore, journalists and media practitioners manage the press directly.

For example, Canada, Switzerland, and New Zealand

3. Social Responsibility Theory of the Press

Social responsibility theory explains that the press media do not need permission from the government to distribute news and information; however, they consider society when publishing news. Therefore, the social responsibility theory of the press has linked the libertarian and authoritarian theories. It lies between those two theories. The media are somewhat free from the government but controlled by the people of the country’s society.

Characteristics of Social Responsibility Press
  • The media outlets are free to disseminate information but self-regulated to ensure ethical standards.
  • The press is not biased by government agencies or mass people.
  • Media publish authentic, balanced, and appropriate information for society and the country.
  • The media outlets highlight social responsibility, avoiding causing harm.
Social Responsibility Theory of the Press Example

In mid 20th century, many countries applied the social responsibility theory incorporating “the Commission of the Freedom of Press” in the United States in 1949. Anyone can express their opinion through mass media. Additionally, mass media play an essential role in raising a voice against discrimination and corruption. The BBC in the United Kingdom operates under a public service mandate, aiming to inform, educate, and entertain while adhering to high ethical standards.

For example, In the USA, UK, and India

4. Communist Soviet Theory

Communist Soviet Theory describes that the ministry of the respective government controls the press media, but they are free to work for the society. The government regulates and guides mass media outlets for the benefit of the people. They can publish any news without obtaining permission from the authorities, but the government agency controls the entire system at the end of the day.

Communist Soviet Theory Example

The Soviet Union was reconstructed with the new norms based on the Marxist-Leninist beliefs in the 1917th revolution. Communist Soviet Theory is also known as Soviet Media Theory. This theory is generated from authoritarian theory but contradicted by the libertarian theory. The government agency owns the press media, but they are free to work for society. Finally, the government set up official media to deliver the information to society.

Characteristics of Communist Soviet Theory
  • The media outlets are owned and regulated by the ruling Communist Party.
  • Media play a role as a wing of the state, highlighting socialist values.
  • They do not support dissenting opinions; focus on the ideology of the state.
  • The primary role of the media is to educate people and mobilize public support for the communist government

Example: The Soviet Union and other communist states, where the media outlet functions to promote the ideology of the Communist Party.

For example, In Russia, China, and Cuba

Citation For This Article (APA 7th Edition)
Kobiruzzaman, M. M. (2025). Four Theories of the Press- Authoritarian, Libertarian, Social Responsibility & Communist Soviet. Newsmoor- Educational Website For Online Learning. https://newsmoor.com/four-theories-of-the-press-authoritarian-libertarian-social-responsibility-theory/
Reference
Siebert, F., Peterson, T. B., & Schramm, W. (1956). Four theories of the press: The authoritarian, libertarian, social responsibility, and Soviet communist concepts of what the press should be and do (Vol. 10). University of Illinois Press.