Feature Articles Examples and Samples For Students PDF

Feature Articles Examples for Students PDF. Feature Writing Example For Students. How to Write a Feature Article in Journalism.

Feature Article

A feature article is a human-interest story in mass media, including newspapers, magazines, blogs, and websites. It is a journalistic report, but not opinion or editorial writing. The fundamental objective of the feature articles is to educate and entertain readers, focusing on specific people, locations, events, and expertise. For example, a travel feature article focuses on a particular area and explains why tourists should visit it. The profile feature article also represents a person’s lifestyle, hobbies, profession, recognition, and goals. There are many types of feature articles. The seven most common feature articles in journalism are profile, travel, round-up, how-to, personal experience, review, and obituary.

The feature article is soft news, so writers take enough time to study the topic before publishing it. Journalists research, gather information, and convey a descriptive and meaningful message through feature articles about original ideas. However, journalists intend to publish hard news quickly in print media. Hard news cannot adequately explain the event’s background due to insufficient preparation and limited time.

How Long Should a Feature Article Be?

A feature article should be 500 to 2500 words in length for newspapers.
A feature article should be 500 to 5000 words in length for a Magazine.

Feature Articles Examples for Students

Today, the author explains how to write a feature article for students in journalism. This article also mentions seven steps to writing feature stories. The writers must prepare before writing the feature article and follow the steps thoroughly to yield a thoughtful article.

The Steps To Write a Feature Article

The seven steps to writing a feature article are as follows:

Select the Topic
Target Audience
Research the Topic
Outline the Steps
Start the Writing Process
Propose Recommendation and Caution
Edit and Proofread

1. Select the Topic

Firstly, the writers have to select a subject topic in which they can generate a meaningful feature article. It is significant to set a title as part of the pre-writing process. So, the author suggests the writers choose a topic they are interested in studying. Additionally, the writers must have a good idea and experience with the issues. For example, if the writers like to travel to tourist areas and know how to describe a tourist place. It will undoubtedly help them set the topic of the feature article based on travel experiences. Therefore, selecting a topic is a crucial and initial step in writing a feature article in journalism.

2. Target Audience

The target audience is the second stage of making a feature article. It is another essential fact; it is useless if nobody reads the story. For example, the youths show more interest in topics related to social media. In contrast, they might show less interest in the feature article on cooking recipes. However, the restaurant owners and cooks show more interest in cooking instructions. So, the writer must set the topic based on the target audience who will read the articles. The researchers suggest following geographic, demographic, and psychographic factors when targeting the audience.

3. Research the Topic

Research on the topic means studying the issue in depth to collect more information. So, writers should take enough time to research the case before writing the feature article. It isn’t easy to write a thoughtful story without providing precious information. The research helps journalists find sources. Authentic sources help verify information, such as statistical reports, quotes by a well-known person, and references from TV, newspapers, radio, and journals. Hence, research on the topic is significant in making the article more valuable and believable.

4. Outline the Steps

The outline of the steps means sketching all stages that the writer plans to complete thoroughly. The writers should draft a rough outline for writing a complete feature story, including all the steps of feature writing. This outline certainly helps determine how many steps writers need to complete and which have already been done. It also discovers the strengths and weaknesses of the writers. So they can take the additional initiative to overcome weaknesses. The best way to outline the stages is to use transitional verbs or highlight points with numbered lists. After all, it has appeared as an essential step in feature writing.

5. Start the Writing Process

The writers begin writing the feature article at this stage. Therefore, it is the most significant part of feature writing. The five elements of a feature article are headline, lead, body, image, and conclusion.

In the first paragraph, they should introduce the feature to help readers understand the essence of the topic. In addition, journalists explain the advantages of reading this article, so they use catchy sentences to attract readers. For example, journalists must describe the kinds of adverse consequences the audience could face if they hack to write a feature article about how to stop hacking Facebook IDs. So it triggers them to read the full article.

Moreover, the researcher suggests writing one paragraph for each section and avoiding mixing parts. The writer should remember that readers are not aware of the writing process. So, it will be difficult for them if they do not write one paragraph in each section. For example, journalists should mention “how to open a Facebook ID” before instructing them to protect Facebook from hacking.

Furthermore, the writers should use chronological order to clarify each step for readers. For example, they should mention steps 1, 2, and 3 of the article to improve understanding. They also need to use action verbs to describe steps, such as apply, write, cut, mix, use, change, etc.

Finally, the writers should ensure that the article is simple and friendly. So, they need to stop using irrelevant information and make their arguments more assertive.

6. Add Recommendations and Caution

If necessary, the journalists should propose suggestions and offer cautions. The readers might consider the writer less informative if they do not provide recommendations. It is a fundamental duty to add a warning if there are any possible dangers in the process of the article. For example, the writers suggest wearing winter dresses to stay warm while writing a travelogue feature article about cold places, including Antarctica, Russia, Iceland, Canada, and the United States.

7. Edit and Proofread

The final step of feature writing is editing and proofreading. It means revising the article repeatedly before publishing it for readers. The writers should read the article loudly in front of friends and employees to verify it. They need to brainstorm to dig out more questions and find the answer. Students can edit the article only because proofreading is expensive. However, the editors must proofread the article before publishing it in print media such as newspapers and magazines.

The researchers suggested some common questions writers can ask. The questions are as follows: do they understand the process, are there any steps missing, and is there anything else to add?

Feature Articles Examples for Students

The author includes two examples of feature articles for students. These examples incorporate the seven steps to writing a feature article. Therefore, this feature article example must assist students, writers, journalists, and employees in teaching how to write a feature story.

Short feature article example for students -1

Title: “Discover the Diversity of the USA: A Journey Across America’s Landscapes”

From the majestic peaks of the Rocky Mountains to the bustling streets of New York City, the United States of America offers travelers a diverse array of experiences. Whether you’re drawn to natural wonders, iconic landmarks, or vibrant cities, a journey through the USA promises adventure at every turn.

Begin your American adventure in the breathtaking landscapes of the West Coast. Explore the rugged beauty of California’s coastline along the Pacific Coast Highway, where you can surf the waves of Malibu, hike among the towering redwoods of Muir Woods, and witness the stunning vistas of Big Sur.

Head inland to the awe-inspiring landscapes of the Rocky Mountains, where you can embark on outdoor adventures year-round. In Colorado, ski the slopes of Aspen or hike the trails of Rocky Mountain National Park, while in Utah, marvel at the otherworldly rock formations of Arches and Zion National Parks.

For a taste of American history and culture, journey to the East Coast and immerse yourself in the vibrant cities that define the region. Explore the historic streets of Boston, where the Freedom Trail leads you past revolutionary landmarks such as the Paul Revere House and Faneuil Hall. In Washington, D.C., stroll along the National Mall and marvel at the iconic monuments and memorials that honor the nation’s past.

No visit to the USA would be complete without experiencing the excitement of New York City. From Times Square and Central Park to the Statue of Liberty and Broadway, the Big Apple offers endless opportunities for exploration and discovery.

As you travel across the USA, take time to savor the local cuisine that reflects the country’s diverse cultural heritage. Indulge in barbecue in Texas, seafood in New England, and soul food in the South, sampling regional specialties that tantalize the taste buds.

With its vast landscapes, vibrant cities, and rich cultural tapestry, the USA beckons travelers from around the world to embark on a journey of discovery. Whether you’re exploring the natural wonders of the West Coast or immersing yourself in the history of the East Coast, a trip to the USA promises an unforgettable adventure filled with experiences that will stay with you long after you return home.

Book Review Feature Article Example for Students-2

Book Review Feature on Atomic Habits

Title: Atomic Habits: An Easy & Proven Way to Build Good Habits and Break Bad Ones
Author: James Clear
Genre: Self-help, Psychology, Personal Development
Publication Year: 2018
Publisher: Avery (an imprint of Penguin Random House

James Clear’s Atomic Habits became a big deal in the personal growth book world. It came out in 2018, then blew up worldwide because it offered an easy yet powerful way to build habits and shift behavior. He’s a writer and speaker who focuses on daily routines and getting things done, blending studies with real-life examples, so the advice feels both doable and inspiring. His main idea? Small actions repeated regularly—what he calls atomic habits—add up to massive changes later.

Summary

James Clear kicks things off with something close to home – back in high school, during a baseball game, a bat hit him right in the face. That brutal moment changed everything. Afterward, healing took forever, pushing him to start over completely. Bit by bit, he noticed that real change didn’t come from big pushes; instead, it grew out of tiny actions repeated. Eventually, that idea turned into what we now know as Atomic Habits.

The story focuses on something James Clear calls The Four Laws of Behavior Change—an easy framework for building better routines while ditching harmful ones.

Making things obvious helps—clear signals guide actions better. Bad timing screws up good intentions, mostly ’cause reminders blend into the background. Spot-on placement works way better —like tossing a book onto your pillow so it sticks in your mind. There’s this trick called habit stacking, too, linking fresh routines to old ones; say, right after brushing, you sit quietly for sixty seconds.

Making it fun helps – doing things that feel good boosts your drive to stick with them. James Clear suggests pairing a new routine with things you love, which he calls “temptation stacking.” He talks about how being around others matters too; hanging out with folks who act like the person you want to become makes shifting habits simpler and way more tempting.

Keep it simple—when things are easy, people stick with them. A straightforward approach helps folks ease into change by taking tiny steps. Instead of promising to jog five kilometers, slip on your workout shoes; that’s what his two-minute trick is about. When you start small, moving forward feels natural—doing little by little sparks the urge to keep going.

Get a kick out of it – Habits stick better when they give you a quick win. Since your brain loves instant feels-good moments, James Clear suggests ticking off tiny wins—say, putting an “X” on a calendar or giving yourself credit for minor ones. That kind of feedback loop makes wise choices fun and easier to keep up.

Besides those rules, James Clear raises a deeper concept: habits tied to self-image. Rather than zeroing in on targets such as “I need to drop pounds,” he pushes thinking about character—”I’m someone who takes care of their health.” That small change nudges folks to behave more like the person they aim to be, not just chase outcomes.

To back up his ideas, James Clear shares relatable stories from everyday life. Take the case of Britain’s cycling squad – a group that went from struggling to dominating globally thanks to guidance from Dave Brailsford. Instead of big leaps, they focused on tiny upgrades across the board: better meals, tweaked gear, even how seats were shaped. Over time, those minor tweaks added up, leading to huge wins in just a handful of seasons. That example shows how little steps, done regularly, can snowball into something massive.

Critical Analysis

What makes Atomic Habits different is how clear and helpful it feels. Instead of jargon, James Clear turns deep findings from mind studies into words anyone can understand. Rather than jumping around, the layout moves forward in a way that makes sense—each part building on what came before. Because it’s written like a conversation, with stories from actual people, even newcomers to the topic won’t feel lost.

A big plus of the book? It pushes systems instead of goals. James Clear says goals point the way—yet it’s systems that move you forward. Success isn’t tied to huge aims, he explains – it’s built through more brilliant routines day after day. That view shakes up old-school advice, where setting targets always takes center stage. His take shows that lasting gains come from tweaking how things are done, not from fixating on results.

The way the author breaks down how tiny habits build up is eye-opening. Since small choices pile up, they work kind of like savings earning interest —only your progress grows slowly but steadily. Doing a bit better each day adds up to something huge after weeks or months. That idea helps you stick with it, even when results don’t show right away.

Still, the book has a few minor flaws. Several people might find the material redundant, since James Clear revisits key ideas across several sections. But that redundancy helps lock things in—kind of like how habits form. One downside, though: Atomic Habits zeroes in on actions and routines instead of tackling inner emotional hurdles that can get in the way of progress. When someone’s facing tough inner struggles, routines by themselves may fall short. Still, if you’re looking to learn how behaviors work, this method pulls it off pretty well.

Positive Aspects

The real power of Atomic Habits comes from how easy it is to use. Every idea shows clear steps people can start using right away. Inside, you’ll find helpful tips like:

Habit stacking (linking new habits to existing ones)
The two-minute trick – begin tiny so you can gain speed
Change your space so helpful actions feel simpler while unhelpful ones take more effort
Keep an eye on your steps (try a daily log to stay pumped, plus keep going)

These approaches help people see behavior shifts as doable—especially if they’ve had trouble sticking to habits before.

A different strong point? It’s how James Clear keeps things motivating but still down-to-earth. Instead of leaning on vague hype like lots of self-help writers, he stays hands-on and tangible. When setbacks happen, he doesn’t ignore them – he says they’re normal, telling people to restart instead of chasing flawlessness. That idea—“Success isn’t about lofty targets; it’s where your habits land you”—has been shared everywhere since it nails what lasting progress really means.

On top of that, Atomic Habits attracts people from all walks of life. While students learn how to study smarter, workers find ways to get more done, and anyone wanting stronger relationships or better health discovers methods that stick. Because it fits so many situations, this book stands out as one of the go-to reads lately.

Recommendation

Atomic Habits is worth checking out if you’re looking to improve your daily routine for good. Instead of just hype, it gives you a step-by-step way to stick with change. Pupils might find it helpful to enhance their focus when hitting the books. Workers could use its ideas to get more done without burning out. People aiming to feel stronger, connect more deeply, or grow as humans will likely spot practical takeaways, too.

The charm of this story is how basic it stays: tiny habits done regularly create real results. It guides people to own their space, daily patterns, and even the way they think. Above all, it points out that growth isn’t tied to flawless effort—what counts is sticking with it.

In the end, James Clear shares a lasting idea: each choice counts toward who you want to turn into. Because when these choices pile up, they build your character and steer where you’re headed. Atomic Habits isn’t merely a how-to book – it’s a practical plan for growing a stronger life, bit by tiny bit.

Travelogue Feature Article Writing Examples-3

The 14 Types of Feature Examples in Journalism

Several examples of feature articles in journalism include human-interest stories, profile features, news story features, informative features, cultural features, environmental features, investigative features, historical features, travel features, and lifestyle features.

1. Human Interest Feature

Example Title: “A student from a poor background who became a university scholar”
Focus: Tells the emotional story of a young man from a poor background and a small village who overcame poverty and challenges to study abroad. Finally, he became a scholar and became the pride of his town.
Purpose: To encourage and engage readers emotionally through personal storytelling.

2. Profile Feature

Example Title: “Elon Musk: The Man Who Dares to Dream Beyond Earth”
Focus: Provides an in-depth look at a famous personality’s background, motivations, and achievements.
Purpose: To reveal the character and personality of a person of interest.

3. News Story Feature

Example Title: “How Remote Work Shifting City Dwellers to Urban”
Focus: Explores how remote jobs assist city people to move to the village and allow them to live with their families. It focuses on the positive aspect.
Purpose: To explain the positive aspect of the current issue with the current context, background, and expert opinions.

4. Informative Feature

Example Title: “The Science of Sleep: How To Sleep Early and Lead a Healthy Life”
Focus: Explains scientific research in sleep using simple terms, with quotes from scientists.
Purpose: To educate readers on how to use the information to lead a healthy life.

5. Cultural Feature

Example Title: “How Globalization is Changing Local Food Culture”
Focus: Explores the evolution of Tukey’s local food culture and its growing global influence.
Purpose: To highlight cultural and traditional issues.

6. Environmental Feature

Example Title: “Scientists Identify the Major Human Causes of Climate Change”
Focus: Discusses crucial human activities that cause climate change on the Planet. It also represents their impact on the ecosystem.
Purpose: To raise awareness of environmental issues and community involvement.

7. Investigative Feature

Example Title: “The Hidden Cost of Indonesia’s Nickel Boom”
Focus: Presents findings from a months-long investigation into environmental pollution and its effects on health and livelihoods.
Purpose: To uncover truth, promote accountability, and inform the public.

8. Historical Feature

Example Title: “The Asian financial crisis 20 years on: Lessons learnt and remaining challenges?”
Focus: Revisits a significant historical event, its consequences, and lessons learned.
Purpose: To provide reflection, analysis, and relevance to current events.

9. Travel Feature

Example Title: “Tour To Japan: Embracing Tradition and Innovation in Tokyo”
Focus: Describes the sights, culture, and experiences of traveling in a specific destination.
Purpose: To entertain and inspire readers to explore.

10. Lifestyle Feature

Example Title: “U.N. Fashion and Lifestyle Network Talks Global Circularity”
Focus: Examines the growing trend of minimalism in fashion, design, and living habits.
Purpose: To explore social trends and offer lifestyle insights.

11. How To Feature

Example Title: “How to complete Facebook monetization to earn from video content”
Focus: Explain practical advice, guides, or step-by-step instructions on a particular topic. It is also known as an instructional feature in journalism.

Purpose: To explore issues that other wants to know. Explore how to learn something you do not know. It is also an informative feature that highlights creative ideas to help others know one another.

12. Obituary Feature

Example Title: The Remarkable Journey of Illona Sandre Young: Gone but Never Forgotten
Focus: It employs a more narrative style, often reading like a short biography or a story, rather than a factual announcement. It also captures the deceased’s unique spirit, personality, and life journey.
Purpose: To explore their personal, academic, and professional history and contribution towards society.

13. Review Feature

Review Feature Title: “Film Review Writing of 3 Idiots Film Review Writing of 3 Idiots”

Focus: Review feature article analyzes the quality of movies, books, restaurants, and products.

Purpose: Evaluate critically and provide a brief overview of the subject, including its purpose, key features, strengths, and weaknesses.

Film Review of 3 Idiots For Students Class 11

14. Trend Story Feature

Trend Story Feature Headline: “43% of Gen Z Prefer YouTube and TikTok to Traditional TV and Streaming”.

Focus: Explain who is part of this trend and why they join this trend.

Purpose: Explain the reason behind the trend. Why do people follow the trends, and what are the positive and negative aspects? It also identifies who is getting affected.

Conclusion

The seven steps to write a feature article are: select the topic, target audience, research the topic, outline the steps, start the writing process, propose recommendations and cautions, and edit and proofread. People read feature articles to gain more knowledge about specific events. Sometimes, audiences read feature writing to get instructions for completing their tasks. So, the writer should be more responsible when writing a feature article to educate the audience. Hopefully, the seven steps to writing a feature article will help students complete feature writing assignments. It also guides new writers and journalists in writing complete feature articles.

Business Plan Examples and Sample For Students

Business Plan Examples For Students. Business Proposal Examples for Students. Also, Business Plan Sample pdf for Students. Business Plan Examples For Students Entrepreneurship PDF

Business Plan

A business plan is a written statement that explains a company’s background and business details. This plan includes the executive summary, the company, product and service, operations, marketing, and financial plans.

The employee develops a business plan to enhance the organization’s image among stakeholders, customers, and affiliates. It proposes a business strategy, explicitly detailing how the company profits and survives in markets. A business plan, also known as a business proposal, is crucial for corporate branding. The business plan is essential for every company to build rapport with stakeholders and business partners and to achieve competitiveness.

The key elements of a business plan or proposal are an executive summary, background, product and service, organizational structure, sales and marketing strategy, financial and operational plan, and more.

Business Plan Examples

A business plan example is a sample business proposal that thoroughly explains the business, including the executive summary of the financial statements. It is also known as a business report example or business proposal format. An example of a business plan includes the executive summary, operating strategy, start-up financial projections, and related components. The business plan example for students is also known as the business report format.

Business plan writing is a mandatory assignment for students in entrepreneurship. It is also a compulsory assignment for business students. The importance of a business plan is increasing as businesses sell products on digital platforms and manage operations virtually.

The business proposal is also required to obtain a bank loan. The organization requires it to enter into agreements with other organizations. The bank authority typically requires the organization to submit a business plan with the loan application. Other names for a business plan include business proposal, report, profile, and others. A business plan example is also known as a company profile, business proposal, sample, or format.

Elements of Business Plan Example

The Nine Components of a Business Plan are as follows:

1. Executive Summary

It includes the overview of the business plan and its missions and vision.
Additionally, this section explains the target market and competitiveness in market.
Finally, it represents the summary of financial projections and funding requirements.

2. Business Description

Detailed explanation of the business concept and its products/services.
Identification of the target market and customer demographics.
Discussion of the unique selling proposition (USP) and competitive analysis.

3.Market Analysis
Overview of the industry and market trends.
Analysis of target market size, growth potential, and segmentation.
Examination of competitors' strengths, weaknesses, and market positioning.

4.Marketing and Sales Strategy
Description of marketing channels and promotional tactics.
Plan for customer acquisition, retention, and brand building.
Sales forecast and pricing strategy.

5.Operational Plan
Outline of the business operations, including location, facilities, and equipment.
Explanation of the production process and supply chain management.
Staffing requirements, roles, and responsibilities.

6.Financial Plan
Detailed financial projections, including income statement, cash flow statement, and balance sheet.
Break-even analysis and financial ratios.
Funding requirements and sources of capital.

7.Implementation Timeline
Schedule for key milestones and activities.
Allocation of resources and responsibilities.
Monitoring and evaluation plan for tracking progress.

8.Risk Management
Identification of potential risks and challenges.
Strategies for mitigating risks and contingency plans.
Insurance coverage and legal considerations.

9.Conclusion
Recap of the business opportunity and its feasibility.
Call to action or next steps for implementation.
Acknowledgment of key stakeholders and support network.

Business Plan Examples For Student Entrepreneurship

Today, the authors present an example of a business plan for students. They wrote it while enrolled in entrepreneurship courses at the Faculty of Economics and Management, Universiti Putra Malaysia (UPM). The lecturer sets group assignments; therefore, students prepare a business plan example to complete the assignment. Thus, this business plan or proposal example for students is certainly useful to business administration students. It also assists students in BBA, MBA, economics, finance, and business communication courses, as well as in research.

The author also wrote business plan examples for students about food and an Example of a Business Report.

Business Plan Example For Students

The students set the company name “BambooS.” It sells reusable and eco-friendly bamboo straws. Straws are a unique product in Malaysia that can be customized for length and diameter. Besides, the company offers engraving services for customers. So, customers can customize a meaningful word on the bamboo straw for engraving. In addition, it provides a designed pouch for our straw that is aesthetically pleasing.

Business Plan Example For Students

1.0 Executive Summary Of Business Plan

BambooS Sdn. Bhd. company was created by a group of 10 students in the Basic Entrepreneurship course. This company is named BambooS. It produces and sells bamboo-based products. The capital “S” in the company’s name stands for “straw”. The original idea came from a student. We selected bamboo as the primary material for the products. Currently, we focus on producing eco-friendly straws to serve our customers. The products are high-quality yet affordable straws.

Our product is also biodegradable as it is made from Bamboo. We also guarantee that customers can use our products many times. It is reusable, easy to wash, and carry. The straw size is customizable. Customers select the size based on their preferences. In addition, our specialty extends not only to our product but also to our packaging.

There are ten members in a group, and each member will contribute RM 100. The total paid-up capital is RM 1000. We set up our warehouse in the Serdang area to produce, package, and store our products. We are manufacturing the straw in accordance with the customer’s specifications. For marketing, we are promoting our product through social media platforms (WhatsApp, Instagram, and Facebook) and e-commerce platforms (Shopee). We adopt the Lean Canvas business model canvas to assess the business outcome.

2.0 Background of the Company

2.2 Company Overview

Company Overview

2.3 Vision And Mission Statement

2.3.1 Vision Statement

To become the most notable company in Malaysia for producing eco-friendly bamboo straws.

2.3.2 Mission Statement

We aim to satisfy customers with our eco-friendly products. We aim to reduce pollution by using reusable straws everywhere and at all times.

2.4 Keys To Success

The Keys to Success for BambooS Include the following:

Reputation:	We will always keep in touch with the customer to collect all the feedback on our product or service so we can improve to reach the customer’s satisfaction
Superior Customer Service:	Additionally, management assists customers in customizing and selecting the optimal straw size based on their preferences.
Location:	Moreover, BambooS delivers products all around Malaysia.
Product:	Finally, the products are highly reusable, affordable, and environmentally friendly.

Table: 4 Keys of Success

2.5 Organizational Chart

Organizational Structure- Business Template

3.0 Administration and Human Resource Plan

3.1 Business Strategies

Business strategy is crucial to maintain business growth.

The personal preferences of corporate management do not influence good business strategies. We emphasize every department’s function. It ensures the plans run smoothly to meet goals. We need to achieve them. We have placed equal emphasis on the efficiency of each Department.

Our company has developed several strategies to achieve its objectives. However, these strategies have been developed based on each department’s recommendations.

a. Administration and Human Resources Department

The administration and human resources departments monitor all business operations. It manages employees’ and management problems.
It also addresses problems that affect people management programs over the long term.
Moreover, it follows the five-gap model of service quality to ensure service quality.

b. Marketing Department

This department handles product marketing and promotional activities to reach a large number of potential clients.
It also promotes an organization’s business and mission through social media.

c. Operational Department

This department ensures that all equipment and materials are ready to ensure smooth operation. It ensures that all products are of good quality. This department follows the eight principles of TQM to ensure product and service quality.
Additionally, this department bears ultimate responsibility for profit and loss and seeks to maximize shareholder return on investment.

3.2 Management Team

M M Kobiruzzaman

3.3 Job Descriptions

Job Description in Business Proposal

4.0 Market Plan

4.1 Introduction

BambooS Sdn. Bhd. Support the “Save The Earth” campaign by producing eco-friendly Bamboo straws. These straws are environmentally friendly products. Therefore, these products are alternatives to plastic straws. The government has imposed restrictions on the use of plastic straws. They also create social awareness of the use of natural products.

Hence, it is an important driving factor of our market strategy. In addition, surging demand for beverages, including juices and Boba drinks, and the Save the Turtle campaign are also propelling demand for bamboo straws worldwide. Bamboo straws are reusable, healthier, more durable, and more robust than plastic straws, and they are an environmentally friendly product. The products will help mitigate global warming and prevent climate change.

4.2 Objective of Marketing

Our objective in producing Bamboo straws is to encourage consumers to use natural, eco-friendly products. Why are bamboo straws better than metal? First, bamboo is a natural resource. So it is naturally sturdy and easy to collect. We do not need to use chemicals to make straws.

Additionally, metal straws are less pocket-friendly than bamboo straws. Moreover, metal will rust when in contact with water and oxygen. Bamboo stock is much cheaper, requires less labor, and is easier to collect. Our marketing strategy will focus primarily on reusable principles, which are more popular among younger consumers, because we offer an engraving service to attract them.

4.3 Analysis of Marketing

4.3.1 Market Trend

The demand for bamboo straws has increased due to heightened environmental awareness. Additionally, plastic straw use has declined due to state restrictions. However, the bamboo straw market is expected to experience rapid growth in the near future. In addition, BambooS Sdn. Bhd is a unique company in Malaysia. We produce our own straw and provide assurances of safety and hygiene. The buyer can engrave their name on the straw. Currently, customers seek recognition for what they buy or support. They are also sincere about ‘Save the Earth’ and deserve to flex.

4.3.2 External Environment Analysis

Our first demographic, psychographic, and geographic target market is the University Putra Malaysia (UPM). As UPM students, we have easier access to our target customers, including students and staff. Students tend to bring their water bottles or flasks to classes. It is one step toward environmental sustainability; thus, we support their efforts by selling bamboo straws. In addition, we will promote our product in the faculty and library cafés and food courts. We also establish a booth at super shops.

4.3.3 Internal Environment Analysis

(SWOT ANALYSIS)

SWOT Analysis For Business Plan

4.3.4 Market Opportunities

Our bamboo straw comes with a pouch; thus, it is hygienic and easy to bring everywhere. We also provide a small brush to ensure deep cleaning of the inner straw. Our product can be reused repeatedly. So students and staff can save money. They do not need to bring straws in large volumes. The structure of our bamboo straws is strong and sturdy; thus, they will not break if soaked in water for a long time, unlike paper straws.

4.4 Target Market

4.4.1 Segmentation

Size

S size is fit for ordinary drinks, fully liquid
L size is suitable for a Boba drink or any drink with a topping.

Usage

People use straws to drink tea, juice, frappuccinos, and Boba.

Industry

Restaurants, cafes, food court, canteen, food stalls, super shops around UPM

4.4.2 Consumer Market and Buyer Behaviour

(i) Students and staff at UPM
(ii) Cafe and Restaurant at UPM

4.4.3 Positioning

New business strategy for eco-friendly products in the market.
Our production, processing, and packaging materials are zero-pollution.

Providing engraved service

Customized and Eco-friendly bamboo straws of different sizes
Made of organic material
Unique punch made by the jute bag.

4.5 4 P’s Marketing Strategy

4.5.1 Product Strategy

To make our product unique, we ensure the quality and safety of our products always satisfy our customers.

Packaging

Our product comes neatly packaged in a unique, eco-friendly pouch. It is made of a jute bag. The natural bag is designed to encourage the use of bamboo straws every day.

Labeling/Customised

Our company provides customized products. We resize and engrave the bamboo straws to attract more customers. Our customers can request any size and imprint their straws with any logo or design they prefer. Our product is available in two sizes: the regular size for a standard, fully liquid drink, and the large size for a boba drink or a drink with a topping. Customers can post their logo or name on social media platforms. Personalized bamboo straws look fantastic across social media.

4.5.2 Price Strategy

Price is the amount of money paid by one party to another for goods or services. It is necessary as it determines our profit and business survival. Two factors affect our pricing strategy to increase our profits. The internal factor that affects our pricing strategy is production and management costs. At the same time, the external factor is the competitive environment.

Our management team decided to sell the straw in four sets: A, B, C, and D. The company set the price at RM 10.00 for set A. This set includes the common Bamboo straw, brush, and pouch. Then SET B cost RM 12.00, including the Boba size straw, brush, and pouch. SET C and SET D are more special because they include the engraving service. The engraving cost is RM 8.00 per set. As noted previously, we resize products for clients. Our customers can request that the straw be resized. We charge it costs RM 9.00 per set.

4.5.3 Place Strategy

Place strategy, also known as distribution strategy, is the process by which an organization determines the mode of distribution for a product. Pacing strategy plays an important role in product sales. We have selected the market, café, or restaurant adjacent to Universiti Putra Malaysia. Our main target market is UPM staff and students.

Furthermore, we decided to make it easier for our customers to find our product by using the Shopee shopping app. We selected these apps because Shopee is the best option if you want to start selling online at a low cost and make substantial money.

4.5.4 Promotion Strategy

Promotion is the process of advertising to inform different parties about products. It is a communication process that influences customers to purchase products. To get customers’ attention and obtain a more significant market share, Bamboos Sdn. Bhd uses digital and internet marketing.

We have set up social media accounts, Instagram, Facebook, Shopee, and Blogspot, to promote our business. The marketing team will post the promotional content on social media platforms. This is because most people spend most of their time on social media sites. With that, social media sites are the easiest way to buy anything we want without going out. Moreover, online shopping has become popular in this era, and social media platforms have become the most prominent sites, especially Instagram, which has a high advertising rating. Many companies use social media to promote their products and services by posting corporate information on their accounts.

Social Media Advantages

Social media platforms are free sites through which we can reach a large number of customers. Hence, we use social media to do hard and soft selling.

We fully develop every post to attract customers. In addition, we will always update our posts and story feeds. We ensure that customers are more exposed to our product. Next, we also use social media hashtags. We use hashtags such as #Bamboos, #SafeTheEarth, and more to make it easier for customers. The marketing team uses social media for the ordering process.

Similarly, we will post the generated links on each social media platform to encourage product ordering. Our company also ensures transactions with our customers are straightforward. Finally, we also produce videos to promote our sales. The video will achieve the highest social media reach, views, and engagement.

We tend to focus more on WhatsApp groups, Shopee, and Instagram since our target audience is UPM students. Many students are members of WhatsApp groups, including those related to faculty, the college, hostels, and clubs. WhatsApp and Instagram are more popular among students as the places they spend most of their time. WhatsApp is the most popular social media site in Malaysia.

5.0 Operations Planning

5.1 Location and Address

We will primarily sell the straw through social media platforms. The production team will handle the production process. They resize and wash the Bamboo at the warehouse in Selangor, Malaysia. The social media sites are Instagram, Facebook, Shopee, Blogspot, and WhatsApp. Supplies will be delivered directly to the responsible members for further processing in accordance with our buyer’s order.

5.2 Objective of Operations

We aim to produce and deliver high-quality bamboo straw. Our team ensures that all products are effective and attractive. We must also earn customers’ trust and satisfaction with our service, including pricing and delivery. We also make sure our products are cleaned and safe for use. Our team is highly responsive in producing high-quality straws. In addition, our company has ultimate responsibility for profit and loss. However, we seek partners for more investment.

5.3 Operation Strategies

A few strategies have been set up to ensure that our business runs smoothly throughout the week and meets our objectives.

Business sample

5.4 Supplier

The bamboo stock was from a supplier via the Shopee platform, and the pouch supplies were from Giftstalk Sdn. Bhd. The company logo’s printing service was also included when we ordered the pouch from the suppliers. Moreover, we ordered coconut fiber cleaning brush stock and packing Boxes from Shopee. We also surveyed purchasing and made sure that our supplies were reasonable. All supplies are ordered online and delivered to our company via specialized courier services.

The bamboo straw will be customized and delivered to the customer via J&T Express, Ninja Van, or cash-on-delivery, to facilitate delivery.

Thus, we have decided on the following suppliers as our supply providers:

Wing.DIY –Shopee- For Bamboo Stock
GIFTSTALK SDN BHD- For Pouch Supplies
Good. Pack -Shopee)- For Paper Boxes Stock – Sandpaper Holder with Plastic.

5.5 Process Planning

Process Planning

5.6 Implementation Schedule

Implementation Schedule

5.7 Machinery and Equipment Including GST

Machinery and Equipment Including GST

6.0 Financial Plan

6.1 Introduction

A financial plan is a process of developing procedures and budgets for the financial activities of concern. This is done to ensure good financial and investment procedures.

Generally, the financial plan is used to assess an investor’s current income and future financial position by using known variables to predict future income, asset values, and withdrawal plans.

A financial plan is one of the most crucial parts of a business. Some of the importance of a financial plan are:

A financial plan provides the direction of one’s business.
It also helps understand how finances impact one’s business.
Additionally, it helps manage income more effectively.

6.2 Purpose of the Financial Department

A few purposes are as follows:

Firstly, it determines capital conditions.
Secondly, it manages the fund effectively for various purposes.
Finally, it maintains proper cash flow.

6.3 Project Implementation Cost

Project Implementation Cost

Source of Fund

Our money serves as the start-up capital, with each shareholder contributing RM100.00, bringing the total investment to RM1000.00.

6.4 List of Expenses

business proposal List of Expenses

Twelve partners contributed a total of RM1000.00 to cover all business costs, of which RM617.29 was allocated. Expenses are incurred for the purchase of raw materials, equipment, and delivery fees. We will not invest the entire amount in the business.

The equipment is treated as a fixed cost because it is purchased in bulk. Refer to 6.4 (List of Expenses) for detailed information.

6.5 Record of List of Sales

Business Record of List Sales

6.6 Income Statement

Income Statement

After one month of operations, BambooS generated RM 1,600.00 from 7 products. This includes selling 15 units of Set 1, 25 units of Set 2, 35 units of Set 3, and 30 units of Set 4. Leftovers for bamboo straws are found. The income statement shows that the business’s net profit after one month of operation is RM 988.39, approximately 98.8% of the capital invested into the business.

6.7 Cash Flow Statement

Cash Flow Statement

The case flow statement shows that the initial capital on hand is RM 1000.00, and at the end of the business, the total surplus (after deducting all expenses) is RM 1982.71.

The RM 1982.71 includes RM 100 capital invested by every shareholder at the beginning of the business. By dividing the remaining funds after deductions, each shareholder would receive an additional RM 98.27. Hence, every

6.8 Balance Sheet

Balance Sheet of Business

At the start of the business (22 March 2021), the initial capital share is RM 300.00. There is no liability, such as a loan.

At the end of 9 weeks’ business (22 June 2021), the cash on hand increased to RM 1982.71, as well as the owner’s equity. The firm’s net worth is RM 2,982.71, calculated as total assets minus total liabilities.

6.9 Financial Analysis

Financial Analysis Chart of Business Plan Examples For Student

Weighted Contribution Margin

BambooS has a net profit margin of 61.42%. BambooS also has a break-even point of RM 126.50. Sales passing this break-even point means that BambooS can start making profits.

Set 1 has a break-even point of RM 11.90, and set 2 have it at RM 23.72. The break-even point for set 3 is RM 55.34, while set 4 has a break-even point of RM 35.58.

The interest for the business is 0.9827 or 98.27%. This means that for every RM 1 of capital invested in the business, shareholders receive RM 0.98 in profit.

7.0 Conclusion

Based on the business plan template or business proposal example we developed, BambooS will yield profitable returns. The assumptions we made over these three months are conservative, as we know that our company is still in its early stages and that marketing and promotion are in the early phase. The company sets systematic planning to reach the target. Thus, BambooS is confident that our company will grow and become the world’s most popular brand.

We will ensure that everyone in the company collaborates effectively to achieve the company’s profit target. We hope that BambooS will be the best company for producing eco-friendly straws in Malaysia. Our company assists UPM students and staff in reducing plastic usage.

Problem Faced and Solutions in Business

Every business will face numerous challenges to sustain success. As a new business, we must also face many challenges to achieve our business goals.

Firstly, we confirmed the product we would sell; everyone gave their opinions and ideas. This results in 10 distinct products and services on the list. So we need to vote for the best one. We had a constructive discussion on selecting the best product. After discussion, we finally proposed producing an eco-friendly product. We focused on global warming issues and finally decided to produce and sell bamboo straws.

Moreover, we must address a conflict in assigning vendors. We need to identify the most suitable vendors that offer the most reasonable prices for us to produce bamboo straws. The cost must be tele with our starting capital. To address this, everyone has conducted research on all possible suppliers until we identify the best option.

To avoid extreme market competitors, our team chose a blue ocean strategy to create a new market and achieve competitive advantages.

Business Proposal Examples For Students PDF

A business proposal is a short business plan. The business proposal describes the business process. However, a business proposal includes an executive summary, problem statements, a product, a financial plan, and a solution. The example of a business proposal for students serves as a guide for others to create a business plan. This business plan sample teaches how to write business plan assignments for students. Students might learn how to write a simple business plan and proposal.

The importance of a business plan is crucial to stakeholders, employees, students, and entrepreneurs. Additionally, the business plan example helps employees develop a professional business proposal.